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Collabera

Senior Digital Marketing Analyst

Collabera, Plano, Texas, us, 75086

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Senior Digital Marketing Analyst – Collabera Join to apply for the Senior Digital Marketing Analyst role at Collabera

This range is provided by Collabera. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range $55.00/hr - $60.00/hr

Job Information

Client: Vehicle Manufacturer

Role: Digital Analyst

Duration: 12 Months (Extension/Conversion will be based on performance)

Location: Plano, TX 75024 - Onsite

Pay Rate: $55-$60 hourly

About the Role

We are seeking a highly experienced and results-driven Senior Digital Analyst to join our growing analytics team.

This role is ideal for someone who thrives on turning complex data into clear, actionable insights and can effectively communicate those insights through compelling presentations.

The position is 100% onsite, Monday to Friday, and involves supporting the Marketing department by providing up-to-date data for informed decision-making.

Qualifications

Minimum of 5 years of experience in web and digital analytics.

Required Skills

Strong hands‑on experience with Adobe Marketing Cloud, including Adobe Analytics (Workspace, Report Builder, Data Warehouse), Adobe Target, and Customer Journey Analytics.

Excellent presentation skills and the ability to create visually engaging, insight‑driven PowerPoint decks.

Preferred Skills

Experience with Website Survey analytics.

Familiarity with Website Measurement Framework.

Responsibilities

Analyze digital performance data to uncover trends, opportunities, and insights that drive business decisions.

Develop and maintain dashboards and reports using Adobe Analytics Workspace, Report Builder, and Data Warehouse.

Collaborate with cross‑functional teams to define KPIs, measurement strategies, and testing plans.

Support personalization and optimization efforts using Adobe Target and Customer Journey Analytics.

Create and deliver high‑quality PowerPoint presentations that clearly communicate findings and recommendations to stakeholders.

Present insights to both technical and non‑technical audiences with clarity and confidence.

Provide mentorship and guidance to junior analysts as needed.

Benefits

Medical insurance, dental insurance, vision insurance

401(k) retirement plan, life insurance, long‑term disability insurance, short‑term disability insurance

Paid parking/public transportation; paid time, paid sick and safe time; hours of paid vacation time; weeks of paid parental leave; paid holidays annually – as applicable.

Seniority Level Mid‑Senior level

Employment Type Contract

Job Function Management and Manufacturing

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