Publicis Groupe
Company description
Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.
Overview We are looking for a talented Director, Strategy to oversee Media Planning and Strategy functions for a high-profile and fast-paced account. This person will be integral in the development, execution, and stewardship of integrated media plans for the client’s business. The Director effectively utilizes experience, knowledge, and skills to push strategic thinking while balancing client and team needs. This position reports directly to the SVP, Strategy.
Responsibilities
Supports as team lead on client’s business and oversees all aspects of the assigned LOB(s)
Executes high level strategy and holistic management of the media plan development, implementation, and execution
Leads tactical planning in collaboration with investment counterparts across all channels inclusive of commerce/shopper
Identifies key target insights based on client brief necessary for formulating strategic recommendations
Owns the development of a brief response from start to finish
Collaborate with other agencies/partners on delivering cohesive strategies and tactical recommendations
Steward of brilliant basics and core planning principles across all client deliverables
Responsible for managing projects and resources for subsidiaries/business unit
Maintain an in-depth knowledge of the client business
Ensure teams adopt best in class tools, techniques, and systems to deliver plan recommendations aligned to client’s objectives
Demonstrate an intimate understanding of how consumers interact with channels and technology
Provide direction, management, and support to direct and indirect reports
Supervising, training and developing staff (managing workload, delegating responsibilities and checking work for accuracy, performance management)
Participation in special projects involving cross department team development
Participate in new business efforts including development of new business opportunities and new business pitches (as needed)
Qualifications
B.A. or B.S., preferably in Marketing, Advertising, or related field
8+ years of experience in cross-channel media planning; inclusive of commerce/shopper
4+ years of experience managing junior staff
Marketing/advertising agency experience highly preferred
CPG experience is highly preferred
Proven experience and success in presenting plans to clients and influencing top level decisions
Excellent organizational, interpersonal and quantitative/analytical skills
Adept at injecting ideas, innovation and leading industry developments into planning assignments
Detail-oriented and proven ability to thrive in a fast-paced environment
Must be a self-starter, with strong planning and organizational skills
Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI. Understand its capabilities and applications to translate data into actionable insights
Thinks clearly and diplomatically when participating in a discussion to field complex or sensitive questions from clients/internal groups
Professional presentation, training and client-facing skills
Excellent written/verbal communication, presentation, organizational, interpersonal and analytical skills
Accountability and flexibility with the ability to work in a fast-paced environment
Demonstrates ability to define and implement professional standards for team participation, conflict resolution, problem solving, and communication
Able to guide others in defining high level strategy for business unit
Able to manage a budget, control costs, plan and schedule around cost concerns for business unit
Demonstrates an ability to be curious and passionate about our client’s business
Positive, team-player attitude
Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
Compensation Range: $105,000- $165,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/19/25
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Overview We are looking for a talented Director, Strategy to oversee Media Planning and Strategy functions for a high-profile and fast-paced account. This person will be integral in the development, execution, and stewardship of integrated media plans for the client’s business. The Director effectively utilizes experience, knowledge, and skills to push strategic thinking while balancing client and team needs. This position reports directly to the SVP, Strategy.
Responsibilities
Supports as team lead on client’s business and oversees all aspects of the assigned LOB(s)
Executes high level strategy and holistic management of the media plan development, implementation, and execution
Leads tactical planning in collaboration with investment counterparts across all channels inclusive of commerce/shopper
Identifies key target insights based on client brief necessary for formulating strategic recommendations
Owns the development of a brief response from start to finish
Collaborate with other agencies/partners on delivering cohesive strategies and tactical recommendations
Steward of brilliant basics and core planning principles across all client deliverables
Responsible for managing projects and resources for subsidiaries/business unit
Maintain an in-depth knowledge of the client business
Ensure teams adopt best in class tools, techniques, and systems to deliver plan recommendations aligned to client’s objectives
Demonstrate an intimate understanding of how consumers interact with channels and technology
Provide direction, management, and support to direct and indirect reports
Supervising, training and developing staff (managing workload, delegating responsibilities and checking work for accuracy, performance management)
Participation in special projects involving cross department team development
Participate in new business efforts including development of new business opportunities and new business pitches (as needed)
Qualifications
B.A. or B.S., preferably in Marketing, Advertising, or related field
8+ years of experience in cross-channel media planning; inclusive of commerce/shopper
4+ years of experience managing junior staff
Marketing/advertising agency experience highly preferred
CPG experience is highly preferred
Proven experience and success in presenting plans to clients and influencing top level decisions
Excellent organizational, interpersonal and quantitative/analytical skills
Adept at injecting ideas, innovation and leading industry developments into planning assignments
Detail-oriented and proven ability to thrive in a fast-paced environment
Must be a self-starter, with strong planning and organizational skills
Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI. Understand its capabilities and applications to translate data into actionable insights
Thinks clearly and diplomatically when participating in a discussion to field complex or sensitive questions from clients/internal groups
Professional presentation, training and client-facing skills
Excellent written/verbal communication, presentation, organizational, interpersonal and analytical skills
Accountability and flexibility with the ability to work in a fast-paced environment
Demonstrates ability to define and implement professional standards for team participation, conflict resolution, problem solving, and communication
Able to guide others in defining high level strategy for business unit
Able to manage a budget, control costs, plan and schedule around cost concerns for business unit
Demonstrates an ability to be curious and passionate about our client’s business
Positive, team-player attitude
Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
Compensation Range: $105,000- $165,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/19/25
#LI-SM5
#J-18808-Ljbffr