eMed
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SheMed is a fast-growing women's health company transforming the way women access, experience, and manage care, beginning with a female focused GLP-1 program. Our mission is to empower women through science-backed, personalized care solutions and seamless digital experiences. We're a passionate team driven by innovation, empathy, and results.
Position Summary To continue scaling our reach, we’re seeking an experienced and performance-focused SEM / Paid Search Manager to own and optimize our digital advertising strategy across multiple platforms. If you live and breathe paid media, love testing new channels, and thrive on driving measurable results—this is your role.
Key Responsibilities
Lead end-to-end strategy, execution, and optimization of SEM and paid media campaigns across Google Ads, YouTube, X, LinkedIn, TikTok, Facebook/ Instagram, and more
Plan, launch, and scale high-impact performance marketing campaigns that drive awareness, leads, and conversion across target audiences (B2B + DTC)
Own keyword strategy, ad copy creation, A/B testing, bid adjustments, budget pacing, and audience segmentation
Monitor and report on core digital advertising KPIs, including CTR, CPC, CAC, ROAS, and LTV, delivering insights and recommendations
Implement and manage robust conversion tracking strategies using Google Tag Manager, Facebook Pixel, LinkedIn Insight Tag, and other platform-specific tools
Collaborate with analytics and web teams to ensure accurate tracking, clean attribution, and deep funnel analysis via Google Analytics 4 (GA4)
Stay current on evolving ad policies, algorithm changes, and industry trends to keep eMed on the cutting edge of paid search and social
Qualifications
7+ years of hands-on experience managing high-budget, multi-channel digital ad campaigns
Proven expertise with:
Google Ads (Search, Display, YouTube)
LinkedIn Ads
Facebook/Instagram via Business Manager
TikTok Ads
Strong knowledge of SEO principles, keyword strategy, and content alignment to support paid + organic synergy
Deep experience with conversion tracking tools, UTM strategies, Google Tag Manager, and cross-channel attribution
Advanced understanding of performance metrics (CTR, ROAS, LTV, bounce rate, etc.) and ability to turn insights into action
Strong command of Google Analytics 4 (GA4) and custom reporting tools
Excellent copywriting, creative briefing, and testing capabilities
Highly organized, results-driven, and comfortable in a fast-paced, growth-focused environment
Bonus: experience in healthcare, telehealth, or wellness sectors
Why Join SheMed You’ll join a collaborative, fast-moving team transforming the way women access, experience, and manage care
Benefits
Retirement Plan (401k with Company Match)
Life Insurance (Basic, Voluntary & AD&D)
Paid Time Off
Short Term & Long Term Disability
Training & Development
Free Food & Snacks
Wellness Resources
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Sales, General Business, and Education
Industries
Wireless Services, Telecommunications, and Communications Equipment Manufacturing
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Get AI-powered advice on this job and more exclusive features.
SheMed is a fast-growing women's health company transforming the way women access, experience, and manage care, beginning with a female focused GLP-1 program. Our mission is to empower women through science-backed, personalized care solutions and seamless digital experiences. We're a passionate team driven by innovation, empathy, and results.
Position Summary To continue scaling our reach, we’re seeking an experienced and performance-focused SEM / Paid Search Manager to own and optimize our digital advertising strategy across multiple platforms. If you live and breathe paid media, love testing new channels, and thrive on driving measurable results—this is your role.
Key Responsibilities
Lead end-to-end strategy, execution, and optimization of SEM and paid media campaigns across Google Ads, YouTube, X, LinkedIn, TikTok, Facebook/ Instagram, and more
Plan, launch, and scale high-impact performance marketing campaigns that drive awareness, leads, and conversion across target audiences (B2B + DTC)
Own keyword strategy, ad copy creation, A/B testing, bid adjustments, budget pacing, and audience segmentation
Monitor and report on core digital advertising KPIs, including CTR, CPC, CAC, ROAS, and LTV, delivering insights and recommendations
Implement and manage robust conversion tracking strategies using Google Tag Manager, Facebook Pixel, LinkedIn Insight Tag, and other platform-specific tools
Collaborate with analytics and web teams to ensure accurate tracking, clean attribution, and deep funnel analysis via Google Analytics 4 (GA4)
Stay current on evolving ad policies, algorithm changes, and industry trends to keep eMed on the cutting edge of paid search and social
Qualifications
7+ years of hands-on experience managing high-budget, multi-channel digital ad campaigns
Proven expertise with:
Google Ads (Search, Display, YouTube)
LinkedIn Ads
Facebook/Instagram via Business Manager
TikTok Ads
Strong knowledge of SEO principles, keyword strategy, and content alignment to support paid + organic synergy
Deep experience with conversion tracking tools, UTM strategies, Google Tag Manager, and cross-channel attribution
Advanced understanding of performance metrics (CTR, ROAS, LTV, bounce rate, etc.) and ability to turn insights into action
Strong command of Google Analytics 4 (GA4) and custom reporting tools
Excellent copywriting, creative briefing, and testing capabilities
Highly organized, results-driven, and comfortable in a fast-paced, growth-focused environment
Bonus: experience in healthcare, telehealth, or wellness sectors
Why Join SheMed You’ll join a collaborative, fast-moving team transforming the way women access, experience, and manage care
Benefits
Retirement Plan (401k with Company Match)
Life Insurance (Basic, Voluntary & AD&D)
Paid Time Off
Short Term & Long Term Disability
Training & Development
Free Food & Snacks
Wellness Resources
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Sales, General Business, and Education
Industries
Wireless Services, Telecommunications, and Communications Equipment Manufacturing
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