TAG - The Aspen Group
Job Summary
The Aspen Group (TAG) is seeking a Sr. Associate, Social Media to lead executive-level social media presence across LinkedIn and other platforms. The role blends creative storytelling, strategic thinking, and precise execution to inspire, inform, and connect with internal and external audiences. The role reports to the Social Media Center of Excellence. Base Pay Range : $64,000 – $68,000 per year. Additional benefits include paid time off, health, dental, vision, and a 401(k) savings plan with match. Key Responsibilities
Serve as the social media lead for TAG’s LinkedIn portfolio, managing strategy, execution, and performance. Develop and publish engaging, brand‑aligned content tailored for executive and corporate audiences. Maintain a strong editorial voice and uphold a polished, professional brand presence. Partner with executives, marketing, and communications teams to align social strategy with organizational priorities. Boosting & Paid Social Support
Support boosting and paid promotion of social content across Meta, LinkedIn, and TikTok, including campaign set‑up, targeting, optimization, and performance monitoring. Collaborate with brand teams to identify high‑value content for promotion and ensure ROI‑driven ad spend. Community Engagement – Recruitment Brands
Oversee community engagement efforts for recruitment brands, including reactive responses, triage, proactive outreach, and surprise & delight initiatives. Manage response processes to ensure consistency, accuracy, and timeliness across platforms. Reporting & Analytics
Build and deliver weekly, monthly, quarterly, and ad‑hoc social media reports. Pull data from Sprout Social, Google Analytics, and other tools to craft actionable insights. Provide strategic recommendations based on performance metrics. Advocacy & Brand Ambassadors
Support employee advocacy and brand ambassador programs, ensuring brand consistency and engagement growth. Partner with HR, marketing, and leadership to expand advocacy reach and impact. Qualifications & Skills
Experience
Bachelor’s Degree in Marketing (required). 3–5 years of experience in social media management. 3 years in content creation and strategy with a proven portfolio. 3 years in community engagement and moderation. 3 years in reporting & analytics, familiar with Sprout Social and Google Analytics. Hands‑on experience with Meta Ads Manager, TikTok Ads Manager, and LinkedIn campaign management, including boosting and paid campaigns. Attributes
Exceptional editorial and copywriting skills. Executive presence and professionalism when working with leadership teams. Highly detail‑oriented, self‑motivated, and deadline‑driven. Strong organizational and time‑management skills. Location: Chicago, IL. Annual Pay Range: $64‑$68k. A generous benefits package that includes paid time off, health, dental, vision, and a 401(k) savings plan with match. If you are an applicant residing in California, please view our privacy policy here: https://careers.aspendental.com/us/en/tag-privacy-policy-for-california-employees.
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The Aspen Group (TAG) is seeking a Sr. Associate, Social Media to lead executive-level social media presence across LinkedIn and other platforms. The role blends creative storytelling, strategic thinking, and precise execution to inspire, inform, and connect with internal and external audiences. The role reports to the Social Media Center of Excellence. Base Pay Range : $64,000 – $68,000 per year. Additional benefits include paid time off, health, dental, vision, and a 401(k) savings plan with match. Key Responsibilities
Serve as the social media lead for TAG’s LinkedIn portfolio, managing strategy, execution, and performance. Develop and publish engaging, brand‑aligned content tailored for executive and corporate audiences. Maintain a strong editorial voice and uphold a polished, professional brand presence. Partner with executives, marketing, and communications teams to align social strategy with organizational priorities. Boosting & Paid Social Support
Support boosting and paid promotion of social content across Meta, LinkedIn, and TikTok, including campaign set‑up, targeting, optimization, and performance monitoring. Collaborate with brand teams to identify high‑value content for promotion and ensure ROI‑driven ad spend. Community Engagement – Recruitment Brands
Oversee community engagement efforts for recruitment brands, including reactive responses, triage, proactive outreach, and surprise & delight initiatives. Manage response processes to ensure consistency, accuracy, and timeliness across platforms. Reporting & Analytics
Build and deliver weekly, monthly, quarterly, and ad‑hoc social media reports. Pull data from Sprout Social, Google Analytics, and other tools to craft actionable insights. Provide strategic recommendations based on performance metrics. Advocacy & Brand Ambassadors
Support employee advocacy and brand ambassador programs, ensuring brand consistency and engagement growth. Partner with HR, marketing, and leadership to expand advocacy reach and impact. Qualifications & Skills
Experience
Bachelor’s Degree in Marketing (required). 3–5 years of experience in social media management. 3 years in content creation and strategy with a proven portfolio. 3 years in community engagement and moderation. 3 years in reporting & analytics, familiar with Sprout Social and Google Analytics. Hands‑on experience with Meta Ads Manager, TikTok Ads Manager, and LinkedIn campaign management, including boosting and paid campaigns. Attributes
Exceptional editorial and copywriting skills. Executive presence and professionalism when working with leadership teams. Highly detail‑oriented, self‑motivated, and deadline‑driven. Strong organizational and time‑management skills. Location: Chicago, IL. Annual Pay Range: $64‑$68k. A generous benefits package that includes paid time off, health, dental, vision, and a 401(k) savings plan with match. If you are an applicant residing in California, please view our privacy policy here: https://careers.aspendental.com/us/en/tag-privacy-policy-for-california-employees.
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