Confidential
Vice President of Marketing & Revenue
About the Company
Plant-based health food services company
Industry Food & Beverages
Type Privately Held
Founded 2014
Employees 51-200
Funding $1-$5 million
Categories
Retail
Specialties
plant-based meals dinner kits plant-based meals dinner kits plant-based meals and dinner kits
Business Classifications
B2C
About the Role
The Company is seeking a Vice President of Marketing and Revenue to lead the development and execution of comprehensive strategies that drive customer acquisition, engagement, and profitable revenue growth through direct channels. This senior leadership role requires a blend of traditional marketing expertise and a performance-oriented, data-driven approach, particularly in a direct-to-consumer eCommerce environment. The successful candidate will be responsible for shaping the vision of an integrated, multi-channel marketing strategy, leading a high-performing team, and ensuring the company's brand is positioned as a leader in the market. Key responsibilities include digital and e-commerce focus, team leadership, performance marketing, partnership development, and brand leadership. The role also emphasizes the importance of customer and market insights, execution, and accountability in all marketing initiatives.
Applicants for the Vice President of Marketing and Revenue position at the company should have a minimum of 10 years' of D2C, eCommerce marketing experience, with a preference for those who have worked with subscription services, particularly in the food or consumables sector. A Bachelor's degree in marketing, business, or a related field is required, or equivalent experience. The ideal candidate will have a proven track record of leading and scaling marketing teams, optimizing marketing ROI, and developing strategic partnerships. Strong analytical skills, exceptional people leadership, and the ability to translate customer and market insights into actionable strategies are essential. The role demands a leader with a passion for the brand's mission, a strong understanding of digital marketing, and the ability to work effectively with cross-functional teams to enhance marketing capabilities and drive the company's vision of plant-based eating.
Travel Percent Less than 10%
Functions
Marketing Sales/Revenue
Plant-based health food services company
Industry Food & Beverages
Type Privately Held
Founded 2014
Employees 51-200
Funding $1-$5 million
Categories
Retail
Specialties
plant-based meals dinner kits plant-based meals dinner kits plant-based meals and dinner kits
Business Classifications
B2C
About the Role
The Company is seeking a Vice President of Marketing and Revenue to lead the development and execution of comprehensive strategies that drive customer acquisition, engagement, and profitable revenue growth through direct channels. This senior leadership role requires a blend of traditional marketing expertise and a performance-oriented, data-driven approach, particularly in a direct-to-consumer eCommerce environment. The successful candidate will be responsible for shaping the vision of an integrated, multi-channel marketing strategy, leading a high-performing team, and ensuring the company's brand is positioned as a leader in the market. Key responsibilities include digital and e-commerce focus, team leadership, performance marketing, partnership development, and brand leadership. The role also emphasizes the importance of customer and market insights, execution, and accountability in all marketing initiatives.
Applicants for the Vice President of Marketing and Revenue position at the company should have a minimum of 10 years' of D2C, eCommerce marketing experience, with a preference for those who have worked with subscription services, particularly in the food or consumables sector. A Bachelor's degree in marketing, business, or a related field is required, or equivalent experience. The ideal candidate will have a proven track record of leading and scaling marketing teams, optimizing marketing ROI, and developing strategic partnerships. Strong analytical skills, exceptional people leadership, and the ability to translate customer and market insights into actionable strategies are essential. The role demands a leader with a passion for the brand's mission, a strong understanding of digital marketing, and the ability to work effectively with cross-functional teams to enhance marketing capabilities and drive the company's vision of plant-based eating.
Travel Percent Less than 10%
Functions
Marketing Sales/Revenue