Critical Mass is hiring: Creative Analyst in New York

As a Creative Analyst, your curiosity never ends. You bring in 2+ years of experience with a demonstrated expertise in the following areas: reporting, data visualization, tracking and measurement, testing and evaluation, taxonomy, and data governance. You have experience optimizing digital marketing efforts by systematically using data-driven insights, enjoy collaborating with others, and excel at translating findings into clear, actionable and executable insights.

You will:

• Ensure that the analyses, reports, dashboards, and other deliverables fulfill client needs.
• Shape analytics content and provide your point of view on methodology and technology.
• Contribute to the ideation, development and execution of measurement strategies and frameworks.
• Manage and lead dashboard, visualization, and reporting efforts: from developing executive-audience summaries and scorecards through user and site administration.
• Work closely with the Data Engineering team to ensure that data are trafficked and surfaced as expected to power dashboards and regular reporting and deliverables.
• Keep abreast of product updates, best practices, and proactively follow up with required changes in our implementation and appropriate communications.

You have:

• 2+ years' experience in Digital Analytics implementation.
• B.A./B.S. degree in a quantitative or technical field, including but not limited to: economics, mathematics, business, finance, social sciences, computer science, or information architecture. M.A./M.S. degree preferred.
• Advanced Microsoft Excel and Microsoft Office skills, with strong verbal and written communication skills, considerable experience presenting directly to clients.
• Expertise in design thinking and creating custom data visualizations, data experiences, and dashboards using modern tools like Tableau, PowerBI, and Datorama.
• Expertise in data analysis and storytelling.
• Ability to lead the design process from ideation to polished design, using sketches, wireframes, UX scenarios and mockups to present ideas.
• Experience designing and presenting reporting deliverables to cross-functional audiences.
• Expertise in SQL or similar interpretive syntax (e.g., Tableau's VizQL or Power BI's DAX).
• Strong data literacy and ability to provide scalable solutions for handling large data volumes, complex and Interactive reporting.
• Strong critical thinking skills: you’re willing to ask questions and go the extra mile to understand processes and the why behind the work and not just the how.
• Expertise in digital media measurement.

Salary Range

$65,000 - $75,000 USD

Critical Mass is an equal opportunity employer.