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24 Seven Talent

Sr. Video Media Buyer (Google/YouTube) – Freelance

24 Seven Talent, Chicago, Illinois, United States, 60290

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Sr. Video Media Buyer (Google/YouTube) – Freelance Join to apply for the

Sr. Video Media Buyer (Google/YouTube) – Freelance

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24 Seven Talent

Our client, a full‑service creative agency has an immediate need for a seasoned YouTube/Google Digital Video Buyer. This is a 3‑month freelance role, 40 hours a week, with potential to extend.

Must be able to go onsite in the LA office once a week or as needed.

From account setup to trafficking, you’ll be the go‑to expert for all things Google Video across tiers – Awareness, Consideration, and Action. You’ll collaborate across strategy, creative, analytics, and client teams to deliver audience‑first, performance‑driven campaigns that elevate brand storytelling and drive measurable results.

Responsibilities and Essential Functions

Discipline Development: Build and scale the agency’s YouTube/Google Video buying practice, define operational workflows, trafficking protocols, and campaign QA standards, train internal teams on platform capabilities and best practices

Platform Execution (Google Ads & YouTube): Set up and manage Google Ads accounts, including video‑specific configurations; build campaigns across YouTube placements (in‑stream, bumper, discovery, etc.); implement audience targeting using first‑party, affinity, and custom intent segments; manage pacing, delivery, and performance in real time

Media Planning & Buying: Translate strategic briefs into tactical media plans with clear KPIs; forecast budgets, reach, and performance benchmarks across YouTube and Google Video; execute buys with precision across DV360 and Google Ads platforms

Trafficking & QA: Traffic creative assets, tracking tags, and ensure flawless campaign launches; conduct pre‑launch QA and troubleshoot delivery issues; maintain documentation of campaign setups, learnings, and optimizations

Optimization & Reporting: Monitor performance and implement optimizations (creative, targeting, bidding); deliver insights and performance reports to internal teams and clients; collaborate with analytics to refine attribution and incrementality measurement

Qualifications

7–10+ years of hands‑on experience buying YouTube/Google Video media

Deep expertise in Google Ads, DV360, and Campaign Manager

Proven ability to manage $20M+ budgets at the national and local level

Strong understanding of video KPIs (CPV, VTR, CPM, brand lift, etc.)

Experience with trafficking, tag management, and creative specs

Bonus: Experience with cross‑platform video strategy (TikTok, Meta, CTV)

Fit

Are a builder—ready to establish a new discipline with rigor and vision

Thrive in hands‑on, performance‑oriented media environments

Communicate clearly and confidently with cross‑functional teams and clients

Stay ahead of platform updates, creative trends, and measurement innovations

Are obsessed with clean setups, smart optimizations, and measurable impact

Send your resume today!

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