Clearwater Analytics (CWAN)
Product Marketing Lead- Alternative Investments
Clearwater Analytics (CWAN), New York, New York, us, 10261
Clearwater Analytics (NYSE: CWAN) is a global technology platform for investment accounting, performance, risk, and reporting. We serve the world’s largest insurers, asset managers, hedge funds, and corporations, helping them modernize their operations and make data-driven decisions with confidence. As our platform continues to expand across asset classes and geographies, the Product Marketing team plays a central role in shaping how we go to market and deliver client value.
Role Summary We are seeking a seasoned Product Marketing Manager with deep expertise in financial services, particularly in alternatives or risk and performance management. In this role, you will own the go-to-market strategy, product positioning, messaging, and sales enablement for a key product line or segment. This role is ideal for someone who understands the complexity of institutional investment workflows and thrives at the intersection of product, marketing, and commercial teams.
Key Responsibilities
Lead go-to-market planning and execution for new product launches, enhancements, and regional rollouts
Define and refine clear, differentiated messaging and positioning rooted in client needs and market insight
Build and deliver sales enablement tools—including pitch decks, competitive briefs, playbooks, and training—to support revenue goals
Act as a trusted partner to Product, Sales, and Client Success, bringing field feedback and client insight into product strategy and roadmap
Drive content strategy in partnership with Field Marketing and Demand Gen, ensuring consistent and compelling communication across campaigns
Monitor market trends, client use cases, and competitor positioning, and turn insights into actionable recommendations
Track performance across launches, pipeline influence, adoption, and feedback
Required Experience
7+ years of product marketing experience in fintech, regtech, investment operations, or asset/wealth management technology
Deep understanding of capital markets and the unique needs of hedge funds, asset managers, and institutional investors
Proven success driving GTM strategies for complex financial products or platforms
Excellent communicator with strong writing, presentation, and stakeholder management skills
Ability to simplify and explain technical or data-intensive topics to both internal and external audiences
Experience collaborating across global teams and supporting regional marketing efforts
Familiarity with client reporting, investment data management, risk/performance
What we offer
Business casual atmosphere
Team focused culture that promotes innovation and ownership
Access cutting edge investment reporting technology and expertise
RSUs as well as employee stock purchase plan and 401k with match
PTO and volunteer time off to give back to the community
Defined and undefined career pathways allowing you to grow your own way
Work from anywhere 3 weeks out of the year
Work from home Fridays
Maternity and paternity leave
Salary: $110k - $145k + bonus+RSUs
Seniority level Mid-Senior level
Employment type Full-time
Job function Marketing and Sales
Job location New York, NY
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Role Summary We are seeking a seasoned Product Marketing Manager with deep expertise in financial services, particularly in alternatives or risk and performance management. In this role, you will own the go-to-market strategy, product positioning, messaging, and sales enablement for a key product line or segment. This role is ideal for someone who understands the complexity of institutional investment workflows and thrives at the intersection of product, marketing, and commercial teams.
Key Responsibilities
Lead go-to-market planning and execution for new product launches, enhancements, and regional rollouts
Define and refine clear, differentiated messaging and positioning rooted in client needs and market insight
Build and deliver sales enablement tools—including pitch decks, competitive briefs, playbooks, and training—to support revenue goals
Act as a trusted partner to Product, Sales, and Client Success, bringing field feedback and client insight into product strategy and roadmap
Drive content strategy in partnership with Field Marketing and Demand Gen, ensuring consistent and compelling communication across campaigns
Monitor market trends, client use cases, and competitor positioning, and turn insights into actionable recommendations
Track performance across launches, pipeline influence, adoption, and feedback
Required Experience
7+ years of product marketing experience in fintech, regtech, investment operations, or asset/wealth management technology
Deep understanding of capital markets and the unique needs of hedge funds, asset managers, and institutional investors
Proven success driving GTM strategies for complex financial products or platforms
Excellent communicator with strong writing, presentation, and stakeholder management skills
Ability to simplify and explain technical or data-intensive topics to both internal and external audiences
Experience collaborating across global teams and supporting regional marketing efforts
Familiarity with client reporting, investment data management, risk/performance
What we offer
Business casual atmosphere
Team focused culture that promotes innovation and ownership
Access cutting edge investment reporting technology and expertise
RSUs as well as employee stock purchase plan and 401k with match
PTO and volunteer time off to give back to the community
Defined and undefined career pathways allowing you to grow your own way
Work from anywhere 3 weeks out of the year
Work from home Fridays
Maternity and paternity leave
Salary: $110k - $145k + bonus+RSUs
Seniority level Mid-Senior level
Employment type Full-time
Job function Marketing and Sales
Job location New York, NY
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