Marketing Manager Job at SDLC Technologies in Hyattsville

Location Hyattsville, MD 20783 - In person Onsite Job Type Full-time Seniority Level Mid-Senior level Job Function Marketing, Health Care Provider, and Design Industries IT Services and IT Consulting Key Responsibilities Develop and manage integrated marketing strategies to promote our ophthalmology services and providers. Oversee digital marketing efforts including website updates, email campaigns, SEO, and paid advertising. Create high-quality visual content—graphics, videos, and brochures—for digital and print platforms. Manage the center’s social media presence (content planning, posting, community engagement). Collaborate with doctors and staff to coordinate internal and external communications. Track and report on marketing campaign performance using analytics tools (e.g., Google Analytics, Meta Business Suite). Support outreach initiatives including patient education programs, referral campaigns, and events. Maintain brand consistency across all patient-facing materials and campaigns. Work directly with external vendors, agencies, or creatives when required. Qualifications Bachelor's degree in Marketing, Communications, Design, or a related field. 5-8 years of experience in healthcare marketing; ophthalmology or medical practice experience preferred. Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), Canva, and video editing tools. Strong knowledge of digital marketing platforms, content strategy, and social media trends. Excellent project management skills and the ability to work independently on multiple priorities. Clear communicator with experience translating complex medical services into patient-friendly content. Benefits 401(k) 401(k) matching Health insurance Paid time off #J-18808-Ljbffr