Digital Marketing Strategist Communications Manager (Cox Media)

**Location:** This position requires you to reside in one of the Phoenix/Tucson, Arizona Cox Communications locations listed on the job profile. This is a hybrid role, and the schedule is a mix of work-from-office/work-from-home.* Engage with clients in-person and, as necessary, at the client’s location to thoroughly understand their business goals and objectives in person and virtually* Translate these goals into clear, actionable performance KPIs to guide campaign planning and execution* Receive appropriate reporting, insights, and recommendations from campaign managers and translate those results to a client’s next best opportunity with Cox Media, translating to increased organizational revenue or decreased Cox Media churn.* Share actionable insights with clients, providing knowledge-based insights on how they can improve campaign effectiveness and ROI.* Build an effective consultative relationship with clients to ensure client satisfaction and develop future business opportunities.* Bachelor’s degree in a related discipline and 6 years’ experience in a Digital Marketing related field. The right candidate could also have a different combination, such as a master’s degree and 4 years’ experience; a Ph.D. and 1 year of experience; or 10 years’ experience in a related field* Ability to think strategically, understand a client’s advertising goals as it relates to their marketing strategy, and creatively translate these needs into client-focused solutions with positive ROI* Proven experience in digital media advertising, including the ability to thoughtfully articulate and apply complex digital concepts in client conversations and campaign development* Ability to craft a compelling pitch that is client focused -- clearly articulating the recommendation, the strategy behind it, and the benefits of activating it.* Excellent oral and written communication and presentation skills.* Proficient in PowerPoints and articulating narratives for storytelling* Must live in assigned Cox market, report to Cox office in alignment with current work policies (currently two days per week), and meet with clients in the Cox office or client location as assigned.* Degree in related discipline strongly desired* Experience with multiple Demand Side Platforms, Streaming Platforms, Google Ads, DV360, YouTube, Amazon DSP, Paid Social Media environment (Meta), Google Analytics4, and/or Google Tag Manager* Strong analytical skills and working knowledge of Google Analytics (Universal Analytics and GA4)* Experience with pixel strategy development, conversion tracking, and attribution* Experience in consumer-focused industries.* Knowledge of customer segmentation and personalization techniques.* Certifications in digital marketing platforms (e.g., Google Ads, Facebook Blueprint).* Experience with tools to develop effective linear television solution including experience with audience impressions and ratings pointsCox brings together the world’s greatest minds to help breathe life into new possibilities – and drive innovation for a better future. That’s why we look for individuals who share our pioneering spirit, have imaginative ideas and are fearless when it comes to tackling the world’s biggest challenges.

Our people love technology – and they love making a difference. They have a passion for finding new solutions and working with brilliant colleagues. Every day they dedicate themselves to a huge range of exciting projects, contributing to the Cox vision around the globe.

From engineering new sustainability solutions that conserve water and energy to creating the infrastructure for the smart cities of tomorrow, there’s no challenge too great for our pioneers. And there’s no shortage of opportunities for you to make a difference.

Come and experience the dynamic, collaborative and creative environments where your ideas are welcome and new discoveries are waiting. To help you grow to your full potential, we strive to support our employees in their career aspirations and promote the freedom to explore new horizons. #J-18808-Ljbffr