Velvet Caviar
Base pay range
$80,000.00/yr - $100,000.00/yr
Ready to join a fun accessories brand with exciting content and brand innovation? Velvet Caviar is a New York-based company, looking for a creative
Livestream Video Producer
to take ownership of our livestream strategy, production, moderation, and performance—primarily on
TikTok Live , with potential expansion to
YouTube
and
Instagram . This predominantly focuses on behind-the-scenes production, requiring both creative flair and operational precision. You’ll drive the end-to-end process: developing livestream content tied to product launches and campaigns, managing technical setup, sourcing and managing on-air talent/hosts, scheduling and optimizing performance post-stream. If you like e-commerce and love content production, this role is for you!
About Us Velvet Caviar is a leading phone accessories brand with over 1+ million social media followers and millions of customers, established in New York since 2014. We’re mostly known for pioneering the tech accessories market with our stylish phone cases and matching accessories. Our products can be found in national retailers and on thousands of celebrities and influencers worldwide! With a smaller team environment, Velvet Caviar is a great place for innovation, personal growth, and making an impact.
What you’ll do:
Develop and manage a consistent livestream calendar for TikTok Shop (Lives + MegaLives) aligned with product drops, campaigns, and key shopping moments.
Develop show concepts, scripts, product features, benefits, and styling ideas in a fun, informative and trend-driven way
Recruit, brief, and manage hosts and creators into a consistent roster of quality on-air talent to leverage for our TT live programming
Oversee set design, lighting, and technical setup to ensure high-quality production in partnership with the in-house studio
Interact and moderate the live audience by responding to comments and questions in real time
Direct and produce livestreams in real time, ensuring high energy, upbeat flow, and on-brand storytelling
Create TikTok Shop promotions, manage audience interaction, and engagement tools to drive watch time and conversion.
Responsible for troubleshooting technical or platform issues during streams.
Maintain high energy, professionalism, and brand alignment throughout each live session
Run prep meetings to review upcoming product launches, scripts, and key messaging
Be flexible and available for scheduled Live slots (including evenings or weekends if needed)
Requirements:
2+ years in TV or livestreaming production or ecommerce livestreaming (TikTok, Amazon Live, etc.)
Deep understanding of TikTok’s algorithm, culture, and commerce ecosystem.
Strong project management skills: ability to plan, organize, and execute with tight timelines.
Excellent communication and leadership skills to effectively manage and collaborate with internal teams
Bonus: Experience with TikTok Shop’s backend
Bonus: Background in performance marketing or affiliate marketing
Bonus: Comfortable and experienced on-camera — whether as a creator, host, or brand ambassador
Bonus: Previous retail, sales, or QVC-style product demo experience
Be a key player in a quickly growing brand!
PTO Days + Specified Holidays Off
Annual Performance Bonuses
Strong career growth opportunity
Velvet Caviar is an equal‑opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Seniority level Associate
Employment type Full‑time
Job function Marketing
Industry Retail Apparel and Fashion
#J-18808-Ljbffr
Ready to join a fun accessories brand with exciting content and brand innovation? Velvet Caviar is a New York-based company, looking for a creative
Livestream Video Producer
to take ownership of our livestream strategy, production, moderation, and performance—primarily on
TikTok Live , with potential expansion to
YouTube
and
Instagram . This predominantly focuses on behind-the-scenes production, requiring both creative flair and operational precision. You’ll drive the end-to-end process: developing livestream content tied to product launches and campaigns, managing technical setup, sourcing and managing on-air talent/hosts, scheduling and optimizing performance post-stream. If you like e-commerce and love content production, this role is for you!
About Us Velvet Caviar is a leading phone accessories brand with over 1+ million social media followers and millions of customers, established in New York since 2014. We’re mostly known for pioneering the tech accessories market with our stylish phone cases and matching accessories. Our products can be found in national retailers and on thousands of celebrities and influencers worldwide! With a smaller team environment, Velvet Caviar is a great place for innovation, personal growth, and making an impact.
What you’ll do:
Develop and manage a consistent livestream calendar for TikTok Shop (Lives + MegaLives) aligned with product drops, campaigns, and key shopping moments.
Develop show concepts, scripts, product features, benefits, and styling ideas in a fun, informative and trend-driven way
Recruit, brief, and manage hosts and creators into a consistent roster of quality on-air talent to leverage for our TT live programming
Oversee set design, lighting, and technical setup to ensure high-quality production in partnership with the in-house studio
Interact and moderate the live audience by responding to comments and questions in real time
Direct and produce livestreams in real time, ensuring high energy, upbeat flow, and on-brand storytelling
Create TikTok Shop promotions, manage audience interaction, and engagement tools to drive watch time and conversion.
Responsible for troubleshooting technical or platform issues during streams.
Maintain high energy, professionalism, and brand alignment throughout each live session
Run prep meetings to review upcoming product launches, scripts, and key messaging
Be flexible and available for scheduled Live slots (including evenings or weekends if needed)
Requirements:
2+ years in TV or livestreaming production or ecommerce livestreaming (TikTok, Amazon Live, etc.)
Deep understanding of TikTok’s algorithm, culture, and commerce ecosystem.
Strong project management skills: ability to plan, organize, and execute with tight timelines.
Excellent communication and leadership skills to effectively manage and collaborate with internal teams
Bonus: Experience with TikTok Shop’s backend
Bonus: Background in performance marketing or affiliate marketing
Bonus: Comfortable and experienced on-camera — whether as a creator, host, or brand ambassador
Bonus: Previous retail, sales, or QVC-style product demo experience
Be a key player in a quickly growing brand!
PTO Days + Specified Holidays Off
Annual Performance Bonuses
Strong career growth opportunity
Velvet Caviar is an equal‑opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Seniority level Associate
Employment type Full‑time
Job function Marketing
Industry Retail Apparel and Fashion
#J-18808-Ljbffr