Silver Birch Living
Regional Director of Sales & Marketing - Assisted Living
Silver Birch Living, Frankfort, Kentucky, United States
Regional Director of Sales & Marketing - Assisted Living
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Are you a dynamic sales leader based in Northern Ohio who loves developing teams and driving results? Silver Birch Living is looking for a Regional Director of Sales & Marketing to support our community sales teams and help more seniors find a home where they can thrive.
In this role, you’ll provide hands‑on leadership to Sales & Marketing Directors across multiple communities—coaching, strategizing, and inspiring them to meet and exceed occupancy goals.
You’ll bring a data‑driven approach to sales and marketing while keeping people and purpose at the heart of everything you do.
What You’ll Do
Lead and coach community sales teams to achieve occupancy and revenue goals
Guide marketing plans, outreach, and advertising strategies
Support hiring, onboarding, and training of Sales & Marketing Directors
Ensure CRM accuracy and compliance with all sales regulations
Jump in to provide sales support when needed across your region
What You’ll Bring
Bachelor’s degree in Marketing, Business, or related field (preferred)
5+ years of progressive sales leadership experience in senior living or healthcare
Proven track record of driving occupancy and team performance
Excellent communication, leadership, and analytical skills
Ability to travel up to 100%, including overnight travel
Why Silver Birch Living We’re dedicated to creating affordable, high-quality senior living communities that feel like home. Join a team where your leadership makes a lasting impact—on your teams, our residents, and the families we serve.
✅ Certified Great Place to Work® (2024 & 2025)
✅ Competitive pay + bonus opportunities
✅ Medical, dental & vision (BlueCross BlueShield)
✅ 401(k) + On Demand Pay
✅ Generous PTO & growth opportunities
Equal Opportunity Employer
#J-18808-Ljbffr
Get AI-powered advice on this job and more exclusive features.
Are you a dynamic sales leader based in Northern Ohio who loves developing teams and driving results? Silver Birch Living is looking for a Regional Director of Sales & Marketing to support our community sales teams and help more seniors find a home where they can thrive.
In this role, you’ll provide hands‑on leadership to Sales & Marketing Directors across multiple communities—coaching, strategizing, and inspiring them to meet and exceed occupancy goals.
You’ll bring a data‑driven approach to sales and marketing while keeping people and purpose at the heart of everything you do.
What You’ll Do
Lead and coach community sales teams to achieve occupancy and revenue goals
Guide marketing plans, outreach, and advertising strategies
Support hiring, onboarding, and training of Sales & Marketing Directors
Ensure CRM accuracy and compliance with all sales regulations
Jump in to provide sales support when needed across your region
What You’ll Bring
Bachelor’s degree in Marketing, Business, or related field (preferred)
5+ years of progressive sales leadership experience in senior living or healthcare
Proven track record of driving occupancy and team performance
Excellent communication, leadership, and analytical skills
Ability to travel up to 100%, including overnight travel
Why Silver Birch Living We’re dedicated to creating affordable, high-quality senior living communities that feel like home. Join a team where your leadership makes a lasting impact—on your teams, our residents, and the families we serve.
✅ Certified Great Place to Work® (2024 & 2025)
✅ Competitive pay + bonus opportunities
✅ Medical, dental & vision (BlueCross BlueShield)
✅ 401(k) + On Demand Pay
✅ Generous PTO & growth opportunities
Equal Opportunity Employer
#J-18808-Ljbffr