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Kforce Inc

Kforce Inc is hiring: Content Strategy Manager in Mountain View

Kforce Inc, Mountain View, California, United States

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This range is provided by Kforce Inc. Your actual pay will be based on your skills and experience – talk with your recruiter to learn more.

Base pay range

$49.00/hr - $59.39/hr

Responsibilities

  • Lead by developing and implementing a content marketing strategy that supports the team's branding, product positioning, and lead generation objectives for the Services Org (Money and Workforce solutions); create content strategy for Payments, Capital, Workforce, and Bill Pay attach services and products offered through QuickBooks.
  • Manage a content agency and creators to produce high‑quality, engaging, and informative blog content and other materials that help small and mid‑market customers succeed in running their business.
  • Optimize content for search engines and LLMs to increase traffic; collaborate with stakeholders to align content with campaigns, product updates, and seasonal moments; maintain content hygiene and analyze performance metrics to improve marketing programs.
  • Develop the content strategy and manage related workstreams, including reporting results to relevant audiences.
  • Identify content gaps and opportunities, conduct competitor analysis, and create an editorial calendar that supports the content plan.

Key Performance Indicators (KPIs)

  • Improve organic search visibility and rankings.
  • Increase website traffic from organic, AI search, and paid channels.
  • Generate leads from content sources.
  • Increase interactions per visitor and blog engagement.

Requirements

  • Bachelor’s degree in Marketing, Communications, Journalism or related field.
  • 5+ years of experience in a content marketing or editorial role for a B2B and digital company, with specific experience in financial services or technology.
  • Exceptional communication and collaboration skills, with the ability to work cross‑functionally.
  • Strong analytical and problem‑solving skills, with the ability to interpret data and provide data‑driven insights.
  • Professional writing skills and ability to craft content for small and mid‑market audiences.
  • Ability to work in a fast‑paced environment and think on your feet.
  • Hands‑on experience managing content projects related to product go‑to‑market, audience, and search (SEO, GEO/LLM) improvements, and stakeholder management.
  • Experience working in B2B environments.
  • Strong partnership skills to work with different teams and a creative, analytical, and strategic mindset when it comes to content off‑platform such as social, influencers, and video.
  • Ability to create hypotheses, uncover web and content insights, and provide recommendations to optimize.
  • Comfortable working with multiple platforms and stakeholders, with a solid knowledge of technical SEO.
  • Experience managing a content calendar, scheduling, briefing agency topics, reviewing and editing for SEO and accuracy.
  • Foundational knowledge of on‑page and off‑page SEO.
  • Exceptional professional writing and interpersonal communication skills.
  • Strong ability to take strategic direction, research necessary tactics, and create a working process of execution.
  • Ability to self‑start, organize, and manage multiple concurrent initiatives.
  • Practical problem‑solving skills with experience in communication, email writing, software, and time management.
  • Report on progress and metrics on a regular basis.
  • Ensure quality work is delivered on‑time for all campaigns.

We offer comprehensive benefits including medical, dental, vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

By clicking “Apply Today” you agree to receive calls, AI‑generated calls, text messages or emails from Kforce and its affiliates, and service providers. Note that if you choose to communicate with Kforce via text messaging, the frequency may vary, and message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You will always have the right to cease communicating via text by using key words such as STOP.

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

This job is not eligible for bonuses, incentives or commissions.

Seniority level

Associate

Employment type

Contract

Job function

Business Development and Sales

Industries

Financial Services, Investment Banking, and Investment Management

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