Hudson Valley Credit Union
Overview
Hudson Valley Credit Union is currently recruiting for the position of Designer Brand & Marketing. Primary Function: Deliver high-quality creative services that support brand and marketing initiatives across digital, print, and experiential channels. Translate strategic direction into compelling visual assets—from social graphics and signage to presentations and wireframes—that reinforce brand identity, accessibility, and emotional connection. Collaborate across teams to ensure cohesive storytelling and efficient production workflows, contributing to a centralized design system and scalable asset libraries.
Responsibilities
Execute design work across campaigns, digital platforms, presentations, and in-branch experiences to visually communicate strategic goals and elevate member engagement.
Visually unified brand experiences that drive engagement, accessibility, and emotional connection across touchpoints.
Ensure all creative outputs align with accessibility and ADA standards.
Manage photo direction, typography, and layout systems for brand consistency.
Maintain brand consistency through templates, color systems, and design libraries.
Participate in creative reviews and contribute to team critiques.
Collaborate with vendors and internal teams to uphold production quality and compliance.
Collaborate with writers, Campaign Managers, and the AVP, Digital Content Optimization to ensure cohesive storytelling.
Adhere to all Credit Union policies, procedures, and regulatory agency requirements. Participate in all required and recommended training and development including, but not limited to, Bank Secrecy Act training (BSA) and demonstrate attained knowledge. Participate on Credit Union teams, projects and strategic initiatives when the opportunity arises. Perform additional duties and special projects as assigned.
Embrace and apply HVCU's guiding principles to all activities and responsibilities. This includes the Credit Union's Mission, Vision, Core Values, Employee and Member Value Propositions, Sales and Service Model, and commitment to Lean Six Sigma practices. Support the Credit Union's initiatives by demonstrating teamwork and professionalism.
Responsible for regular and predictable attendance including punctuality.
Qualifications
Bachelor's Degree in Marketing, Business or Advertising required
Demonstrated system-level design and brand work required
Proficiency in Adobe Suite (InDesign, Photoshop, Illustrator and Acrobat) required
Ability to prepare photos and files for press: check for appropriate color format, fonts, and graphics for quality and correct formats; adjust and manipulate files including photo adjustment/enhancement, color conversation (RGB to CMYK) and export. Determine page layout accounting for fold trims, bleeds, etc. required
Demonstrated knowledge of offset print and digital print processes and production methods preferred
Why Choose HVCU? Join a team where your growth matters. At Hudson Valley Credit Union, we offer a supportive, community-focused culture, competitive benefits, and opportunities to grow your career while making a meaningful impact. Come be part of a Great Place to Work!
Employee Perks:
Base & Variable Pay Structures
Paid Personal, Holiday & Volunteer Time Off
Professional Development Training through HVCU University & Academy
Student Loan Repayment & Tuition Reimbursement Programs
Medical, Dental & Vision Coverage
401(k) With Employer Match & Non-Eligible Employer Contribution
Life, Short-term & Long-term Disability Insurance
Discounted Loan Rates & Fees
Hudson Valley Credit Union is an AA/EEO employer committed to equal opportunity and employee diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, military or veteran status, genetic information, marital or familial status, domestic violence victim status, or any other characteristic protected by law.
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Responsibilities
Execute design work across campaigns, digital platforms, presentations, and in-branch experiences to visually communicate strategic goals and elevate member engagement.
Visually unified brand experiences that drive engagement, accessibility, and emotional connection across touchpoints.
Ensure all creative outputs align with accessibility and ADA standards.
Manage photo direction, typography, and layout systems for brand consistency.
Maintain brand consistency through templates, color systems, and design libraries.
Participate in creative reviews and contribute to team critiques.
Collaborate with vendors and internal teams to uphold production quality and compliance.
Collaborate with writers, Campaign Managers, and the AVP, Digital Content Optimization to ensure cohesive storytelling.
Adhere to all Credit Union policies, procedures, and regulatory agency requirements. Participate in all required and recommended training and development including, but not limited to, Bank Secrecy Act training (BSA) and demonstrate attained knowledge. Participate on Credit Union teams, projects and strategic initiatives when the opportunity arises. Perform additional duties and special projects as assigned.
Embrace and apply HVCU's guiding principles to all activities and responsibilities. This includes the Credit Union's Mission, Vision, Core Values, Employee and Member Value Propositions, Sales and Service Model, and commitment to Lean Six Sigma practices. Support the Credit Union's initiatives by demonstrating teamwork and professionalism.
Responsible for regular and predictable attendance including punctuality.
Qualifications
Bachelor's Degree in Marketing, Business or Advertising required
Demonstrated system-level design and brand work required
Proficiency in Adobe Suite (InDesign, Photoshop, Illustrator and Acrobat) required
Ability to prepare photos and files for press: check for appropriate color format, fonts, and graphics for quality and correct formats; adjust and manipulate files including photo adjustment/enhancement, color conversation (RGB to CMYK) and export. Determine page layout accounting for fold trims, bleeds, etc. required
Demonstrated knowledge of offset print and digital print processes and production methods preferred
Why Choose HVCU? Join a team where your growth matters. At Hudson Valley Credit Union, we offer a supportive, community-focused culture, competitive benefits, and opportunities to grow your career while making a meaningful impact. Come be part of a Great Place to Work!
Employee Perks:
Base & Variable Pay Structures
Paid Personal, Holiday & Volunteer Time Off
Professional Development Training through HVCU University & Academy
Student Loan Repayment & Tuition Reimbursement Programs
Medical, Dental & Vision Coverage
401(k) With Employer Match & Non-Eligible Employer Contribution
Life, Short-term & Long-term Disability Insurance
Discounted Loan Rates & Fees
Hudson Valley Credit Union is an AA/EEO employer committed to equal opportunity and employee diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, military or veteran status, genetic information, marital or familial status, domestic violence victim status, or any other characteristic protected by law.
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