Marketing Specialist Job at ASCO Equipment Inc. in Round Rock

Location: North Austin / Round Rock, Texas (on-site)

ASCO Equipment has an exciting career opportunity for a Marketing Specialist to support the creation, coordination, and execution of marketing initiatives across ASCO’s brands and business segments. This individual will play a key role in strengthening ASCO’s presence across social media, digital platforms, internal communications, and promotional branding. The ideal candidate is organized, creative, and proactive, with excellent communication skills - who thrives in a fast-paced environment and enjoys collaborating with cross-functional teams.

The Marketing Specialist will assist with a variety of functions including social media management, co-op programs, website updates, graphic design, and more. They will work closely with internal teams and manufacturer partners to help execute ASCO’s marketing strategy and promote our construction, agricultural, mining, and material-handling equipment lines.

Responsibilities:

• Manage and grow ASCO’s social media presence across LinkedIn, Facebook, Instagram, and YouTube.
• Create and design marketing materials such as: Sales flyers and event flyers, signage, digital and social media graphics, etc.
• Manage incoming website leads through HubSpot; distribute inquiries to appropriate sales, rental, parts, and service teams.
• Assist in managing co-op marketing programs, including filing claims for reimbursement.
• Support website updates including reviewing content, updating photos, adjusting page layouts, and maintaining brand consistency.
• Collaborate with internal and external partners on digital campaigns and creative projects.
• Assist in managing ASCO’s branded merchandise and promotional materials.
• Support internal communications, including creating and distributing the monthly company newsletter and other internal updates.

• Bachelor’s Degree Preferred.
• 1–3 years of experience in marketing, communications, or related experience.
• Knowledge of digital and traditional marketing, social media, and content marketing.
• Strong writing, communication, and organizational skills.
• Creative mindset with excellent attention to detail.
• Experience with Canva and WordPress preferred.
• Experience with Photoshop and other graphic design tools is preferred.
• Experience with video editing is a plus.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Why Join Team ASCO?

Compensation & Benefits:

• Paid Training & Advancement Opportunities
• 100% employer-paid health insurance, 401(k) + profit sharing, and paid holidays

Unique Perks:

• ASCO Children’s Education Program: Financial assistance for employees’ children pursuing higher education

Our Core Values:

• Honor God
• Develop People
• Pursue Excellence
• Grow Profitably

Be Part of Something Bigger

At ASCO, we’re not just marketing equipment – we’re building connections and promoting a company that puts people first. Our vision is simple: To be a blessing to those we serve. If you’re a results-driven professional with a passion for creativity and collaboration, we want you on our team.

ASCO Equipment, Inc. is an Equal Opportunity Employer of women, minorities, protected veterans, and individuals with disabilities.