Fi
Fi is transforming the human‑pet relationship by harnessing cutting‑edge technology. Our mission is to develop real‑time location tracking, activity, sleep, and behavior monitoring solutions that help pet parents keep their dogs healthier and happier.
Social Media Lead We’re looking for a Social Media Lead to take our organic social and influencer marketing to the next level. You’ll scale our community, turn engagement into obsession, and make TikTok a powerhouse for Fi.
Base pay range $80,000 – $140,000 per year. This role is also eligible for equity compensation.
What You’ll Do
Own Fi’s organic social strategy across Instagram, TikTok, and beyond—driving engagement, growth, and brand love at scale.
Develop TikTok as a primary channel, crafting viral content and building a devoted following.
Lead and scale our influencer marketing program—identifying, managing, and collaborating with key partners to amplify Fi’s reach.
Oversee community engagement, making sure every comment, DM, and tag is an opportunity to turn followers into loyal fans.
Analyze social performance, iterate on content strategies, and report on key metrics to optimize growth.
What You’ll Bring
A deep understanding of social media trends, platform algorithms, and what makes content shareable.
4+ years of proven experience growing a brand’s organic social presence, with a strong focus on TikTok.
Experience in influencer marketing—building and managing relationships that drive impact.
A data‑driven mindset, with the ability to translate insights into action.
A sharp creative eye, strong copywriting skills, and the ability to produce compelling content.
Passion for dogs and excitement about building a category‑defining brand.
Why You’ll Love Us
Time to Recharge – Enjoy flexible PTO to take the breaks you need.
Top‑Notch Health Coverage – Full medical, dental, and vision insurance.
Wellness Perks – Free access to One Medical, Kindbody, and Talkspace.
Give Back to the Pups – $500 annual donation to a dog charity of your choice through our BarkBack Program.
Free Fi Membership – Your furry best friend(s) receive all the benefits of a Fi collar, on us.
Love for Friends & Family – Share Fi magic with loved ones through our gifting program.
Fi is an equal‑opportunity employer committed to diversity and inclusion. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
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Social Media Lead We’re looking for a Social Media Lead to take our organic social and influencer marketing to the next level. You’ll scale our community, turn engagement into obsession, and make TikTok a powerhouse for Fi.
Base pay range $80,000 – $140,000 per year. This role is also eligible for equity compensation.
What You’ll Do
Own Fi’s organic social strategy across Instagram, TikTok, and beyond—driving engagement, growth, and brand love at scale.
Develop TikTok as a primary channel, crafting viral content and building a devoted following.
Lead and scale our influencer marketing program—identifying, managing, and collaborating with key partners to amplify Fi’s reach.
Oversee community engagement, making sure every comment, DM, and tag is an opportunity to turn followers into loyal fans.
Analyze social performance, iterate on content strategies, and report on key metrics to optimize growth.
What You’ll Bring
A deep understanding of social media trends, platform algorithms, and what makes content shareable.
4+ years of proven experience growing a brand’s organic social presence, with a strong focus on TikTok.
Experience in influencer marketing—building and managing relationships that drive impact.
A data‑driven mindset, with the ability to translate insights into action.
A sharp creative eye, strong copywriting skills, and the ability to produce compelling content.
Passion for dogs and excitement about building a category‑defining brand.
Why You’ll Love Us
Time to Recharge – Enjoy flexible PTO to take the breaks you need.
Top‑Notch Health Coverage – Full medical, dental, and vision insurance.
Wellness Perks – Free access to One Medical, Kindbody, and Talkspace.
Give Back to the Pups – $500 annual donation to a dog charity of your choice through our BarkBack Program.
Free Fi Membership – Your furry best friend(s) receive all the benefits of a Fi collar, on us.
Love for Friends & Family – Share Fi magic with loved ones through our gifting program.
Fi is an equal‑opportunity employer committed to diversity and inclusion. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
#J-18808-Ljbffr