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HEI Hotels & Resorts

Marketing Manager

HEI Hotels & Resorts, Dallas, Texas, United States, 75215

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About Us Welcome to Hotel Crescent Court, where historic charm meets modern luxury. Our mission is to provide an unparalleled hospitality experience where tradition blends seamlessly with contemporary comfort, enriching each guest’s journey with Dallas’s rich culture. Nestled in the heart of Uptown Dallas, our hotel invites guests to indulge in our world‑class spa, renowned dining options, and serene pool, all just steps away from the city’s arts, shopping, and entertainment districts—and the iconic trolley. Following a transformative $30 million renovation, Hotel Crescent Court epitomizes the pinnacle of Texas luxury living. For our associates, we offer an environment that fosters growth, development, and excellence. We prioritize well‑being so you can focus on delivering exceptional experiences for our guests. From complimentary parking and meals during shifts to monthly associate celebrations, we provide an array of perks to ensure a rewarding and fulfilling workplace. Joining our team means becoming part of a legacy of hospitality where your potential is nurtured and your contributions are celebrated.

Overview The Marketing Manager is responsible for internal and external design for all digital and print projects. Engages with the Marketing/eCommerce team, corporate, regional, and hotel stakeholders to capture business requirements. Be the on‑property expert of all brand and marketing strategies.

Essential Duties And Responsibilities

Create and direct brand development, including hotel website

Manage hotel messaging/brand positioning

Create and direct brand voice guidelines

Direct PR Agency, Digital Marketing Agency and Advertising Agency

Develop partner relationships and manage donation requests

Identify, negotiate agreements and cultivate relationships

Identify and vet new ideas and guest experiences, and work with operations team for rollout

Direct and manage community relations strategy

Develop and implement annual strategic marketing plan, including paid and sponsored boosting on social channels

Research, identify and capitalize on new market opportunities

Direct media planning and buying in conjunction with ad agency

Create internal communication presentations for stakeholders

Work with corporate affiliates on cross‑promotional initiatives

Provide marketing expertise to the executive management team

Develop and manage the marketing budget, forecast, contracts and financials

Database management

Oversee internet marketing strategies, website development and performance

Manage creative campaign development and production

Operational support and collateral management

Manage execution of projects

Perform any other job‑related duties as assigned

Qualifications And Skills

A minimum of 3 years’ experience in digital graphic design, online content and project management

Ability to leverage brand and HEI processes and systems to support compliance, identify trends and support execution of corporate and property strategies

Strong working knowledge of Microsoft Office, Excel, PowerPoint, InDesign, Photoshop, Adobe Illustrator

Strong analytical skills, ability to identify relevant data and leverage it to positively impact hotel revenues

Effective verbal and written communication skills; ability to adapt communication style to suit different audiences, such as supervisors, coworkers and the public

Compensation Tipped/Service Charge Eligible? No

Discretionary Performance Bonus Eligible? No

Benefits HEI Hotels and Resorts is committed to providing a comprehensive benefit program that offers you choices for your physical, mental and financial wellness. We provide competitive medical, dental and vision coverage through Anthem Blue Cross Blue Shield and EyeMed. Our vacation, sick and holiday programs let you enjoy time off. We also offer pet insurance through the ASPCA and various disability plans. Our 401(k) savings plan includes matching funds, and we provide discount programs such as ‘YouDecide’ and hotel room discounts. Eligibility varies by location and employment status.

Equal Opportunity Employer HEI Hotels and Resorts is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status and other legally protected characteristics.

Location & Salary Dallas, TX – Salary range: $121,800.00 – $182,600.00

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