Home Genius Exteriors
Home Genius Exteriors is hiring: Creative Director/Designer in Cleveland
Home Genius Exteriors, Cleveland, OH, US, 44101
Home Genius Exteriors is building an internal creative team and seeking a talented Creative Director / Designer with strong home-improvement and direct-response experience. As our first in-house creative hire, you'll help transition us from an agency-heavy model to a scalable internal design function that supports national marketing, lead generation, and brand execution.
What You'll Do
- Design creative assets for digital, print, and direct-response campaigns
- Build advertising materials including display ads, social ads, landing page graphics, direct mail, and print collateral
- Manage large branded campaigns across multiple platforms to support lead generation
- Provide hands-on creative execution while also guiding the creative direction across projects
- Collaborate with marketing, intake, and leadership teams to align creative with business goals
- Oversee external agencies or creative partners when needed
- Develop templates, brand standards, and scalable workflows for future creative team members
- Help establish and grow our internal creative function over time
- Must have: Strong design background with home-improvement industry or direct-response advertising experience
- Full design skill set across digital, print, and lead-generation channels
- Experience producing campaign assets with a focus on driving leads, not just brand impressions
- Ability to manage agencies while also executing hands-on design work
- Creative thinker with the ability to concept, test, and iterate quickly
- Someone who can hit the ground running as the first creative team member
- Collaborative, team-oriented attitude with strong communication skills
- Comfortable working hybrid from our Cleveland location
- Opportunity to build an in-house creative team from the ground up
- Direct impact on national marketing campaigns and business growth
- A chance to lead creative strategy while staying closely involved in hands-on work
- Fast-paced, collaborative environment where your ideas are valued
- Competitive compensation, strong benefits, and long-term career stability
- Hybrid flexibility with an energetic Cleveland-based team