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Savannah Ghost Pirates

Marketing Coordinator

Savannah Ghost Pirates, Savannah, Georgia, United States, 31441

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Marketing Coordinator

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Savannah Ghost Pirates

Savannah Ghost Pirates - Entry Level

Location: Hilton Head Island, South Carolina

Salary: $50,000.00 - $60,000.00

Job Type: Full-time

Responsibilities

Maneuver digital marketing campaigns through all areas of the project life cycle

Clearly understand and implement digital marketing campaigns which fit client needs

Plan and monitor the ongoing client’s/teams presence on Google, social media (Twitter, Facebook, Instagram, TikTok, etc.)

Plan and execute email campaigns for teams/clients

Available for events in the community and at games to get content.

Launch optimized online adverts through Google Ads, Facebook, etc. to increase company and brand awareness

Manage SEO efforts (keyword, image optimization, etc.)

Prepare online newsletters and promotional emails and organize their distribution through various channels

Provide creative ideas for content marketing and update website

Collaborate with graphic designers

Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.) to provide to client

Acquire insight in online marketing trends and keep strategies up-to-date

Maintain partnerships with media agencies and vendors

Incorporate feedback from marketing team and Zawyer management

Knowledge of hockey, basketball, and baseball is a plus

Skills

Experience with social media, Google Ads (SEM), Meta Paid Social, and email campaigns

SEO/SEM

Proven experience as Digital Marketing Specialist or similar role

Excellent understanding of digital marketing concepts and best practices

Experience with email platforms, such as Mailchimp, Constant Contact, etc.

Working knowledge of ad serving tools (e.g., DART, Atlas)

Extensive knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends, etc.)

Skills and experience in creative content writing

Analytical mindset and critical thinking

Excellent communication and interpersonal skills

Knowledge of JavaScript, SQL, and HTML is a plus

Google Analytics certified preferred

BS/BA in marketing or relevant field

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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