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Twine

Content Producer – Freelance

Twine, Indiana, Pennsylvania, us, 15705

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This role focuses on producing engaging, platform-native content for social channels, with a particular emphasis on TikTok and Instagram. The ideal candidate will be responsible for ideating, editing, and delivering short‑form content that amplifies show visibility and star presence. You will transform campaign moments into shareable edits, trends, memes, and star‑driven pieces, including red carpet and press interviews, exclusive shoots, and fast‑turnaround reactive content. The position requires a strong understanding of both Western entertainment and Southeast Asian pop culture, ensuring content resonates with diverse audiences and aligns with brand tone. Collaboration with social marketing teams and agency partners is essential to deliver creative, on‑brand assets that drive audience engagement and viewership.

Responsibilities

Ideate and produce short‑form, social‑first content for TikTok and Instagram, including trends, memes, and star‑driven edits

Edit video and audio assets, ensuring high‑quality, platform‑optimized output

Write compelling captions and copy in both Thai and English

Track and interpret emerging social trends, adapting styles and formats to fit brand and campaign needs

Collaborate with social marketing teams and agency partners to ensure content aligns with brand guidelines and campaign objectives

Create content that reflects Southeast Asian nuance and HBO Max’s brand personality across regional markets

Deliver fast‑turnaround, reactive content to capitalize on trending topics and moments

Maintain a consistent posting schedule and monitor content performance to inform future creative decisions

Skills and Requirements

Proficiency in both Thai and advanced English, with strong copywriting skills

Demonstrated experience producing and editing social‑first content for TikTok and Instagram

Deep understanding of social media trends, formats, and audience engagement strategies

Ability to ideate and execute creative concepts quickly and independently

Familiarity with Western entertainment and Southeast Asian pop culture

Strong video editing skills using industry‑standard software (e.g., Adobe Premiere Pro, Final Cut Pro)

Excellent communication and collaboration skills for working with cross‑functional teams

Ability to manage multiple projects and meet tight deadlines in a fast‑paced environment

Experience working with entertainment brands or media companies is a plus

About Twine Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Our Mission Twine's mission is to empower creators and businesses to thrive in an AI‑driven, freelance‑first world.

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