Nisum Technologies Inc

Nisum Technologies Inc is hiring: Technical Product Manager (Media, Advertisemen

Nisum Technologies Inc, Pleasanton, CA, US, 94566

What You'll Do:

Partner with engineering, data science, and technical design teams to launch products that meet the needs of both advertisers and internal cross-functional teams. Write clear product requirements
Prioritize the product roadmap, managing near-term product delivery while formulating a long-term product strategy to provide the most relevant measurement to client's Advertisers
Analyze industry trends and industry standards, conduct competitive analysis, and identify opportunities in advertising technology and retail media
Navigate and solve problems within a complex matrix environment. Collaborate with cross-functional teams to bring products to market and increase adoption
Be an expert on the methodologies of measurement suite (search attribution, Incrementality measurement) and communicate impact of new launches or changes to data/methodology effectivel.

What You Know:

Minimum of 5 years of experience in product management; proven experience launching measurement and reporting products within the tech, retail, entertainment, or social media industries.
Expert understanding of advertising measurement - standard media metrics, statistical models, attribution, a/b testing and incrementality. Familiarity with machine learning, predictive analytics and optimizations.
Analytical and wired to consume large amounts of data and insights. Hands-on experience with data processing tools (SQL, Python) and data visualization tools (e.g., Tableau, Power BI).
Background in retail, retail media, media platforms, and/or ad tech data in areas of advertising or marketing measurement, analytics, insights, and data science
Strong communication, storytelling, and presentation skills.

Education:

Compensation:

$130K-$150K/Year