IMA | Institute of Management Accountants
Digital Designer, Omnichannel Marketing
IMA | Institute of Management Accountants, Montvale, New Jersey, us, 07645
IMA | Institute of Management Accountants provided pay range
This range is provided by IMA | Institute of Management Accountants. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $75,000.00/yr - $85,000.00/yr
Position Summary The Digital Designer, Omnichannel Marketing transforms brand concepts into compelling marketing assets, serving as the bulk creative executor who ensures all campaign deliverables meet quality standards while maintaining brand consistency. This role focuses on rapid, high-quality marketing production while providing creative input to enhance campaign effectiveness.
Key Responsibilities
Execute coordinated campaign assets across email, landing pages, paid social, organic social, sales collateral, and web—ensuring visual consistency and message continuity throughout the customer journey
Adapt core campaign creative across channels while optimizing for each platform's technical specifications and audience behaviors
Collaborate with marketing and copywriting teams to enhance creative briefs and optimize campaign asset requests
Produce motion graphics and dynamic content for digital marketing platforms
Quality-check all marketing creative deliverables and identify potential issues before final delivery
Propose design variations for A/B testing and recommend creative optimizations based on campaign performance and conversion goals
Maintain brand standards while working creatively within established guidelines and marketing objectives
Ideal Background
4-6 years of marketing design experience with emphasis on B2B marketing and digital campaign production
Portfolio demonstrating rapid turnaround capabilities for marketing campaigns without sacrificing quality
Background supporting marketing teams in fast-paced campaign environments
Experience designing with conversion and engagement metrics in mind, understanding how design choices impact marketing performance
Required Skills
Experience with marketing platforms (email marketing tools, CMS, marketing automation) and designing within their technical constraints
Understanding of digital marketing asset requirements (email templates, display ads, social media specs, landing page design)
Proficiency in motion graphics and animation software for marketing applications
Strong marketing design skills across digital and print media
Understanding of marketing objectives and how design drives campaign performance
Keen eye for identifying creative and technical issues in marketing design requests
Ability to work efficiently under tight campaign deadlines while maintaining brand quality
Creative problem-solving within established brand parameters and marketing goals
Strong communication skills for collaborating with marketing stakeholders
B2B marketing design sensibility and understanding of professional audiences
Seniority Level Mid-Senior level
Employment Type Full-time
Job Function Design, Art/Creative, and Information Technology
Industries Accounting
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This range is provided by IMA | Institute of Management Accountants. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $75,000.00/yr - $85,000.00/yr
Position Summary The Digital Designer, Omnichannel Marketing transforms brand concepts into compelling marketing assets, serving as the bulk creative executor who ensures all campaign deliverables meet quality standards while maintaining brand consistency. This role focuses on rapid, high-quality marketing production while providing creative input to enhance campaign effectiveness.
Key Responsibilities
Execute coordinated campaign assets across email, landing pages, paid social, organic social, sales collateral, and web—ensuring visual consistency and message continuity throughout the customer journey
Adapt core campaign creative across channels while optimizing for each platform's technical specifications and audience behaviors
Collaborate with marketing and copywriting teams to enhance creative briefs and optimize campaign asset requests
Produce motion graphics and dynamic content for digital marketing platforms
Quality-check all marketing creative deliverables and identify potential issues before final delivery
Propose design variations for A/B testing and recommend creative optimizations based on campaign performance and conversion goals
Maintain brand standards while working creatively within established guidelines and marketing objectives
Ideal Background
4-6 years of marketing design experience with emphasis on B2B marketing and digital campaign production
Portfolio demonstrating rapid turnaround capabilities for marketing campaigns without sacrificing quality
Background supporting marketing teams in fast-paced campaign environments
Experience designing with conversion and engagement metrics in mind, understanding how design choices impact marketing performance
Required Skills
Experience with marketing platforms (email marketing tools, CMS, marketing automation) and designing within their technical constraints
Understanding of digital marketing asset requirements (email templates, display ads, social media specs, landing page design)
Proficiency in motion graphics and animation software for marketing applications
Strong marketing design skills across digital and print media
Understanding of marketing objectives and how design drives campaign performance
Keen eye for identifying creative and technical issues in marketing design requests
Ability to work efficiently under tight campaign deadlines while maintaining brand quality
Creative problem-solving within established brand parameters and marketing goals
Strong communication skills for collaborating with marketing stakeholders
B2B marketing design sensibility and understanding of professional audiences
Seniority Level Mid-Senior level
Employment Type Full-time
Job Function Design, Art/Creative, and Information Technology
Industries Accounting
#J-18808-Ljbffr