Harnham
This range is provided by Harnham. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $120,000.00/yr - $145,000.00/yr
Senior Data Analyst – Marketing Analytics Location: NYC – Hybrid | Salary: $120,000 - $145,000
We're partnered with an innovative technology company that's redefining how people engage with live and digital experiences. With a strong commitment to data‑driven decision‑making, the Marketing Analytics function plays a central role in shaping growth strategy, optimising performance across channels, and deepening understanding of the customer journey.
We’re seeking a Senior Data Analyst to join this high‑impact team – someone who can bridge the gap between marketing strategy, business objectives, and analytical insight to drive measurable results.
Responsibilities
Partner closely with Growth, Marketing, and Product teams to identify opportunities, measure campaign performance, and guide strategic decision‑making.
Own analytical projects end‑to‑end, from scoping business questions to delivering actionable insights and recommendations.
Analyse and optimise customer acquisition, engagement, and retention across multiple marketing channels.
Develop and maintain core marketing datasets and dashboards using tools such as Looker, dbt, and Hex.
Evaluate campaign and channel effectiveness through experimentation and advanced statistical techniques.
Communicate complex analytical findings clearly and persuasively to both technical and non‑technical stakeholders.
Act as a thought partner, using analytics to influence broader marketing and growth strategy.
Qualifications
4+ years' experience in Marketing Analytics, Growth Analytics, or a related data‑driven role (ideally within tech, e‑commerce, or consumer products).
Strong SQL skills and proficiency in Python or R for data manipulation and modelling.
Proven experience analysing marketing funnel performance, attribution, and ROI.
Hands‑on experience with experimentation, A/B testing, or incrementality analysis.
Strong understanding of digital marketing channels, CRM, and performance metrics.
Excellent storytelling and presentation skills – able to translate data into strategic insight.
A proactive, collaborative mindset and a passion for driving business impact through analytics.
Desirable Experience in B2B2C environments, working with marketing automation or attribution platforms, and exposure to data infrastructure (dbt, event tracking, marketing APIs).
Tech Stack Airflow | Fivetran | Python | dbt | Redshift | mParticle | Eppo | Mixpanel | Looker | Hex | GitLab
If you're passionate about using data to drive marketing performance and influence strategic growth decisions, this is an opportunity to make a tangible impact within a forward‑thinking organisation.
Get in touch with the Harnham team today to learn more.
#J-18808-Ljbffr
Base pay range $120,000.00/yr - $145,000.00/yr
Senior Data Analyst – Marketing Analytics Location: NYC – Hybrid | Salary: $120,000 - $145,000
We're partnered with an innovative technology company that's redefining how people engage with live and digital experiences. With a strong commitment to data‑driven decision‑making, the Marketing Analytics function plays a central role in shaping growth strategy, optimising performance across channels, and deepening understanding of the customer journey.
We’re seeking a Senior Data Analyst to join this high‑impact team – someone who can bridge the gap between marketing strategy, business objectives, and analytical insight to drive measurable results.
Responsibilities
Partner closely with Growth, Marketing, and Product teams to identify opportunities, measure campaign performance, and guide strategic decision‑making.
Own analytical projects end‑to‑end, from scoping business questions to delivering actionable insights and recommendations.
Analyse and optimise customer acquisition, engagement, and retention across multiple marketing channels.
Develop and maintain core marketing datasets and dashboards using tools such as Looker, dbt, and Hex.
Evaluate campaign and channel effectiveness through experimentation and advanced statistical techniques.
Communicate complex analytical findings clearly and persuasively to both technical and non‑technical stakeholders.
Act as a thought partner, using analytics to influence broader marketing and growth strategy.
Qualifications
4+ years' experience in Marketing Analytics, Growth Analytics, or a related data‑driven role (ideally within tech, e‑commerce, or consumer products).
Strong SQL skills and proficiency in Python or R for data manipulation and modelling.
Proven experience analysing marketing funnel performance, attribution, and ROI.
Hands‑on experience with experimentation, A/B testing, or incrementality analysis.
Strong understanding of digital marketing channels, CRM, and performance metrics.
Excellent storytelling and presentation skills – able to translate data into strategic insight.
A proactive, collaborative mindset and a passion for driving business impact through analytics.
Desirable Experience in B2B2C environments, working with marketing automation or attribution platforms, and exposure to data infrastructure (dbt, event tracking, marketing APIs).
Tech Stack Airflow | Fivetran | Python | dbt | Redshift | mParticle | Eppo | Mixpanel | Looker | Hex | GitLab
If you're passionate about using data to drive marketing performance and influence strategic growth decisions, this is an opportunity to make a tangible impact within a forward‑thinking organisation.
Get in touch with the Harnham team today to learn more.
#J-18808-Ljbffr