The Gathering Spot
The Gathering Spot is hiring: Lifecycle Communication Coordinator in Atlanta
The Gathering Spot, Atlanta, GA, United States, 30383
The Gathering Spot is looking to hire a Lifecycle Communications Coordinator within the Marketing Department, reporting to the Head of Marketing, to be responsible for member communications throughout the full member journey — from onboarding to retention and re-engagement.
Job Responsibilities:
- Develop and execute targeted lifecycle communications to members, including onboarding, engagement, renewal, and reactivation campaigns.
- Draft and distribute communications regarding member events, club updates, and member benefits across multiple channels, including:
- Push Notifications
- Text Messaging
- Manage and segment member email lists to ensure relevant, personalized communication at each stage of the member experience.
- Partner with Membership, Operations, and Marketing teams to ensure clear, consistent, and timely communication to members.
- Collaborate with the Member Events team to monitor event attendance and engagement trends, optimizing communications accordingly.
- Utilize data insights and engagement metrics to refine content, timing, and targeting for ongoing improvement.
- Ideate and create local promotions and campaigns to attract new members and deepen engagement with existing members.
- Support automation setup and testing for recurring member touchpoints (e.g., onboarding series, event reminders, renewal notices).
Job Requirements:
- Strong written and verbal communication skills with the ability to adapt tone and messaging for different audiences.
- Exceptional attention to detail and commitment to producing timely, error-free work.
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot, Klaviyo, or similar).
- Familiarity with audience segmentation, A/B testing, and engagement analytics.
- Design skills using tools such as Illustrator, Photoshop, or Canva are a plus.
- Hands-on experience with web content management tools, such as WordPress.
- Ability to work under pressure and manage multiple deadlines in a fast-paced environment.
- Passion for continuous improvement and a data-informed approach to communication.
- Undergraduate degree preferred but not required.
- Flexibility, including availability for occasional weekend and evening work.