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Nexstar Media Group, Inc.

Digital Content Producer

Nexstar Media Group, Inc., Roanoke, Virginia, United States, 24000

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The Digital Producer leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air.

Responsibilities:

Develop and lead a winning strategy for station content

Expert understanding of Facebook, Twitter, and other social media platforms

Review copy and correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines

Use our Social Media and Website to build and reinforce brand recognition and drive viewers to television

Determine a story's emphasis, length, and format, and organize material accordingly

Research and analyze background information related to news stories to provide complete and accurate information

Gather information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions

Pitch on-brand local and trending stories during morning meetings

Check reference materials such as books, news files or public records to obtain relevant facts

Shoot and edit content for on-air and digital

Produce reports for all platforms

Ensure that all content meets company standards for journalistic integrity and production quality

Build and calendar digital campaigns to promote local shows and specials

Write stories for the web and other digital platforms

Perform other duties as assigned

Find new ways to use Social Media and our website to engage with viewers

Requirements & Skills:

Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred

Proficiency in Associated Press style, Adobe Photoshop, Dreamweaver, and Basic HTML preferred

CSS, Flash and other relevant technology skills is a plus

Maintain a positive work environment through active team participation and cooperation with co‑workers in all departments

Respond positively to feedback

Seniority Level Entry level

Employment Type Full-time

Job Function Marketing, Public Relations, and Writing/Editing

Industries Broadcast Media Production and Distribution

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