Great American Opportunities
Marketing Coordinator - Southwestern Consulting
Great American Opportunities, Nashville, Tennessee, United States, 37247
Great American Opportunities is hiring a
Marketing Coordinator – Southwestern Consulting .
This role provides both administrative and strategic support to the Marketing Department, helping execute initiatives that drive visibility, growth, and operational efficiency across the company. The Coordinator works closely with the Director of Marketing and the broader marketing team to ensure projects run smoothly, deadlines are met, and all materials align with the company's brand standards and strategic goals.
Responsibilities
Coordinate and implement the team’s advertising and promotional activities.
Responsible for creating, designing, and editing all marketing pieces for publication.
Perform final review of all internal and external marketing materials.
Create campaigns, messages, and content that optimize business strategies through social, digital, email, and event channels.
Provide strategic and tactical support in all creative areas, including print and online advertising, email marketing, website management, content development, press releases, and marketing collateral.
Coordinate brand assets, logos, and template designs to ensure consistency across multiple platforms.
Analyze target market information to identify and recommend effective marketing approaches.
Manage online marketing tasks such as SEO, email marketing, web analytics, and social media.
Prepare effective advertising campaigns based on market research.
Coordinate internal marketing initiatives for current clients, including events, meetings, and communication pieces.
Build relationships with necessary business partners and vendors.
Coordinate the branding and communication process for prospective clients to increase conversion rates.
Identify new and emerging strategies to increase brand awareness and drive business growth.
Support the planning, coordination, and execution of marketing campaigns across digital, email, social, and event channels.
Manage administrative functions within the marketing department, including maintaining project timelines, organizing assets, scheduling meetings, and tracking deliverables.
Assist with updating and managing web content, CRM campaigns, and marketing automations.
Support the creation, editing, and distribution of marketing materials such as presentations, collateral, newsletters, and internal communications.
Coordinate with internal teams and external vendors (designers, contractors, printers) to ensure timely delivery of creative assets and materials.
Assist with event logistics and marketing support for company conferences and client events.
Maintain consistent branding and messaging across all marketing platforms, ensuring alignment with organizational strategy and visual identity.
Help track and report key marketing metrics, campaign performance, and departmental KPIs.
Assist with budget tracking, purchase orders, and invoice processing for marketing expenses.
Conduct research on market trends, audience insights, and competitive positioning to inform marketing strategies.
Serve as a point of contact for internal stakeholders requesting marketing materials or support.
Identify opportunities to streamline processes and improve team workflows.
Perform other related duties and special projects as assigned.
Qualifications
Bachelor’s degree in Marketing, Communications, Business, or a related field.
3 years of experience in marketing coordination, campaign support, or administrative project management.
Strong organizational skills and ability to manage multiple projects and deadlines simultaneously.
Excellent written and verbal communication skills with strong attention to detail.
Experience using marketing tools such as HubSpot, Salesforce, or similar CRM/marketing automation platforms.
Working knowledge of design and content management tools (e.g., Adobe Creative Suite, Canva, WordPress).
Proficiency with Microsoft Office Suite (Word, PowerPoint, Excel, Outlook).
Strong analytical and problem‑solving abilities with an eye for improving efficiency and consistency.
Ability to collaborate effectively across departments and levels of leadership.
Demonstrates initiative, adaptability, and a strong sense of ownership over assigned projects.
Positive attitude with a commitment to maintaining brand quality and professional excellence.
Familiarity with social media platforms, digital advertising, and event marketing preferred.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Advertising
Industries
Advertising Services
Location Nashville, TN
Salary $57,000.00 – $61,000.00
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Marketing Coordinator – Southwestern Consulting .
This role provides both administrative and strategic support to the Marketing Department, helping execute initiatives that drive visibility, growth, and operational efficiency across the company. The Coordinator works closely with the Director of Marketing and the broader marketing team to ensure projects run smoothly, deadlines are met, and all materials align with the company's brand standards and strategic goals.
Responsibilities
Coordinate and implement the team’s advertising and promotional activities.
Responsible for creating, designing, and editing all marketing pieces for publication.
Perform final review of all internal and external marketing materials.
Create campaigns, messages, and content that optimize business strategies through social, digital, email, and event channels.
Provide strategic and tactical support in all creative areas, including print and online advertising, email marketing, website management, content development, press releases, and marketing collateral.
Coordinate brand assets, logos, and template designs to ensure consistency across multiple platforms.
Analyze target market information to identify and recommend effective marketing approaches.
Manage online marketing tasks such as SEO, email marketing, web analytics, and social media.
Prepare effective advertising campaigns based on market research.
Coordinate internal marketing initiatives for current clients, including events, meetings, and communication pieces.
Build relationships with necessary business partners and vendors.
Coordinate the branding and communication process for prospective clients to increase conversion rates.
Identify new and emerging strategies to increase brand awareness and drive business growth.
Support the planning, coordination, and execution of marketing campaigns across digital, email, social, and event channels.
Manage administrative functions within the marketing department, including maintaining project timelines, organizing assets, scheduling meetings, and tracking deliverables.
Assist with updating and managing web content, CRM campaigns, and marketing automations.
Support the creation, editing, and distribution of marketing materials such as presentations, collateral, newsletters, and internal communications.
Coordinate with internal teams and external vendors (designers, contractors, printers) to ensure timely delivery of creative assets and materials.
Assist with event logistics and marketing support for company conferences and client events.
Maintain consistent branding and messaging across all marketing platforms, ensuring alignment with organizational strategy and visual identity.
Help track and report key marketing metrics, campaign performance, and departmental KPIs.
Assist with budget tracking, purchase orders, and invoice processing for marketing expenses.
Conduct research on market trends, audience insights, and competitive positioning to inform marketing strategies.
Serve as a point of contact for internal stakeholders requesting marketing materials or support.
Identify opportunities to streamline processes and improve team workflows.
Perform other related duties and special projects as assigned.
Qualifications
Bachelor’s degree in Marketing, Communications, Business, or a related field.
3 years of experience in marketing coordination, campaign support, or administrative project management.
Strong organizational skills and ability to manage multiple projects and deadlines simultaneously.
Excellent written and verbal communication skills with strong attention to detail.
Experience using marketing tools such as HubSpot, Salesforce, or similar CRM/marketing automation platforms.
Working knowledge of design and content management tools (e.g., Adobe Creative Suite, Canva, WordPress).
Proficiency with Microsoft Office Suite (Word, PowerPoint, Excel, Outlook).
Strong analytical and problem‑solving abilities with an eye for improving efficiency and consistency.
Ability to collaborate effectively across departments and levels of leadership.
Demonstrates initiative, adaptability, and a strong sense of ownership over assigned projects.
Positive attitude with a commitment to maintaining brand quality and professional excellence.
Familiarity with social media platforms, digital advertising, and event marketing preferred.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Advertising
Industries
Advertising Services
Location Nashville, TN
Salary $57,000.00 – $61,000.00
#J-18808-Ljbffr