Hospitality Sales & Marketing Association International
Director of Marketing and Sales
Hospitality Sales & Marketing Association International, Tampa, Florida, us, 33646
Application Window Closes:
30 NOV 2025
The Director of Marketing and Sales
reports to the Chief of Staff and leads the Foundation’s marketing, event sales, and public relations activities in an effort to attract individual members and corporate partners, increase program participation and event attendance, increase brand awareness, and ensure the Foundation’s mission and activities is well-understood. S/he leads the event sales team to maximize participation, revenue, and engagement.
Location: Greater Tampa Bay Area, FL (most work is remote)
Responsibilities
Develop and lead GSOF’s overall marketing and sales strategy across all events and programs
Manage, mentor, and motivate the marketing and sales team, including hiring, training, and task delegation
Develop, execute, and manage an annual marketing budget
Direct the planning, execution, and performance of various marketing campaigns across digital and traditional channels
With the Sr. Director of Events and the Director of SOF Week, develop, execute all relevant event BOOMs; develop and assign all resultant action items
Oversee and assess the GSOF website, Twitter, Facebook, LinkedIn, Instagram, and other content and communications venues; write and edit web content, press releases, and copy for promotional materials
Oversee marketing calendars, independent consultants, and vendors
Oversee all signage, promotional materials, and collateral (both digital and print)
Prepare marketing and sales reports by collecting, analyzing, and summarizing data
Plan and execute public relations and media engagement
Research market trends, consumer behavior, and competitor activities to identify opportunities and inform strategic decisions
Set marketing and sales goals, analyze marketing and sales results and key performance indicators (KPIs), compiling comprehensive reports for executive leadership
Work with other departments to ensure marketing and sales efforts are aligned with overall business goals and strategies
Cultivate and maintain relationships with key clients, partners, and internal teams to ensure alignment and customer satisfaction
Desired Qualifications
8+ years of experience in a Marketing or Sales
BA
Background with Special Operations and/or Military Experience
Ability to manage time and work remotely
Ability to work with a dynamic and fast-moving team
Strong leadership, strategic thinking, excellent communication, and analytical abilities to interpret data and make informed decisions
Experience with various digital marketing tactics, including SEO/SEM, social media, email, and display advertising, as well as analytics tools
Ability to manage multiple projects, set priorities, and ensure campaigns run smoothly and meet deadlines
Excellent verbal and written communication skills
Desired Software Experience
Google Suite, especially Docs, Sheets, and Slides
Canva
Monday.com or similar task management system
Adobe Creative Cloud Products, especially Premiere Pro and Audition
WordPress Site Development
CVENT or similar event management software
Constant Contact or other Marketing Automation tools
re:Members or other Management Systems (AMS)
#J-18808-Ljbffr
30 NOV 2025
The Director of Marketing and Sales
reports to the Chief of Staff and leads the Foundation’s marketing, event sales, and public relations activities in an effort to attract individual members and corporate partners, increase program participation and event attendance, increase brand awareness, and ensure the Foundation’s mission and activities is well-understood. S/he leads the event sales team to maximize participation, revenue, and engagement.
Location: Greater Tampa Bay Area, FL (most work is remote)
Responsibilities
Develop and lead GSOF’s overall marketing and sales strategy across all events and programs
Manage, mentor, and motivate the marketing and sales team, including hiring, training, and task delegation
Develop, execute, and manage an annual marketing budget
Direct the planning, execution, and performance of various marketing campaigns across digital and traditional channels
With the Sr. Director of Events and the Director of SOF Week, develop, execute all relevant event BOOMs; develop and assign all resultant action items
Oversee and assess the GSOF website, Twitter, Facebook, LinkedIn, Instagram, and other content and communications venues; write and edit web content, press releases, and copy for promotional materials
Oversee marketing calendars, independent consultants, and vendors
Oversee all signage, promotional materials, and collateral (both digital and print)
Prepare marketing and sales reports by collecting, analyzing, and summarizing data
Plan and execute public relations and media engagement
Research market trends, consumer behavior, and competitor activities to identify opportunities and inform strategic decisions
Set marketing and sales goals, analyze marketing and sales results and key performance indicators (KPIs), compiling comprehensive reports for executive leadership
Work with other departments to ensure marketing and sales efforts are aligned with overall business goals and strategies
Cultivate and maintain relationships with key clients, partners, and internal teams to ensure alignment and customer satisfaction
Desired Qualifications
8+ years of experience in a Marketing or Sales
BA
Background with Special Operations and/or Military Experience
Ability to manage time and work remotely
Ability to work with a dynamic and fast-moving team
Strong leadership, strategic thinking, excellent communication, and analytical abilities to interpret data and make informed decisions
Experience with various digital marketing tactics, including SEO/SEM, social media, email, and display advertising, as well as analytics tools
Ability to manage multiple projects, set priorities, and ensure campaigns run smoothly and meet deadlines
Excellent verbal and written communication skills
Desired Software Experience
Google Suite, especially Docs, Sheets, and Slides
Canva
Monday.com or similar task management system
Adobe Creative Cloud Products, especially Premiere Pro and Audition
WordPress Site Development
CVENT or similar event management software
Constant Contact or other Marketing Automation tools
re:Members or other Management Systems (AMS)
#J-18808-Ljbffr