Hunch
About Hunch
Hunch is an opinion-based dating app that helps you land a date without swiping like a junkie. Designed for people tired of mindless swiping and commodified matchmaking, Hunch leverages a powerful AI engine to help users find meaningful connections by focusing on personality over just looks. With 2M+ downloads and a 4.4-star rating, Hunch is going viral in the US by challenging the swipe-left/right norm of traditional apps. Hunch is a Series A funded ($23M) startup building the future of social discovery in a post-AI world.
Key Offerings
- Swipe Less, Vibe More: Curated profiles, cutting the clutter of endless swiping.
- Personality Matters: Opinion-based, belief-based, and thought-based compatibility rather than just focusing on looks.
- Every Match, Verified: No bots, no catfishing—just real, trustworthy connections.
- Match Scores: Our AI shows compatibility percentages, helping users identify their “100% vibe match.”
What You’ll Do
- Own campaigns end-to-end: From trend-spotting to production to launch, driving creative campaigns, not just publishing content.
- Be a creator yourself: Shoot and edit TikToks, Reels, Shorts, leading from the front with a hands‑on approach.
- Bridge online + offline: Blend content with NYC nightlife, party, and meetup scenes to spark conversations and IRL connections.
- Think outcome‑first: Measure success in engagement, reach, and activations (e.g., “grow NYC community sign-ups by 10%”), not just vanity metrics.
- Tell the Hunch story: Evolve our brand voice so it resonates with 22‑26 year‑olds—fun, sharp, authentic.
- Engage creators: Partner with local voices, micro‑influencers, and communities to expand Hunch’s reach.
What You’ll Bring
- Creator mindset: Deep presence in the TikTok ecosystem—posting, consuming, analyzing trends daily.
- Pulse on culture: Strong understanding of Gen Z humor, dating culture, and NYC party/meetup scene.
- Hands‑on execution: Comfortable in front of and behind the camera, from idea to final cut.
- Outcome orientation: Bias for campaigns that drive real engagement, not just impressions.
- Collaboration: Willingness to work across teams and adapt fast in a startup environment.
Bonus Points If You Have
- Experience in consumer social, dating, or nightlife industries.
- Track record of building partnerships with creators/influencers.
- Multi‑channel content experience beyond TikTok/IG.
What We Offer
- Competitive pay along with an annual performance‑linked incentive (PLI).
Life @ Hunch
- Work culture: At Hunch we take our work seriously but don’t take ourselves too seriously. Everyone is encouraged to think as owners, not renters, and we prefer to let builders build, empowering people to pursue independent ideas.
- Impact: Your work will shape the future of social engagement and connect people around the world.
- Collaboration: Join a diverse team of creative minds and be part of a supportive community.
- Growth: We invest in your development and provide opportunities for continuous learning.
- Backed by global investors: Hunch is a Series A funded startup backed by Hashed, AlphaWave, Brevan Howard and Polygon Studios.
- Experienced leadership: Hunch is founded by a trio of industry veterans—Ish Goel (CEO), Nitika Goel (CPO), and Kartic Rakhra (CMO)—serial entrepreneurs with the last exit from Nexus Mutual, a web3 consumer‑tech startup.