Honeywell
Lead Customer Marketing Specialist (Hospitality)
Honeywell, Charlotte, North Carolina, United States, 28245
Lead Customer Marketing Specialist (Hospitality)
Join to apply for the
Lead Customer Marketing Specialist (Hospitality)
role at
Honeywell .
The future is what we make it. When you join Honeywell, you become a member of our global team of thinkers, innovators, dreamers, and doers who make the things that make the future. That means changing the way we fly, fueling jets in an eco‑friendly way, keeping buildings smart and safe, and even making it possible to breathe on Mars. Working at Honeywell isn’t just about developing cool things; that’s why all our employees enjoy access to dynamic career opportunities across different fields and industries.
Business Group Honeywell
Building Automation (BA)
is a leading global provider of products, software, solutions, and technologies that enable building owners and occupants to ensure their facilities are safe, energy efficient, sustainable, and productive. BA products and services include advanced software applications for building control and optimization; sensors, switches, control systems, and instruments for energy management; access control; video surveillance; fire products; and installation, maintenance, and upgrades of systems.
Position As a
Lead Customer Marketing Specialist , you will play a crucial role in driving demand generation through the development and execution of effective marketing strategies. You will collaborate closely with sales teams, understanding customer needs, the go‑to‑market dynamics, and creating targeted marketing campaigns. The successful candidate will have a strong analytical mindset, excellent communication skills, and the ability to thrive in a fast‑paced environment. You will report directly to our
Sr. Manager of Vertical Marketing
and will be based in one of our
BA Strategic Locations
on a hybrid work schedule.
Responsibilities
Define the strategy of the vertical, document it (white‑paper), and gain alignment of the key stakeholders.
Collaborate with strategic sales teams to understand target customers and geographies, develop targeted marketing campaigns, and deliver account based marketing.
Develop and execute the marketing plan aligned to the short and long term plan to drive demand generation in the region.
Analyze our competitive landscape, industry trends, and customer insights to develop the strategic marketing plans.
Understand customer needs to develop messaging and content that will encourage prospects down the marketing funnel, working with the offering management and business leaders.
Co‑ordinate the need for material, communication, lead management, and agency support through the shared services (COE’s).
Co‑manage vertical events and partnerships, together with participating in non‑specific vertical events, as needed.
Participate in customer visits to learn and engage first‑hand with key target accounts.
Utilize Global Design Models, and participate in enhancing both their usage, and KPIs.
Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement.
Monitor and report on the performance of the vertical results, together with the COE’s and data support group.
Qualifications
3+ years of experience in customer marketing or related roles.
Dynamic and self‑motivated individuals who thrive in a fast‑paced environment.
Teamwork and collaboration skills.
Innovative and creative thinking.
Eager to learn and adapt to new technologies.
Customer‑centric mindset.
Strong problem‑solving skills.
Excellent communication and interpersonal skills.
Results‑oriented mindset.
Passion for marketing and staying up to date with industry trends.
Commitment to diversity and inclusion.
We Value
Bachelor's degree in Marketing, Business, or related field.
Master's degree in Marketing or Business Administration (preferred).
Passion for driving channel growth and maximizing sales opportunities.
Proven track record of developing successful marketing programs.
Strong leadership and project management abilities.
Ability to think creatively and innovatively.
Experience in managing and mentoring a team.
Experience in the technology or manufacturing industry (preferred).
The annual base salary range for this position in
Connecticut
and
Minnesota
is $114,000 – $143,000. Honeywell considers various factors when extending an offer, including the scope and responsibilities of the position, the candidate's work experience, education, and training, as well as market and business considerations.
About Us Honeywell helps organizations solve the world’s most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments – powered by our Honeywell Forge software – that help make the world smarter, safer and more sustainable.
#J-18808-Ljbffr
Lead Customer Marketing Specialist (Hospitality)
role at
Honeywell .
The future is what we make it. When you join Honeywell, you become a member of our global team of thinkers, innovators, dreamers, and doers who make the things that make the future. That means changing the way we fly, fueling jets in an eco‑friendly way, keeping buildings smart and safe, and even making it possible to breathe on Mars. Working at Honeywell isn’t just about developing cool things; that’s why all our employees enjoy access to dynamic career opportunities across different fields and industries.
Business Group Honeywell
Building Automation (BA)
is a leading global provider of products, software, solutions, and technologies that enable building owners and occupants to ensure their facilities are safe, energy efficient, sustainable, and productive. BA products and services include advanced software applications for building control and optimization; sensors, switches, control systems, and instruments for energy management; access control; video surveillance; fire products; and installation, maintenance, and upgrades of systems.
Position As a
Lead Customer Marketing Specialist , you will play a crucial role in driving demand generation through the development and execution of effective marketing strategies. You will collaborate closely with sales teams, understanding customer needs, the go‑to‑market dynamics, and creating targeted marketing campaigns. The successful candidate will have a strong analytical mindset, excellent communication skills, and the ability to thrive in a fast‑paced environment. You will report directly to our
Sr. Manager of Vertical Marketing
and will be based in one of our
BA Strategic Locations
on a hybrid work schedule.
Responsibilities
Define the strategy of the vertical, document it (white‑paper), and gain alignment of the key stakeholders.
Collaborate with strategic sales teams to understand target customers and geographies, develop targeted marketing campaigns, and deliver account based marketing.
Develop and execute the marketing plan aligned to the short and long term plan to drive demand generation in the region.
Analyze our competitive landscape, industry trends, and customer insights to develop the strategic marketing plans.
Understand customer needs to develop messaging and content that will encourage prospects down the marketing funnel, working with the offering management and business leaders.
Co‑ordinate the need for material, communication, lead management, and agency support through the shared services (COE’s).
Co‑manage vertical events and partnerships, together with participating in non‑specific vertical events, as needed.
Participate in customer visits to learn and engage first‑hand with key target accounts.
Utilize Global Design Models, and participate in enhancing both their usage, and KPIs.
Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement.
Monitor and report on the performance of the vertical results, together with the COE’s and data support group.
Qualifications
3+ years of experience in customer marketing or related roles.
Dynamic and self‑motivated individuals who thrive in a fast‑paced environment.
Teamwork and collaboration skills.
Innovative and creative thinking.
Eager to learn and adapt to new technologies.
Customer‑centric mindset.
Strong problem‑solving skills.
Excellent communication and interpersonal skills.
Results‑oriented mindset.
Passion for marketing and staying up to date with industry trends.
Commitment to diversity and inclusion.
We Value
Bachelor's degree in Marketing, Business, or related field.
Master's degree in Marketing or Business Administration (preferred).
Passion for driving channel growth and maximizing sales opportunities.
Proven track record of developing successful marketing programs.
Strong leadership and project management abilities.
Ability to think creatively and innovatively.
Experience in managing and mentoring a team.
Experience in the technology or manufacturing industry (preferred).
The annual base salary range for this position in
Connecticut
and
Minnesota
is $114,000 – $143,000. Honeywell considers various factors when extending an offer, including the scope and responsibilities of the position, the candidate's work experience, education, and training, as well as market and business considerations.
About Us Honeywell helps organizations solve the world’s most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments – powered by our Honeywell Forge software – that help make the world smarter, safer and more sustainable.
#J-18808-Ljbffr