Honeywell International, Inc.
Director Customer Marketing
Honeywell International, Inc., Atlanta, Georgia, United States, 30383
The Director of Customer Marketing is a strategic leadership role at Honeywell, responsible for driving customer engagement and loyalty through innovative marketing strategies. As the Director of Customer Marketing, you will lead a team in developing and executing customer‑centric marketing initiatives that align with business objectives. You will collaborate closely with cross‑functional teams, including sales and product management, to understand customer needs and develop targeted marketing campaigns. Your expertise in analyzing market trends and customer data will enable you to identify growth opportunities and provide insights for improvement. Additionally, you will play a crucial role in setting the strategic direction for customer marketing, driving innovation, and fostering a culture of excellence. Overall, as the Director of Customer Marketing, you will have a significant impact on driving customer satisfaction, loyalty, and achieving business goals.
You will report directly to our [title] and you’ll work out of our [City, State] location on a [Hybrid, On‑site, Remote] work schedule.
In this role, your impact on the company will be transformative. By leveraging your strategic vision and expertise in customer marketing, you will drive the development and execution of comprehensive marketing strategies that enhance customer acquisition, retention, and satisfaction. Your ability to analyze market trends, identify customer insights, and lead cross‑functional teams will drive revenue growth, strengthen customer relationships, and position the company as a leader in the industry.
As a people leader at Honeywell, you will play a critical role in developing and supporting our employees to help them perform at their best and drive change across the company. As a key leader, you will continuously work to build a strong, diverse team by recruiting talent, identifying and developing successors, driving retention and engagement, and fostering an inclusive culture.
Key Responsibilities
Lead the development and execution of customer‑centric marketing strategies to drive customer engagement and loyalty
Collaborate with cross‑functional teams to understand customer needs and develop targeted marketing campaigns
Analyze market trends and customer data to identify growth opportunities
Set the strategic direction for customer marketing
Develop and manage the customer marketing budget
Oversee marketing programs including email campaigns, social media promotions, and customer events
Monitor and report on the effectiveness of marketing campaigns
Manage the customer journey and ensure a seamless experience
Utilize marketing automation tools and CRM systems
Lead and inspire a team of customer marketing professionals
Set clear goals and objectives for the team
Stay uptodate with industry trends
Collaborate with creative services
Manage relationships with external vendors and agencies
You Must Have
Minimum of 8+ years of experience in customer marketing or related roles, with a proven track record of developing and executing successful marketing strategies
Strong leadership skills with the ability to lead and inspire a team
Excellent communication and interpersonal skills, with the ability to build relationships and effectively convey ideas
Strong analytical mindset with the ability to interpret data and make data‑driven decisions
Experience with marketing automation tools and CRM systems
Results‑oriented mindset with a focus on achieving measurable outcomes and exceeding targets
Passion for marketing and staying up-to‑date with industry trends
We Value
Bachelor's degree in Marketing, Business, or a related field
Master's degree in Marketing or Business Administration (preferred
Dynamic and self‑motivated individuals who thrive in a fast‑paced environment
Teamwork and collaboration, as we believe that the best results are achieved through collective effort
Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement
Eager to learn and adapt to new technologies, as we strive to stay at the forefront of industry advancements
Customer‑centric mindset, as we prioritize understanding and meeting the needs of our customers
Strong problem‑solving skills, as we tackle complex challenges and find effective solutions
Excellent communication and interpersonal skills, as building relationships and effectively conveying ideas are key to success in this role
Results‑oriented mindset, as we are driven by achieving measurable outcomes and exceeding targets
Passion for marketing and staying up‑to‑date with industry trends, as we aim to be at the cutting edge of customer engagement strategies
Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments – powered by our Honeywell Forge software – that help make the world smarter, safer and more sustainable.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
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You will report directly to our [title] and you’ll work out of our [City, State] location on a [Hybrid, On‑site, Remote] work schedule.
In this role, your impact on the company will be transformative. By leveraging your strategic vision and expertise in customer marketing, you will drive the development and execution of comprehensive marketing strategies that enhance customer acquisition, retention, and satisfaction. Your ability to analyze market trends, identify customer insights, and lead cross‑functional teams will drive revenue growth, strengthen customer relationships, and position the company as a leader in the industry.
As a people leader at Honeywell, you will play a critical role in developing and supporting our employees to help them perform at their best and drive change across the company. As a key leader, you will continuously work to build a strong, diverse team by recruiting talent, identifying and developing successors, driving retention and engagement, and fostering an inclusive culture.
Key Responsibilities
Lead the development and execution of customer‑centric marketing strategies to drive customer engagement and loyalty
Collaborate with cross‑functional teams to understand customer needs and develop targeted marketing campaigns
Analyze market trends and customer data to identify growth opportunities
Set the strategic direction for customer marketing
Develop and manage the customer marketing budget
Oversee marketing programs including email campaigns, social media promotions, and customer events
Monitor and report on the effectiveness of marketing campaigns
Manage the customer journey and ensure a seamless experience
Utilize marketing automation tools and CRM systems
Lead and inspire a team of customer marketing professionals
Set clear goals and objectives for the team
Stay uptodate with industry trends
Collaborate with creative services
Manage relationships with external vendors and agencies
You Must Have
Minimum of 8+ years of experience in customer marketing or related roles, with a proven track record of developing and executing successful marketing strategies
Strong leadership skills with the ability to lead and inspire a team
Excellent communication and interpersonal skills, with the ability to build relationships and effectively convey ideas
Strong analytical mindset with the ability to interpret data and make data‑driven decisions
Experience with marketing automation tools and CRM systems
Results‑oriented mindset with a focus on achieving measurable outcomes and exceeding targets
Passion for marketing and staying up-to‑date with industry trends
We Value
Bachelor's degree in Marketing, Business, or a related field
Master's degree in Marketing or Business Administration (preferred
Dynamic and self‑motivated individuals who thrive in a fast‑paced environment
Teamwork and collaboration, as we believe that the best results are achieved through collective effort
Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement
Eager to learn and adapt to new technologies, as we strive to stay at the forefront of industry advancements
Customer‑centric mindset, as we prioritize understanding and meeting the needs of our customers
Strong problem‑solving skills, as we tackle complex challenges and find effective solutions
Excellent communication and interpersonal skills, as building relationships and effectively conveying ideas are key to success in this role
Results‑oriented mindset, as we are driven by achieving measurable outcomes and exceeding targets
Passion for marketing and staying up‑to‑date with industry trends, as we aim to be at the cutting edge of customer engagement strategies
Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments – powered by our Honeywell Forge software – that help make the world smarter, safer and more sustainable.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
#J-18808-Ljbffr