ExecutivePlacements.com
Account Based Marketing Manager REMOTE
ExecutivePlacements.com, New York, New York, us, 10261
About the Company
Our client, an innovative
AI‑driven startup in the insurance software industry , is on a mission to make insurance more efficient, equitable, and accessible for all. Their platform, an
AI‑native solution spanning the full policy lifecycle , helps insurers deliver affordable coverage while addressing today’s most pressing risks, including climate change, cyber threats, and social inflation. By embedding intelligence directly into workflows, the platform enables underwriters to identify high‑value opportunities faster, streamline submissions, and improve portfolio performance to drive better outcomes across the business.
Position Overview ABM (Account‑Based Marketing) Manager
In this role, you will design and execute
1:1 and 1:few ABM programs
that align with sales goals and engage decision‑makers throughout the buyer’s journey. You’ll oversee account selection and planning, collaborate across teams to deliver tailored content, and manage campaigns across channels, including
email, personalized ads, events, and intent data platforms .
Key Responsibilities
Develop targeted ABM strategies to influence key accounts and accelerate the sales cycle
Partner with content and sales teams to craft personalized campaigns and messaging
Track performance metrics, analyze results, and optimize campaign effectiveness
Drive cross‑functional alignment between Marketing, Sales, and Customer Success
Requirements
5+ years of experience managing integrated B2B marketing campaigns (REQUIRED), ideally in SaaS or tech
Proven success managing integrated campaigns (webinars, digital, social, events)
Strong project management and collaboration skills
Familiarity with the technology or insurance sales cycle
Genuine interest in the insurance and fintech landscape
Benefits This is an excellent opportunity to join a
fast‑growing, mission‑driven startup
where marketing and technology meet to reshape how the insurance industry operates.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
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AI‑driven startup in the insurance software industry , is on a mission to make insurance more efficient, equitable, and accessible for all. Their platform, an
AI‑native solution spanning the full policy lifecycle , helps insurers deliver affordable coverage while addressing today’s most pressing risks, including climate change, cyber threats, and social inflation. By embedding intelligence directly into workflows, the platform enables underwriters to identify high‑value opportunities faster, streamline submissions, and improve portfolio performance to drive better outcomes across the business.
Position Overview ABM (Account‑Based Marketing) Manager
In this role, you will design and execute
1:1 and 1:few ABM programs
that align with sales goals and engage decision‑makers throughout the buyer’s journey. You’ll oversee account selection and planning, collaborate across teams to deliver tailored content, and manage campaigns across channels, including
email, personalized ads, events, and intent data platforms .
Key Responsibilities
Develop targeted ABM strategies to influence key accounts and accelerate the sales cycle
Partner with content and sales teams to craft personalized campaigns and messaging
Track performance metrics, analyze results, and optimize campaign effectiveness
Drive cross‑functional alignment between Marketing, Sales, and Customer Success
Requirements
5+ years of experience managing integrated B2B marketing campaigns (REQUIRED), ideally in SaaS or tech
Proven success managing integrated campaigns (webinars, digital, social, events)
Strong project management and collaboration skills
Familiarity with the technology or insurance sales cycle
Genuine interest in the insurance and fintech landscape
Benefits This is an excellent opportunity to join a
fast‑growing, mission‑driven startup
where marketing and technology meet to reshape how the insurance industry operates.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
#J-18808-Ljbffr