Itlearn360
Digital Marketing Manager at White Force Outsourcing Pvt Ltd India
Itlearn360, Parkersburg, West Virginia, United States
Digital Marketing Manager job at White Force Outsourcing Pvt Ltd. India.
Role Description
This is a full-time on-site role for an Assistant Manager/ Manager, Digital Marketing & Growth at The
Esthetic Clinics in Mumbai. The role involves tasks such as social media marketing, lead generation,
web analytics, and digital marketing strategies. The Assistant Manager/ Manager will play a key role
in driving the clinic's online presence and growth through various marketing initiatives.
We are looking for a skilled and passionate Assistant Manager/Manager of Digital Marketing and
Growth to drive our digital marketing initiatives within the Hair, Skin, and Cosmetic category of the
health industry. This role requires hands‑on execution experience in performance marketing, SEO,
and social media, along with a strategic mindset to optimise our online presence and drive customer
engagement.
Key Responsibilities:
Performance Marketing:
Supervise, oversee, and manage performance marketing campaigns across channels (PPC, display ads, retargeting) to drive customer acquisition and revenue growth.
Monitor, analyse, and report on campaign performance, optimising strategies to maximise
ROI and achieve KPIs.
SEO Strategy:
Conduct thorough keyword research and competitive analysis to inform content strategy and
SEO initiatives, along with SEO agency/ Freelancers.
Optimize website content, landing pages, and blog posts for search engines to improve
organic search rankings and traffic, along with a content writer.
Collaborate with web developers and content creators to ensure technical SEO best
practices are implemented.
Social Media Management (Supervise, but when needed, execute as well):
Create and manage engaging content across social media platforms (Instagram, Facebook,
LinkedIn, Quora, etc.) to enhance brand visibility and community engagement.
Develop and execute social media campaigns that align with overall marketing strategies
and drive user-generated content.
Monitor social media trends and analytics to adjust strategies and improve engagement
metrics.
Content Development:
Oversee the creation of compelling content that resonates with target audiences, including
articles, videos, and graphics related to Hair, Skin, and Cosmetic products.
Ensure all content is SEO‑optimised and adheres to brand guidelines.
Customer Engagement( WRT Retain of customer – CRM):
Leverage data‑driven insights to enhance the customer journey, improving user experience
across digital platforms.
Develop retention strategies that utilise email marketing, personalised messaging, and
loyalty programs.
Analytics and Reporting:
Utilise analytics tools (e.g., Google Analytics, social media insights) to track performance
metrics, providing actionable insights to stakeholders.
Prepare and present regular reports on campaign performance, market trends, and growth
opportunities.
Budget Management:
Manage digital marketing budgets, ensuring efficient allocation of resources to maximise
impact.
Track spending and performance against budget goals, adjusting strategies as needed.
Collaboration and Leadership:
Collaborate with cross‑functional teams, including product development, sales, and customer
service, to align marketing efforts with business objectives.
Mentor and guide junior marketing staff, fostering a culture of continuous learning and
improvement.
Job requirements
Experience:
3 to 7 Year.
Education :
Bachelor of Engineering - Bachelor of Technology (B.E./B.Tech.)
Specilization :
Any...
Skills :
Industry Type :
Wellness/Fitness/Sports/Beauty
Status :
Not Disclose.
#J-18808-Ljbffr
Role Description
This is a full-time on-site role for an Assistant Manager/ Manager, Digital Marketing & Growth at The
Esthetic Clinics in Mumbai. The role involves tasks such as social media marketing, lead generation,
web analytics, and digital marketing strategies. The Assistant Manager/ Manager will play a key role
in driving the clinic's online presence and growth through various marketing initiatives.
We are looking for a skilled and passionate Assistant Manager/Manager of Digital Marketing and
Growth to drive our digital marketing initiatives within the Hair, Skin, and Cosmetic category of the
health industry. This role requires hands‑on execution experience in performance marketing, SEO,
and social media, along with a strategic mindset to optimise our online presence and drive customer
engagement.
Key Responsibilities:
Performance Marketing:
Supervise, oversee, and manage performance marketing campaigns across channels (PPC, display ads, retargeting) to drive customer acquisition and revenue growth.
Monitor, analyse, and report on campaign performance, optimising strategies to maximise
ROI and achieve KPIs.
SEO Strategy:
Conduct thorough keyword research and competitive analysis to inform content strategy and
SEO initiatives, along with SEO agency/ Freelancers.
Optimize website content, landing pages, and blog posts for search engines to improve
organic search rankings and traffic, along with a content writer.
Collaborate with web developers and content creators to ensure technical SEO best
practices are implemented.
Social Media Management (Supervise, but when needed, execute as well):
Create and manage engaging content across social media platforms (Instagram, Facebook,
LinkedIn, Quora, etc.) to enhance brand visibility and community engagement.
Develop and execute social media campaigns that align with overall marketing strategies
and drive user-generated content.
Monitor social media trends and analytics to adjust strategies and improve engagement
metrics.
Content Development:
Oversee the creation of compelling content that resonates with target audiences, including
articles, videos, and graphics related to Hair, Skin, and Cosmetic products.
Ensure all content is SEO‑optimised and adheres to brand guidelines.
Customer Engagement( WRT Retain of customer – CRM):
Leverage data‑driven insights to enhance the customer journey, improving user experience
across digital platforms.
Develop retention strategies that utilise email marketing, personalised messaging, and
loyalty programs.
Analytics and Reporting:
Utilise analytics tools (e.g., Google Analytics, social media insights) to track performance
metrics, providing actionable insights to stakeholders.
Prepare and present regular reports on campaign performance, market trends, and growth
opportunities.
Budget Management:
Manage digital marketing budgets, ensuring efficient allocation of resources to maximise
impact.
Track spending and performance against budget goals, adjusting strategies as needed.
Collaboration and Leadership:
Collaborate with cross‑functional teams, including product development, sales, and customer
service, to align marketing efforts with business objectives.
Mentor and guide junior marketing staff, fostering a culture of continuous learning and
improvement.
Job requirements
Experience:
3 to 7 Year.
Education :
Bachelor of Engineering - Bachelor of Technology (B.E./B.Tech.)
Specilization :
Any...
Skills :
Industry Type :
Wellness/Fitness/Sports/Beauty
Status :
Not Disclose.
#J-18808-Ljbffr