Starshot Ventures
Influencer Relationship Marketing Associate
This range is provided by Starshot Ventures. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $75,000.00/yr - $75,000.00/yr
SoHo West / Hudson Square, New York City | Full-time | In-office
We're building the most loved hydration brand in the world.
Be LOVE™ is building the future of hydration. Founded by
Kurt Seidensticker
(Founder of Vital Proteins, early investor in Ghost Energy and Koia) and
Leslie Scofield
(Toms, Aviator Nation, Summit Series), Be LOVE™ isn't just another beverage brand—it's a cultural movement for wellness, connection, and performance. Our balanced electrolyte drinks are made for everyone, every day, designed to help people feel their best. Our NYC office is the engine driving the brand forward.
Who You Are You turn creator chaos into clean, on-time posts. You speak the platform, you think in checklists, and you keep receipts. You balance taste with targets and treat every booking like a mini‑launch. You move fast, protect the brand, and make it easy for creators to win with Be LOVE™.
About the Role Be LOVE™ is looking for a passionate and results‑driven Influencer Marketing Associate to join our team. You will be instrumental in scaling our creator program, driving both brand awareness and measurable sales impact. This role requires a blend of creative coaching, strategic execution, and analytical reporting, working across organic and paid channels to make influencer marketing a key brand and business driver.
The Impact You Will Make
You will work directly with the Influencer Marketing Lead to shape the program's future by focusing on three core areas:
Strategic Growth: Contribute to the master roadmap, playbook, and measurement plan to elevate influencer marketing into a top‑tier acquisition and engagement channel for Be LOVE™
Creative Excellence: Serve as the primary coach for our creator network, ensuring all content is best‑in‑class, aligns with brand values, and achieves campaign objectives
Performance Optimization: Own the monitoring and reporting of campaign performance (organic and paid), providing actionable insights to continuously optimize strategy, execution, and ROI
What You'll Do
Develop briefs & coach creators toward best‑in‑class content
Review and approve influencer concepts & creative to ensure content alignment with strategies as well as brand standards, mission, and values
Monitor, manage, and report on performance of organic & paid campaigns, including both performance‑driven and awareness campaigns
Ensure all contractual obligations are met and all campaigns are successfully launched
Optimize strategy and execution based on learnings
Partner closely with Brand, Studio & Growth Marketing teams to leverage creators and their content as part of our campaigns & always‑on brand moments
Stay on top of trends, share case studies, and demonstrate thought‑leadership across the organization
Continuously research and learn from other successful brands with a strong social media & influencer presence
Work with the Influencer Marketing Lead on the master roadmap, playbook and measurement plan to grow influencer marketing into a key brand & business driver, with measurable impact across reach & impressions, traffic & sales
Creator Sourcing & Relationship Building
Source, vet, and maintain a current roster of brand‑relevant creators across all platforms, ensuring alignment on brand fit, audience quality, and rates
Initiate cold outreach and nurture relationships with potential and existing influencers and brand ambassadors to expand the Be LOVE™ social network
Act as a passionate brand evangelist, identifying and pitching new, inventive ways to promote Be LOVE™ products through the influencer network
Campaign Management & Logistics
Draft comprehensive and airtight briefs including objectives, hooks, claims, do’s/don’t’s, and full disclosure guidance
Negotiate packages, timelines, and usage rights, coordinating with internal teams (Brand, Studio) for asset creation and claim confirmation
Manage all product seeding and logistics, coordinating with the warehouse for product shipments and external vendors for custom gifted mailers
Issue and verify links, codes, and tracking pixels prior to launch to ensure accurate performance measurement
Reporting & Optimization
Manage the end‑to‑end payment process, communication, and deliverable tracking for all influencer partnerships
Lead monthly reporting and KPI tracking utilizing platforms (GRIN, Tribe Dynamics, Lumanu) to log performance reads (e.g., CTR, CPA, GMV, save/share rate)
Collect and secure usage/ad authorization (e.g., Spark Ads, allow listing) and hand off files to the Paid Media team for content boosting and retargeting
Maintain an active, up‑to‑date understanding of digital marketing knowledge and social media trends to inform and continuously improve execution
Requirements
Bachelor’s degree in marketing or a related field
1‑3+ years in influencer or creator ops at a brand or agency with hands‑on booking
Platform‑native fluency across TikTok, Instagram, and YouTube and comfort in each back end
Tracker discipline with links, codes, IDs, rights windows, and clean naming
FTC disclosure basics and working knowledge of claims safety and platform policies
Clear written comms and creator bedside manner that gets to yes without drama
Strong organization under weekly keep‑pause‑scale cadences with Buyers and Performance
Curiosity for culture and the ability to spot formats before they peak
You are social, outgoing, personable and friendly
In your spare time, you always find yourself scouting new people to follow on Instagram or are out and about making new connections with like‑minded individuals
You celebrate your success, and the success of the team even more
Must have strong business acumen and entrepreneurial spirit
Tech Stack You Might Touch TikTok Creator Marketplace, Instagram Creator Marketplace, YouTube Studio Google Sheets, Notion, Slack, Airtable Grin or Captiv8 or impact.com for tracking and payouts UTM builders, link trackers, and drive folders for assets Frame.io and basic edit tools for cuts and timestamps
Benefits Comprehensive medical, dental, vision, FSA/HSA, commuter benefits; 401(k) with dollar‑for‑dollar match; life & disability; monthly wellness and connectivity stipends.
This is an in‑office role in SoHo West / Hudson Square, NYC—five days a week. We move fast together.
#J-18808-Ljbffr
Base pay range $75,000.00/yr - $75,000.00/yr
SoHo West / Hudson Square, New York City | Full-time | In-office
We're building the most loved hydration brand in the world.
Be LOVE™ is building the future of hydration. Founded by
Kurt Seidensticker
(Founder of Vital Proteins, early investor in Ghost Energy and Koia) and
Leslie Scofield
(Toms, Aviator Nation, Summit Series), Be LOVE™ isn't just another beverage brand—it's a cultural movement for wellness, connection, and performance. Our balanced electrolyte drinks are made for everyone, every day, designed to help people feel their best. Our NYC office is the engine driving the brand forward.
Who You Are You turn creator chaos into clean, on-time posts. You speak the platform, you think in checklists, and you keep receipts. You balance taste with targets and treat every booking like a mini‑launch. You move fast, protect the brand, and make it easy for creators to win with Be LOVE™.
About the Role Be LOVE™ is looking for a passionate and results‑driven Influencer Marketing Associate to join our team. You will be instrumental in scaling our creator program, driving both brand awareness and measurable sales impact. This role requires a blend of creative coaching, strategic execution, and analytical reporting, working across organic and paid channels to make influencer marketing a key brand and business driver.
The Impact You Will Make
You will work directly with the Influencer Marketing Lead to shape the program's future by focusing on three core areas:
Strategic Growth: Contribute to the master roadmap, playbook, and measurement plan to elevate influencer marketing into a top‑tier acquisition and engagement channel for Be LOVE™
Creative Excellence: Serve as the primary coach for our creator network, ensuring all content is best‑in‑class, aligns with brand values, and achieves campaign objectives
Performance Optimization: Own the monitoring and reporting of campaign performance (organic and paid), providing actionable insights to continuously optimize strategy, execution, and ROI
What You'll Do
Develop briefs & coach creators toward best‑in‑class content
Review and approve influencer concepts & creative to ensure content alignment with strategies as well as brand standards, mission, and values
Monitor, manage, and report on performance of organic & paid campaigns, including both performance‑driven and awareness campaigns
Ensure all contractual obligations are met and all campaigns are successfully launched
Optimize strategy and execution based on learnings
Partner closely with Brand, Studio & Growth Marketing teams to leverage creators and their content as part of our campaigns & always‑on brand moments
Stay on top of trends, share case studies, and demonstrate thought‑leadership across the organization
Continuously research and learn from other successful brands with a strong social media & influencer presence
Work with the Influencer Marketing Lead on the master roadmap, playbook and measurement plan to grow influencer marketing into a key brand & business driver, with measurable impact across reach & impressions, traffic & sales
Creator Sourcing & Relationship Building
Source, vet, and maintain a current roster of brand‑relevant creators across all platforms, ensuring alignment on brand fit, audience quality, and rates
Initiate cold outreach and nurture relationships with potential and existing influencers and brand ambassadors to expand the Be LOVE™ social network
Act as a passionate brand evangelist, identifying and pitching new, inventive ways to promote Be LOVE™ products through the influencer network
Campaign Management & Logistics
Draft comprehensive and airtight briefs including objectives, hooks, claims, do’s/don’t’s, and full disclosure guidance
Negotiate packages, timelines, and usage rights, coordinating with internal teams (Brand, Studio) for asset creation and claim confirmation
Manage all product seeding and logistics, coordinating with the warehouse for product shipments and external vendors for custom gifted mailers
Issue and verify links, codes, and tracking pixels prior to launch to ensure accurate performance measurement
Reporting & Optimization
Manage the end‑to‑end payment process, communication, and deliverable tracking for all influencer partnerships
Lead monthly reporting and KPI tracking utilizing platforms (GRIN, Tribe Dynamics, Lumanu) to log performance reads (e.g., CTR, CPA, GMV, save/share rate)
Collect and secure usage/ad authorization (e.g., Spark Ads, allow listing) and hand off files to the Paid Media team for content boosting and retargeting
Maintain an active, up‑to‑date understanding of digital marketing knowledge and social media trends to inform and continuously improve execution
Requirements
Bachelor’s degree in marketing or a related field
1‑3+ years in influencer or creator ops at a brand or agency with hands‑on booking
Platform‑native fluency across TikTok, Instagram, and YouTube and comfort in each back end
Tracker discipline with links, codes, IDs, rights windows, and clean naming
FTC disclosure basics and working knowledge of claims safety and platform policies
Clear written comms and creator bedside manner that gets to yes without drama
Strong organization under weekly keep‑pause‑scale cadences with Buyers and Performance
Curiosity for culture and the ability to spot formats before they peak
You are social, outgoing, personable and friendly
In your spare time, you always find yourself scouting new people to follow on Instagram or are out and about making new connections with like‑minded individuals
You celebrate your success, and the success of the team even more
Must have strong business acumen and entrepreneurial spirit
Tech Stack You Might Touch TikTok Creator Marketplace, Instagram Creator Marketplace, YouTube Studio Google Sheets, Notion, Slack, Airtable Grin or Captiv8 or impact.com for tracking and payouts UTM builders, link trackers, and drive folders for assets Frame.io and basic edit tools for cuts and timestamps
Benefits Comprehensive medical, dental, vision, FSA/HSA, commuter benefits; 401(k) with dollar‑for‑dollar match; life & disability; monthly wellness and connectivity stipends.
This is an in‑office role in SoHo West / Hudson Square, NYC—five days a week. We move fast together.
#J-18808-Ljbffr