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Leon County Government

Marketing Specialist

Leon County Government, Boynton Beach, Florida, United States, 33435

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Purpose of Classification Under the general supervision of the Director of Public Affairs, this classification will perform entry to mid level tasks in support of assigned work in the areas of marketing, branding, engagement, and advertising for the City of Boynton Beach. This position will also offer general and administrative assistance in all activities of Public Affairs as assigned. This position will also require attendance at select weekend or after-hours special events to capture and create content as assigned.

Essential Functions

Coordinates public communications, i.e. postcards, press releases, letters, presentations, videos, social media, multi‑media sources, email look newsletters, etc.

Assists with the implementation of marketing campaigns.

Performs administrative duties and compiles data for special projects or reports, ensuring completion by specified deadlines and in accordance with outlined goals and objectives.

Provides general support to the Director in fulfilling the City's communication and marketing plans.

Supports staff with media relations activities, including message development, outreach, response, meetings, programs, events, and educational campaigns.

Works closely with staff on departmental programs, non‑profit organizations, civic groups, educational entities, and special projects.

Uses social, digital, and other sources to engage external audiences.

Creates graphic designs for the City.

Assists with preparation, layout, printing, and dissemination of marketing materials.

Prepares, processes, and maintains various records and forms, including attendance, payroll, travel, training, work orders, and service requests.

Observes and learns from Marketing, Communications, and/or Public Affairs professionals.

Provides general customer service and responds to routine Public Affairs inquiries from employees or departments.

Performs other duties as assigned.

Minimum Qualifications

Bachelor’s degree from an accredited college or university in Marketing, Journalism, Communications, Public Relations, or a closely related field; and possess one (1) year of experience in Journalism, Marketing, Communications, Social Media Management or Public Information; and possess a valid Florida Driver’s license.

OR

Associate’s degree from an accredited college or university in Marketing, Journalism, Communications, Public Relations, or a closely related field; and possess three (3) years of experience in Journalism, Marketing, Communications, Social Media Management or Public Information; and possess a valid Florida Driver’s license.

Preferred Qualifications

Public sector/government communications experience.

Supplemental Information

Effectively communicates with supervisor, employees, other departments, contractors, engineers, companies, vendors, outside agencies, the public, and other individuals as needed to coordinate work activities.

Accurately and expeditiously receives and delivers messages and information to the appropriate individuals.

Develops accurate and thorough written records and reports.

Understands and follows oral and written instructions, completing assigned tasks with minimal supervisory direction.

Effectively represents the City with positive professionalism.

Provides excellent customer service and adapts to change.

Knowledge, Skills, and Abilities

Ability to attend meetings, community events, professional networking events, and trainings outside of the City’s standard business hours.

Ability to develop and implement established goals, objectives, policies, and procedures.

Ability to meet program objectives and deliverables.

Ability to assimilate information, analyze, and recommend courses of action.

Ability to operate a computer and related communication programs.

Works effectively and independently in a fast‑paced environment.

Works effectively with employees, residents, businesses, schools, and community groups.

Manages multiple projects and evaluates improvements.

Communicates effectively, orally and in writing, and conveys ideas persuasively.

Works under general supervision with creativity and latitude.

Exercises judgment, decisiveness, and creativity in evaluating information.

Maintains high professionalism, confidentiality, and tactfulness.

Knowledge of marketing materials and event equipment, PC networks, municipal practices, and public communications.

Skilled in writing, designing, and producing publications.

Proficient in Microsoft Office Suite and relevant software.

Physical and Sensory Requirements Physical Ability : Light physical effort, possible lifting up to 50 pounds, primarily keyboard work.

Sensory Requirements : Ability to perceive visual cues and communicate orally.

Environmental Factors : Regular office conditions with rare adverse exposure.

Equal Opportunity Employer The City of Boynton Beach, Florida, is an Equal Opportunity Employer and an affirmative action employer. All applicants receive consideration for employment without regard to race, color, religion, gender, marital status, sexual orientation, national origin, age, disability, or other protected classifications.

Title I of the Americans with Disabilities Act (ADA)

protects qualified individuals with disabilities from employment discrimination and the City will provide reasonable accommodations.

Veterans’ Preference

applies to qualifying service members.

Benefits Overview

Health Insurance

Dental Insurance

Vision Care Plan

Basic Term Life Insurance

Supplemental Life Insurance

Dependant Life Insurance

Accidental Death and Dismemberment Insurance

City Pension Plan

Short Term Disability

Long Term Disability Insurance

Employee Assistance Program

457 Savings Plan

Paid Annual Leave / Vacation

Bonus Vacation Hours

12 Paid Holidays

Paid Sick Leave / Family Sick Leave

Educational Assistance Program

On‑site Training Program

Wellness Program

Pre‑Paid Legal and Identity Theft Protection Plans

Credit Union

Tax Deferred 125 Premium Plan

Flexible Spending Account

Direct Deposit

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