Contentful
We’re seeking a Senior Content Marketing Manager to specialize in top-of-funnel (TOFU) content — to build awareness, spark curiosity, and create emotional connection with our audiences. This role is for a boundary-pushing creative strategist who can translate big ideas into standout stories across channels. You’ll combine sharp strategic instincts with a love of bold creative execution — from unforgettable campaigns to scroll-stopping ads, thought-provoking reports, and cinematic explainer videos.
Your mission: make people care — about our category, our brand, and our point of view.
What to expect? You’ll develop and lead creative content that
inspires, educates, and elevates awareness
of Contentful’s brand and vision. That means creating, commissioning, and curating campaigns that don’t just tell our story — they make it impossible to ignore.
Expect to concept, write, and collaborate on:
brand and awareness campaigns
that challenge convention and start conversations
Explainer
and campaign videos that make complex ideas feel bold and human
Thought leadership reports, data stories, and trend pieces
that position Contentful at the forefront of digital experience innovation
Social storytelling and short-form content
that builds brand relevance and reach
Promotional copy and campaign assets that ensure every idea is amplified across channels
You’ll also:
Partner with Creative and Design teams
to develop big, creative ads, emails, and landing pages that cut through the noise and bring our brand to life
Consult with Events teams
to bring event digital experiences to life — reviewing event pages, emails, and promotional touchpoints to ensure they inspire engagement and convert
Translate strategic insights into creative briefs and narratives that inspire designers, writers, and producers
Measure and optimize content for reach, engagement, and brand lift — not just clicks
Repurpose and remix top-performing content across formats to maximize impact and longevity
What you need to be successful
8+ years of content and creative marketing experience with a strong portfolio of storytelling, campaigns, and thought leadership
Proven ability to create provocative, insight-driven narratives that elevate brand perception
Deep understanding of creative strategy, messaging, and emotional storytelling in B2B SaaS (ideally DXP or similar category)
Demonstrated success in collaborating across brand, design, comms, and events to deliver integrated awareness campaigns
Comfort working at both conceptual and executional levels — from ideation to scripting, writing, and production
Strong creative instincts and editorial judgment; able to identify what’s genuinely fresh, resonant, and newsworthy
Passion for experimentation — unafraid to test formats, styles, and creative risk-taking to break through the noise
Highly collaborative, self-driven, and confident presenting ideas to senior stakeholders
Exceptionally clear point of view – bring it to every project, every meeting. Even when you have gaps in information, have a rationale and ideas on how to move forward.
What’s in it for you?
Join an ambitious tech company reshaping the way people build digital experiences
Full‑time employees receive Stock Options for the opportunity to share in the success of our company
Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents.
Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
We value
Work-Life balance
and
You Time !A generous amount of paid time off, including vacation days, sick days, compassion days for loss, education days, and volunteer days
Company paid parental leave
to care for and focus on your growing family
Use your personal annual education budget to improve your skills and grow in your career
Enjoy a full range of virtual and in‑person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
An annual wellbeing stipend to care for your physical, financial, or emotional health
A monthly communication stipend and phone hardware upgrade reimbursement.
New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.
This role will need to be conducted in a state in which we are currently registered to do business.
Salary Statement: The salary range displayed is specifically for those potential hires who will work or reside in the state of New York if selected for the role. Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant's skills and prior relevant experience, certain degrees and certifications (e.g. JD/technology), for example.
Salary Range: $123,000 - $167,000 [This position is eligible for equity awards in accordance with the terms of Contentful’s equity plans.]
#LI-Hybrid
Who are we? Contentful is a leading
digital experience platform
that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native
AI
capabilities, Contentful enables dynamic personalization, automated content delivery, and real‑time experimentation, powering next‑generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than
700 people
from more than
70 nations
contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.
Everyone is welcome here! “Everyone is welcome here” is a celebrated component of our culture. At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed. We invite you to apply and join us!
If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know.
Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc, through social media or chat‑based apps, nor do we request or send money for the purchase of business equipment. If you suspect fraud, please report it to your local authorities, as well as reach out to us at security-esk@contentful.com with any information you may have.
#J-18808-Ljbffr
Your mission: make people care — about our category, our brand, and our point of view.
What to expect? You’ll develop and lead creative content that
inspires, educates, and elevates awareness
of Contentful’s brand and vision. That means creating, commissioning, and curating campaigns that don’t just tell our story — they make it impossible to ignore.
Expect to concept, write, and collaborate on:
brand and awareness campaigns
that challenge convention and start conversations
Explainer
and campaign videos that make complex ideas feel bold and human
Thought leadership reports, data stories, and trend pieces
that position Contentful at the forefront of digital experience innovation
Social storytelling and short-form content
that builds brand relevance and reach
Promotional copy and campaign assets that ensure every idea is amplified across channels
You’ll also:
Partner with Creative and Design teams
to develop big, creative ads, emails, and landing pages that cut through the noise and bring our brand to life
Consult with Events teams
to bring event digital experiences to life — reviewing event pages, emails, and promotional touchpoints to ensure they inspire engagement and convert
Translate strategic insights into creative briefs and narratives that inspire designers, writers, and producers
Measure and optimize content for reach, engagement, and brand lift — not just clicks
Repurpose and remix top-performing content across formats to maximize impact and longevity
What you need to be successful
8+ years of content and creative marketing experience with a strong portfolio of storytelling, campaigns, and thought leadership
Proven ability to create provocative, insight-driven narratives that elevate brand perception
Deep understanding of creative strategy, messaging, and emotional storytelling in B2B SaaS (ideally DXP or similar category)
Demonstrated success in collaborating across brand, design, comms, and events to deliver integrated awareness campaigns
Comfort working at both conceptual and executional levels — from ideation to scripting, writing, and production
Strong creative instincts and editorial judgment; able to identify what’s genuinely fresh, resonant, and newsworthy
Passion for experimentation — unafraid to test formats, styles, and creative risk-taking to break through the noise
Highly collaborative, self-driven, and confident presenting ideas to senior stakeholders
Exceptionally clear point of view – bring it to every project, every meeting. Even when you have gaps in information, have a rationale and ideas on how to move forward.
What’s in it for you?
Join an ambitious tech company reshaping the way people build digital experiences
Full‑time employees receive Stock Options for the opportunity to share in the success of our company
Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents.
Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
We value
Work-Life balance
and
You Time !A generous amount of paid time off, including vacation days, sick days, compassion days for loss, education days, and volunteer days
Company paid parental leave
to care for and focus on your growing family
Use your personal annual education budget to improve your skills and grow in your career
Enjoy a full range of virtual and in‑person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
An annual wellbeing stipend to care for your physical, financial, or emotional health
A monthly communication stipend and phone hardware upgrade reimbursement.
New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.
This role will need to be conducted in a state in which we are currently registered to do business.
Salary Statement: The salary range displayed is specifically for those potential hires who will work or reside in the state of New York if selected for the role. Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant's skills and prior relevant experience, certain degrees and certifications (e.g. JD/technology), for example.
Salary Range: $123,000 - $167,000 [This position is eligible for equity awards in accordance with the terms of Contentful’s equity plans.]
#LI-Hybrid
Who are we? Contentful is a leading
digital experience platform
that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native
AI
capabilities, Contentful enables dynamic personalization, automated content delivery, and real‑time experimentation, powering next‑generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than
700 people
from more than
70 nations
contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.
Everyone is welcome here! “Everyone is welcome here” is a celebrated component of our culture. At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed. We invite you to apply and join us!
If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know.
Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc, through social media or chat‑based apps, nor do we request or send money for the purchase of business equipment. If you suspect fraud, please report it to your local authorities, as well as reach out to us at security-esk@contentful.com with any information you may have.
#J-18808-Ljbffr