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The Ward Law Group, PL

Social Media Coordinator

The Ward Law Group, PL, Florida, New York, United States

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The Ward Law Group Job Title:

Social Media Coordinator

Location: On-site in Miami Lakes, FL

Employment Type:

Full-Time

Working Schedule: Monday - Friday 8:30 AM - 5:00 PM EST or 9:00 AM - 5:30 PM EST

Salary: $60,000.00 – $65,000.00 per year (based on experience)

Company Description The Ward Law Group, voted best places to work for the past two years, is where your work really matters! Serving the community and genuinely driving results has made us a leader in personal injury. We offer an innovative and fast‑paced, ever‑evolving environment that allows you to earn as you grow. We empower our employees to make the best decisions to impact our clients through collaborative team efforts. We are a nontraditional, highly accountable, yet vibrant group of professionals, and our onboarding process allows for a comfortable atmosphere as a soft place to land.

Core Values Service to our clients, service to our teammates, service to the community; along with faith, accountability, leadership, and loyalty.

Employer Overview We are looking for a talented, curious, and driven Social Media Coordinator to grow a robust online presence for our brand. Your role is to drive growth and build engagement on our platforms—including Instagram, Facebook, TikTok, YouTube, and LinkedIn—through developing photo and media content that incorporates recent social media trends on a daily basis. As a Social Media Coordinator, you will play a pivotal role in developing and executing our social media strategy to enhance our online presence and engage with our audience effectively.

This position requires organizational, communication, creativity, analytical, and leadership skills to manage multiple projects that meet client needs. It also requires collaboration with other Media team members, such as the Traditional Marketing Manager, Digital Marketing Manager, brand specialists, and paid social ad specialists.

Responsibilities

Develop and implement a comprehensive social media strategy aligned with the firm’s goals and objectives.

Ensure consistency in the firm’s branding across all social media channels, including tone of voice, visual identity, and messaging.

Oversee all aspects of branding—including internal branding initiatives—and manage the firm’s merchandise strategy, inventory, and distribution to ensure brand integrity across all touchpoints.

Create engaging and informative content (such as posts, stories, videos, and graphics) for various social media platforms.

Manage the firm’s social media accounts, including daily monitoring, posting, and responding to comments and messages.

Collaborate with internal teams to gather content and ensure brand consistency across all channels.

Monitor social media trends, tools, and applications and recommend strategies for continuous improvement.

Track and analyze key metrics to measure the success of social media campaigns and make data‑driven recommendations for optimization.

Stay informed about legal industry trends and news to curate relevant content for our audience.

Implement strategies to attract potential clients through social media.

Provide regular reports on social media performance and insights to stakeholders.

Develop and implement social media campaigns to promote firm events or special promotions.

Qualifications

Ability to communicate fluently in English and Spanish.

Experience with social media marketing.

Benefits We value your wellbeing and offer opportunities for professional development to help you grow your career. Our comprehensive package includes health benefits; pretax health care and dependent care saving accounts; life insurance; paid time off and holidays; and a percentage match on your 401(k) contributions to insure your overall satisfaction and security as part of our team. Additionally, we provide confidential counseling services, mental health support, and financial guidance.

Come make a difference for our clients!

All your information will be kept confidential according to EEO guidelines.

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