Inside Higher Ed
Business Development and Marketing Associate for Life Sciences
Inside Higher Ed, Stanford, California, United States, 94305
Business Development and Marketing Associate for Life Sciences
About the Office
The Office of Technology Licensing (OTL) was established in 1970 to manage the intellectual property assets of Stanford University. OTL evaluates, markets, and licenses technology owned by the University, encouraging effective technology transfer for the public benefit while generating royalty income for Stanford to benefit research and education. OTL is one of the country's most active offices in the field of technology transfer from the university to industry and manages over 3,000 active dockets.
Our VPDoR Diversity Journey
We create a hub of innovation through the power of diversity of disciplines and people.
We provide equitable access and opportunity to all members of the community in order to do their best work, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
We listen to and value all colleagues who bring diverse perspectives to the advancement and development of a respectful community.
We promote a culture of belonging, equity, and safety.
We embed these values in excellence of education, research, and operation.
Position Summary The Stanford Office of Technology Licensing (OTL) seeks a Business Development and Marketing Associate for Life Sciences to collaborate with colleagues within OTL to develop targeted technology marketing campaigns for promising Stanford intellectual property (IP) and to promote the office.
Evaluate portfolio of technology disclosures.
Prepare marketing materials and pitch decks.
Engage companies to match their needs with Stanford IP portfolio.
Build relationships with venture capitalists and industry partners.
Communicate technology’s value proposition to potential licensees.
Work with Licensing teams on marketing strategies for specific technologies.
Create effective branding and communication strategy to promote OTL and Stanford technologies.
This is a hybrid role requiring a regular presence at the employer’s local Stanford Work Location, typically two, three, or four days per week or an equivalent amount of time monthly.
Recruitment is for a 1-year-term position with the possibility of extension. All final candidates must complete a background check.
Core Duties
Develop, manage and execute strategic marketing plans/programs to meet business objectives.
Create and manage the execution of integrated communication strategy leveraging the brand strategy across web, print, email, online.
Define and conduct market research, including competitive benchmarking, identification of market opportunities, and campaign/program/service/event analysis to inform strategic decisions.
Communicate marketing plans across the organization and/or university to educate and influence stakeholders.
Build partnerships with other schools, departments, products, services, programs, events and/or channel managers.
May oversee event management to support marketing objectives.
Manage key vendor and consultant relationships.
Scope and manage project/program budget(s).
May oversee interns and other contingent staff; provide staff training.
Minimum Requirements Bachelor's degree and eight years of relevant experience; or a combination of education and relevant experience.
Preferred Qualifications Bachelor's degree in Life Sciences and 8 years of relevant experience in Academic Technology Transfer or a combination of education and industry business development and/or marketing experience. Advanced degree preferred.
Knowledge, Skills And Abilities
Demonstrated ability to work effectively with senior leaders and present to senior management.
Extensive knowledge of strategic analysis, customer segmentation strategies and business and marketing planning.
Demonstrated experience in integrated marketing strategy and execution across marketing channels including digital and print.
Demonstrated application of market research and data analysis.
Excellent project manager with ability to manage multiple projects simultaneously.
Excellent written and oral communication and engaging presentation skills.
Highly organized, detail oriented, and deadline-driven work approach.
Certifications And Licenses None
Physical Requirements
Constantly perform desk‑based computer tasks.
Frequently stand/walk, sit, use telephone, grasp lightly/fine manipulation, speaking.
Occasionally grasp forcefully, writing by hand.
Rarely sort/file paperwork.
University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform essential functions of the job.
Working Conditions
Occasional work on evenings and weekends.
Occasional travel may be required (less than 10% time).
Work Standards
Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations.
Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University’s Administrative Guide, http://adminguide.stanford.edu.
Benefits
Freedom to grow. We offer career development programs, tuition reimbursement, or audit a course. Join a TedTalk, film screening, or listen to a renowned author or global leader speak.
A caring culture. We provide superb retirement plans, generous time‑off, and family care resources.
A healthier you. Climb our rock wall, or choose from hundreds of health or fitness classes at our world‑class exercise facilities. We also provide excellent health care benefits.
Discovery and fun. Stroll through historic sculptures, trails, and museums.
Enviable resources. Enjoy free commuter programs, ridesharing incentives, discounts and more!
Pay The expected pay range for this position is $154,602 to $182,120 per annum.
Stanford University provides pay ranges representing its good faith estimate of what the university reasonably expects to pay for a position. The pay offered will be determined based on a wide range of factors that are unique to each candidate including geography, knowledge, skills and abilities, relevant education, depth and breadth of experience, performance, departmental budget, and internal equity.
EEO Statement Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law. Consistent with its obligations under the law, the University will provide reasonable accommodations to applicants and employees with disabilities.
Additional Information
Schedule: Full‑time
Job Code: 4894
Employee Status: Fixed‑Term
Grade: K
Requisition ID: 107063
Work Arrangement: Hybrid Eligible
#J-18808-Ljbffr
Our VPDoR Diversity Journey
We create a hub of innovation through the power of diversity of disciplines and people.
We provide equitable access and opportunity to all members of the community in order to do their best work, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
We listen to and value all colleagues who bring diverse perspectives to the advancement and development of a respectful community.
We promote a culture of belonging, equity, and safety.
We embed these values in excellence of education, research, and operation.
Position Summary The Stanford Office of Technology Licensing (OTL) seeks a Business Development and Marketing Associate for Life Sciences to collaborate with colleagues within OTL to develop targeted technology marketing campaigns for promising Stanford intellectual property (IP) and to promote the office.
Evaluate portfolio of technology disclosures.
Prepare marketing materials and pitch decks.
Engage companies to match their needs with Stanford IP portfolio.
Build relationships with venture capitalists and industry partners.
Communicate technology’s value proposition to potential licensees.
Work with Licensing teams on marketing strategies for specific technologies.
Create effective branding and communication strategy to promote OTL and Stanford technologies.
This is a hybrid role requiring a regular presence at the employer’s local Stanford Work Location, typically two, three, or four days per week or an equivalent amount of time monthly.
Recruitment is for a 1-year-term position with the possibility of extension. All final candidates must complete a background check.
Core Duties
Develop, manage and execute strategic marketing plans/programs to meet business objectives.
Create and manage the execution of integrated communication strategy leveraging the brand strategy across web, print, email, online.
Define and conduct market research, including competitive benchmarking, identification of market opportunities, and campaign/program/service/event analysis to inform strategic decisions.
Communicate marketing plans across the organization and/or university to educate and influence stakeholders.
Build partnerships with other schools, departments, products, services, programs, events and/or channel managers.
May oversee event management to support marketing objectives.
Manage key vendor and consultant relationships.
Scope and manage project/program budget(s).
May oversee interns and other contingent staff; provide staff training.
Minimum Requirements Bachelor's degree and eight years of relevant experience; or a combination of education and relevant experience.
Preferred Qualifications Bachelor's degree in Life Sciences and 8 years of relevant experience in Academic Technology Transfer or a combination of education and industry business development and/or marketing experience. Advanced degree preferred.
Knowledge, Skills And Abilities
Demonstrated ability to work effectively with senior leaders and present to senior management.
Extensive knowledge of strategic analysis, customer segmentation strategies and business and marketing planning.
Demonstrated experience in integrated marketing strategy and execution across marketing channels including digital and print.
Demonstrated application of market research and data analysis.
Excellent project manager with ability to manage multiple projects simultaneously.
Excellent written and oral communication and engaging presentation skills.
Highly organized, detail oriented, and deadline-driven work approach.
Certifications And Licenses None
Physical Requirements
Constantly perform desk‑based computer tasks.
Frequently stand/walk, sit, use telephone, grasp lightly/fine manipulation, speaking.
Occasionally grasp forcefully, writing by hand.
Rarely sort/file paperwork.
University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform essential functions of the job.
Working Conditions
Occasional work on evenings and weekends.
Occasional travel may be required (less than 10% time).
Work Standards
Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations.
Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University’s Administrative Guide, http://adminguide.stanford.edu.
Benefits
Freedom to grow. We offer career development programs, tuition reimbursement, or audit a course. Join a TedTalk, film screening, or listen to a renowned author or global leader speak.
A caring culture. We provide superb retirement plans, generous time‑off, and family care resources.
A healthier you. Climb our rock wall, or choose from hundreds of health or fitness classes at our world‑class exercise facilities. We also provide excellent health care benefits.
Discovery and fun. Stroll through historic sculptures, trails, and museums.
Enviable resources. Enjoy free commuter programs, ridesharing incentives, discounts and more!
Pay The expected pay range for this position is $154,602 to $182,120 per annum.
Stanford University provides pay ranges representing its good faith estimate of what the university reasonably expects to pay for a position. The pay offered will be determined based on a wide range of factors that are unique to each candidate including geography, knowledge, skills and abilities, relevant education, depth and breadth of experience, performance, departmental budget, and internal equity.
EEO Statement Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law. Consistent with its obligations under the law, the University will provide reasonable accommodations to applicants and employees with disabilities.
Additional Information
Schedule: Full‑time
Job Code: 4894
Employee Status: Fixed‑Term
Grade: K
Requisition ID: 107063
Work Arrangement: Hybrid Eligible
#J-18808-Ljbffr