Senior Creative Copywriter Job at Hard Yaka in Canada

Do you have strong opinions about the em dash? Can you find the humor in gas fees? Are memes your native tongue? Can you write funny and/or thoughtful things that will make people like us? If so, read on.

We’re looking for a Senior Creative Copywriter to let loose across our channels — free to be irreverent, get weird, and have fun, while keeping our corporate objectives and key results somewhere in the background.

Consensys isn’t just another company in crypto. We’re one of the founding organizations in the space; we’re rebuilding the entire financial system on open foundations, and giving people the power to participate in it. Our products — like MetaMask and Linea — reach tens of millions of people. And those people need copy. Good, fresh copy.

Brand, Creative, and Content at Consensys

The award‑winning Brand, Creative, and Content team at Consensys makes work that moves the crypto industry forward, ultimately pushing for the adoption of web3 technology. We’re ambitious, using our unique point of view to create standout work that infiltrates crypto culture and changes hearts and minds.

What You’ll Do

As a Senior Creative Copywriter, you will be responsible for concepting, writing, overseeing work, and driving marketing initiatives across Consensys, MetaMask and Linea. Working closely with your creative counterparts in the marketing team and the product design community across Consensys, you’ll raise the bar for the creative quality of our marketing efforts by crafting brand narratives, marketing campaigns, digital experiences, video scripts, content marketing and social media ideas. And to do so, you'll bring with you a wealth of writing experience and be curious, conceptual, creative and intuitive with a deep commitment to creating memorable work that resonates with the highly‑nuanced crypto community and breaks through the noise. Your workday might include:

• Getting briefed on a new feature launch and concepting creative ways in to market it
• Writing a manifesto to ground a creative campaign
• Riffing on social content concepts
• Proposing a content plan for a new channel
• Organizing a kickoff with an external production agency
• Penning sensational website or newsletter copy

How You’ll Do It

• Conceptualizing, crafting, writing for and directing full‑funnel marketing campaigns to create engaging moments for our users
• Collaborating with the creative, design, product and marketing teams to deliver experiences that achieve brand and messaging goals
• Helping to establish and implement brand tone and voice across our products
• Working on new forms of interaction through the novel use of web3 technologies
• Thinking strategically and empathetically about user outcomes

We’re looking for someone with

• 5+ years relevant experience, preferably at an advertising agency or creative shop
• Expertise and/or formal education in creative writing and processes of ideation, creation and production
• Experience and expertise in creative concepting, storytelling, and humor
• Experience working across various media placements, including video, digital, physical and social platforms
• A strong portfolio demonstrating their passion for the creative craft through effective marketing campaigns
• Knowledge and experience in the tech, finance, blockchain or web3 spaces is desired but not necessary for strong, versatile writers and quick learners

The ideal candidate

• Can double‑wield humor and wit
• Can write a creative manifesto to serve as the heart of a campaign
• Can really understand a target audience and write for them
• Can riff and thrive in live brainstorming sessions to find great ideas
• Can speak fluently to communities like WallStreetBets / crypto degen when needed
• Has experience using a range of AI tools
• Understands textual, video, digital, physical and social media in all of their many forms
• Has brought to market full‑funnel campaigns that drove measurable results
• Is passionate about creative work and sweats the details
• Is driven by curiosity and pursuing new ways to engage
• Is a lifelong learner, always honing their craft, pushing for excellence
• Is eager to participate beyond their role with a can‑do attitude
• Gets excited about web‑based and technology experiences
• Works well in a fast‑paced, agile environment
• Is a motivated self‑starter who communicates clearly and effectively
• Thrives within a cross‑discipline team in a remote‑first environment

It’s a bonus to have

• Experience with creative tools like Adobe Creative Suite and Figma
• Experience in website and app design
• Experience with remote work tools like Slack, Notion and Google suite
• Experience working with agencies production companies
• Knowledge of full‑funnel marketing strategies
• International experience or experience working with global teams

ABOUT CONSENSYS

Consensys is the leading blockchain and web3 software company founded by Joe Lubin, CEO of Consensys and Co‑Founder of Ethereum. Since 2014, Consensys has been at the forefront of innovation, pioneering technological developments within the web3 ecosystem.

Through our product suite, including the MetaMask platform, Infura, Linea, and a number of other products and projects, we have become the trusted collaborator for users, creators, and developers on their path to build and belong in the world they want to see.

Whether building a dapp, an NFT collection, a portfolio, or a better future, the instinct to build is universal. Consensys inspires and champions the builder instinct in everyone by making web3 universally easy to use and develop on.

Our mission is to unlock the collaborative power of communities by making the decentralized web universally easy to access, use, and build on.

You’ll get to work on the tools, infrastructure, and apps that scale these platforms to onboard one billion participants and 5 million developers. You’ll be constantly exposed to new concepts, ideas, and frameworks from your peers, and as you work on different projects — challenging you to stay at the top of your game. You’ll join a network of builders that reaches the edge of our ecosystem. Consensys alumni have moved on to become tech entrepreneurs, CEOs, and team leads at tech companies.

SMALL PRINT

It is a requirement of employment in this position that applicants will be required to submit to background checks including but not limited to employment, education and criminal record checks. Further details will be provided to applicants that successfully meet the criteria for the position as determined by the company in its sole discretion. By submitting an application for employment, you are acknowledging and consenting to this requirement.

The salary range for US‑based candidates only will be determined throughout the interview process depending on experience and skills.

US pay range (not including bonus, equity or other benefits)

$128,000 — $153,000 USD

Benefits

Equity

We believe in ownership and want everyone to have a stake in our future success, that’s why you’ll receive equity when you join us.

Recognized in the blockchain and Web3 ecosystem

Working at Consensys is a tremendous reference for your career. You’ll join a network of entrepreneurs and technologists that extends across the global crypto ecosystem.

Continuous learning & opportunities

We provide growth and development opportunities through the Consensys Advance Program, including full access to Coursera & comprehensive learning modules and programs.

Unlimited vacation/holidays

We value downtime to recharge and reset, ensuring everyone at Consensys has work/live balance. In addition, company‑wide we participate in “zero productivity” days to take a break from work, shut down, and sit back and relax.

Flexible working arrangements

With our global workforce we have fine‑tuned asynchronous working which means we have a lot of flexibility in the structure of when we work and how we work together.

Remote first

You’ll be joining a team based all over the world, providing the unique opportunity to work with people from across 6 continents.

Consensys is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Consensys is aware of fraudulent recruitment practices and we encourage all applicants to review our best practices to protect yourself which can be found at https://consensys.io/careers/best-practices-to-avoid-recruitment-fraud/.