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Homes of Hope, Inc.

Marketing and Annual Giving Manager

Homes of Hope, Inc., Greenville, South Carolina, us, 29610

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Marketing and Annual Giving Manager Homes of Hope, Inc.

is a nonprofit organization dedicated to achieving generational change through affordable housing development, property management, and a construction‑based workforce development program. Our mission is to open doors to economic mobility through housing, economic, and workforce development.

Base pay range:

$60,000.00/yr – $65,000.00/yr

Department:

Resource Development Department Reports to:

Grants and Communications Manager FLSA Status:

Exempt, Full‑time (36‑40 Hours per week)

Benefits include:

Employer‑Paid Health Insurance, $2,800 annual contribution to HSA, Employer‑Paid Dental, Employer‑Paid Life Insurance, 2% of salary contribution to IRA, PTO, paid floating holidays, and 11 paid holidays annually. All benefits are subject to start date and mandatory introductory period.

Position Summary The Marketing and Annual Giving Manager establishes, maintains, and grows connections between Homes of Hope and its community across South Carolina, producing increased recognition, credibility, funding, and impact. This role develops and implements strategies to increase public awareness and annual giving revenue through a multi‑channel marketing approach, including digital and print platforms. Working closely with the Resource Development team and under the supervision of the Grants and Communications Manager, the Manager executes annual giving campaigns, oversees branding and creative direction, and manages the organization’s marketing initiatives.

Essential Duties and Responsibilities

Annual Giving:

Develop and implement annual giving strategies to acquire, retain, and engage donors through direct mail, digital campaigns, email, and social media.

Manage a detailed schedule of direct marketing activities, ensuring timely copy development and design, list segmentation, and review by the Grants and Communications Manager.

Partner with the Grants and Communications Manager and Donor Relations Manager to develop segmented messaging for donor stewardship and upgrades.

Lead the execution of the End‑of‑Year (EOY) campaign, including creative development, communications, and reporting.

Track and report on annual giving metrics, donor acquisition, and campaign performance across digital and print platforms.

Utilize Raiser's Edge for moves management entries related to annual giving.

Marketing & Communications:

Oversee corporate branding and identity across digital, print, and events to ensure a consistent and professional image.

Develop and execute communications on the Homes of Hope website and social media platforms, expanding reach and engagement.

Manage website structure and content updates, working closely with external web design partners.

Produce materials for internal and external publication, such as brochures, impact cards, thank‑you cards, partnership packets, and event collateral.

Provide creative direction for the annual Impact Report in collaboration with the Grants and Communications Manager and external graphics designers.

Support fundraising events through design and communications support.

Oversee creative workload for external contractors/vendors (graphic designers, printers, web teams, photographers, videographers).

Capture and curate client success stories, photography, and video for donor communications.

Manage ad buys with local media outlets.

Donor Stewardship & Engagement:

Collaborate with the Grants and Communications Manager to design and implement stewardship plans for new donors, Solid Rock Club members, and other donor groups.

Contribute to strategic storytelling that connects donor impact with client outcomes.

Organizational Support:

Attend and actively participate in fundraising events, speaking engagements, tours, and community events as needed.

Participate in staff meetings, training, and staff development to grow knowledge and proficiency.

Maintain awareness of housing development, construction progress, and client impact stories.

Provide input on departmental strategy, campaign planning, and workflow improvements under supervision.

Perform other duties as assigned.

Minimum Requirements and Qualifications

Bachelor’s degree in communications, marketing, or a related field.

3+ years of experience in digital marketing and/or annual giving.

Proficiency with Microsoft Office tools (Excel, Word, PowerPoint), social media tools, and a solid understanding of webpage functionality.

Proficiency with Canva or a similar program for designing graphics for social media and the web.

Strong organizational, critical thinking, and analytical skills with attention to detail.

Ability to manage multiple projects, think proactively and creatively, and consistently meet deadlines.

Superior interpersonal and communication skills and a positive, solution‑minded attitude.

Occasional evening/weekend availability required.

Preferred Qualifications

Photography and video experience.

Experience with nonprofit operations.

Blackbaud/Raiser's Edge experience.

Working Conditions Estimated 36–40 hours per week; approximately 80% office environment and 30% offsite for work‑related appointments. Primarily office based, allowing for limited remote work as duties permit. Remote work requires supervisor approval and a measurable work product.

Physical Demands and Work Environment:

The job operates in a professional office environment, routinely using computers, phones, and photocopiers. Ability to travel to work‑related appointments is required; a valid driver’s license and reliable transportation are needed. Occasionally lift or move up to twenty pounds. The employee is frequently required to sit, stand, walk, use hands, reach, climb, balance, stoop, kneel, crouch, crawl, talk, or hear. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Note This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job‑related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbent will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.

Homes of Hope is an Equal Opportunity Employer, drug‑free workplace, and complies with ADA regulations as applicable.

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