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Direct Agents

Media Strategist

Direct Agents, New York, New York, us, 10261

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Media Strategist

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Direct Agents is looking for an experienced Media Strategist to lead client accounts, deliver standout campaigns, and build impactful relationships across paid media channels. The ideal candidate is a results-oriented problem solver with a passion for data-driven performance marketing and a desire to achieve and exceed client goals. This NYC-based role has a competitive salary range of $80,000 - $95,000, depending on experience, with annual compensation reviews based on performance. Potential bi-annual bonus pay is based on company and individual performance.

THE ROLE As a Media Strategist, you will serve as a key client experience team member and partner with clients on both a strategic and tactical level. You will provide support in relationship management, integrated digital marketing, and marketing strategy to help drive critical success for clients’ businesses.

Act as one of the main points of contact for assigned client accounts

Develop a deep understanding of each client’s business, industry, and competition

Lead the media strategy and planning process

Work with paid media execution teams to guide media optimization and implement experimentation strategy

Interpret results from various analytics sources to ensure clients’ goals are being met and identify areas for improvement

Lead weekly/bi-weekly client status calls, quarterly business reviews, and other client meetings

Advance relationships with clients and identify account growth opportunities

Bring strategic and innovative ideas to client engagements based on client goals and understanding cross-channel marketing dynamics

QA all client-facing deliverables

Oversee account and specialist teams on a project and client basis

DESIRED BACKGROUND

4-6 years of experience in Paid Social and/or Paid Search Marketing, preferably with e-commerce/entertainment/direct response clients

Comfortable handling raw data and identifying trends

Excellent analytical and problem-solving skills

Strong proficiency in Microsoft Excel

Expert understanding of customer acquisition and direct response online marketing is a big plus

Entrepreneurial spirit, strong work ethic, and proven track record for taking initiative

Big-picture perspective with the willingness to “roll up your sleeves” and get the job done

Excellent written and verbal communication skills across all levels

Ability to prioritize tasks, multitask, and manage time efficiently

WHY DIRECT AGENTS Work-Life Balance

4-Day Work Week: Join our innovative pilot program designed for sustained productivity and well-being

Flexible PTO: Up to 24 days annually based on seniority, plus paid birthdays and volunteer days

Family Support: Comprehensive paid parental leave and family-friendly policies

Comprehensive Benefits

Premium Healthcare: Full coverage options including One Medical, KindBody, and mental health support

Wellness Perks: Citibike membership, fitness reimbursement, and wellness programs

Community: Dog-friendly office, team events, and an inclusive culture that celebrates diversity

Modern Tech Setup: MacBook Pro and premium software tools

Innovation & Growth

AI-Driven Innovation: Harness AI-powered workflows to optimize strategies and drive impactful results

Future-Forward Tech: Access proprietary tools like Kanopy AI and custom GPTs for advanced marketing solutions

Career Development: Shape your path through mentorship, training programs, and direct access to leadership

Industry Impact: Contribute to thought leadership and strategic initiatives that drive agency innovation

Outstanding Environment

Work with premier brands like Marvel, NBA, and NYSE while maintaining boutique agency creativity

Direct Agents is proud to be an equal opportunity employer. Join us in shaping the future of digital marketing!

Seniority Level

Mid-Senior level

Employment Type

Full-time

Job Function

Marketing and Sales

Industries

Financial Services

Software Development

Technology

Information and Internet

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