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Position Summary
Atlanta United is seeking a creative, soccer‑savvy, design‑driven Social Media Coordinator to join our Digital and Marketing Team. This role is ideal for someone who lives and breathes soccer culture—both MLS and international—and understands how to translate that passion into scroll‑stopping content and storytelling. The coordinator will be passionate about visual storytelling, social strategy, and connecting with audiences through compelling, platform‑optimized content.
Reporting to the Social Media Manager, the person will support the creation, design, and publishing of high‑quality social content that elevates the Atlanta United brand and promotes various departments—including Marketing, Partnerships, and Ticketing.
Roles and Responsibilities
Develop and execute social media strategy for matchdays, club news, marketing campaigns, and club content across Atlanta United’s social media platforms.
Assist in ideating, producing, and posting day‑to‑day content—including graphics, short‑form videos, and photo content optimized for each platform (Instagram, TikTok, X/Twitter, Facebook, YouTube, LinkedIn).
Monitor daily social media trends, fan conversation, and engagement on all Atlanta United platforms while staying up to date with platform developments and updates.
Identify relevant and trending opportunities to interact with supporters and players, along with soccer news and current events.
Collaborate with internal design, video, and marketing teams to produce cohesive campaigns.
Own, develop, and consistently represent the brand voice through social and other digital channels.
Support and execute sponsored content that aligns fan and partner perspectives to generate authentic engagement.
Cover social media for both Atlanta United home and away matches, as well as additional events, including community coverage and marketing events.
Qualifications, Skills, and Education Requirements
Bachelor’s degree or equivalent training or experience required.
2‑3 years of experience in digital media, interactive marketing, communications, or a related field. Previous experience working for a brand or professional sports organization is preferred.
Skill in capturing, producing, and editing creative platform‑specific photo and video content. Proficiency in graphic design is preferred.
Ability to meet aggressive deadlines and think creatively.
Excellent writing and proofreading skills, including superior attention to detail.
Sports team experience a plus; MLS experience a double plus.
Bilingual experience is a plus.
Knowledge of sports and a passion for soccer, art, culture, and music.
Availability to work irregular hours, including occasional nights and weekends.
Occasional travel required.
Employment Details
Employment Type: Full‑time
Location: Atlanta, GA
Salary: $70,000.00 – $100,000.00 per year
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Reporting to the Social Media Manager, the person will support the creation, design, and publishing of high‑quality social content that elevates the Atlanta United brand and promotes various departments—including Marketing, Partnerships, and Ticketing.
Roles and Responsibilities
Develop and execute social media strategy for matchdays, club news, marketing campaigns, and club content across Atlanta United’s social media platforms.
Assist in ideating, producing, and posting day‑to‑day content—including graphics, short‑form videos, and photo content optimized for each platform (Instagram, TikTok, X/Twitter, Facebook, YouTube, LinkedIn).
Monitor daily social media trends, fan conversation, and engagement on all Atlanta United platforms while staying up to date with platform developments and updates.
Identify relevant and trending opportunities to interact with supporters and players, along with soccer news and current events.
Collaborate with internal design, video, and marketing teams to produce cohesive campaigns.
Own, develop, and consistently represent the brand voice through social and other digital channels.
Support and execute sponsored content that aligns fan and partner perspectives to generate authentic engagement.
Cover social media for both Atlanta United home and away matches, as well as additional events, including community coverage and marketing events.
Qualifications, Skills, and Education Requirements
Bachelor’s degree or equivalent training or experience required.
2‑3 years of experience in digital media, interactive marketing, communications, or a related field. Previous experience working for a brand or professional sports organization is preferred.
Skill in capturing, producing, and editing creative platform‑specific photo and video content. Proficiency in graphic design is preferred.
Ability to meet aggressive deadlines and think creatively.
Excellent writing and proofreading skills, including superior attention to detail.
Sports team experience a plus; MLS experience a double plus.
Bilingual experience is a plus.
Knowledge of sports and a passion for soccer, art, culture, and music.
Availability to work irregular hours, including occasional nights and weekends.
Occasional travel required.
Employment Details
Employment Type: Full‑time
Location: Atlanta, GA
Salary: $70,000.00 – $100,000.00 per year
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