Seminole Gaming
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DATA ANALYST - MARKETING
role at
Seminole Gaming .
This position is responsible for performing financial, operational, and other technical ad-hoc analyses for Marketing within both Seminole Gaming (SGA) and Hard Rock International (HRI) organizations. This role focuses on using data and technical skills to improve marketing performance both operationally and financially.
Responsibilities
This position reports directly to the Director of Marketing Strategy & Analytics.
Assists the department in expanding the internal skillset of Tableau to increase available dashboards (including Tableau Pulse), data alerts for internal business users, and further enable Tableau’s AI infrastructure.
Utilizes SQL and other data aggregation tools to collect data from various databases to develop recurring reports and perform ad-hoc analysis upon request.
Assists the team in developing daily, weekly, and monthly reporting across multiple departments and properties within Seminole Gaming and Hard Rock enterprise.
Clearly communicates findings to key stakeholders, seeks their support, and keeps them informed of changes that may impact the business.
Manages multiple projects and deadlines simultaneously, proactively identifies opportunities to improve analysis and maintain positive team member morale.
Prioritizes projects to balance the support of broad initiatives, reporting, and ad-hoc analysis.
Has a firm understanding of gaming offers, direct marketing, and casino guest loyalty, with the ability to interpret ad-hoc/post-analysis results and recommend changes to marketing strategy.
Verifies results to ensure reporting accuracy.
Qualifications Bachelor's or Associate’s degree in Marketing, Finance, Statistics, Economics, or Business Management; additional BI certifications are a plus. Requires 3+ years of related experience as a business or financial analyst, preferably in the casino hotel industry. Experience with BI tools like SQL, Oracle, Tableau, Excel, and Salesforce is preferred but not required.
Additional Requirements
Strong quantitative and analytic skills with demonstrated success in analytic roles, including (but not exclusive to) financial analysis, direct marketing, consulting, IT, statistical analytics, forecasting techniques, marketing studies, and optimization analytics.
Demonstrated success working with extensive data sets, developing tools for streamlined analysis, and creating reports that succinctly summarize complex concepts.
Communicates all analytical findings, conclusions, and recommendations to relevant business, operating, and marketing constituents in the enterprise.
Actively assists in the implementation of accepted recommendations.
Maintains professional demeanor with business partners and maintains productive relationships with co-workers.
Communicates effectively with all levels of management.
Exhibits conduct in accordance with all Gaming Commission Regulations and Seminole Tribe of Florida departmental policies and procedures.
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DATA ANALYST - MARKETING
role at
Seminole Gaming .
This position is responsible for performing financial, operational, and other technical ad-hoc analyses for Marketing within both Seminole Gaming (SGA) and Hard Rock International (HRI) organizations. This role focuses on using data and technical skills to improve marketing performance both operationally and financially.
Responsibilities
This position reports directly to the Director of Marketing Strategy & Analytics.
Assists the department in expanding the internal skillset of Tableau to increase available dashboards (including Tableau Pulse), data alerts for internal business users, and further enable Tableau’s AI infrastructure.
Utilizes SQL and other data aggregation tools to collect data from various databases to develop recurring reports and perform ad-hoc analysis upon request.
Assists the team in developing daily, weekly, and monthly reporting across multiple departments and properties within Seminole Gaming and Hard Rock enterprise.
Clearly communicates findings to key stakeholders, seeks their support, and keeps them informed of changes that may impact the business.
Manages multiple projects and deadlines simultaneously, proactively identifies opportunities to improve analysis and maintain positive team member morale.
Prioritizes projects to balance the support of broad initiatives, reporting, and ad-hoc analysis.
Has a firm understanding of gaming offers, direct marketing, and casino guest loyalty, with the ability to interpret ad-hoc/post-analysis results and recommend changes to marketing strategy.
Verifies results to ensure reporting accuracy.
Qualifications Bachelor's or Associate’s degree in Marketing, Finance, Statistics, Economics, or Business Management; additional BI certifications are a plus. Requires 3+ years of related experience as a business or financial analyst, preferably in the casino hotel industry. Experience with BI tools like SQL, Oracle, Tableau, Excel, and Salesforce is preferred but not required.
Additional Requirements
Strong quantitative and analytic skills with demonstrated success in analytic roles, including (but not exclusive to) financial analysis, direct marketing, consulting, IT, statistical analytics, forecasting techniques, marketing studies, and optimization analytics.
Demonstrated success working with extensive data sets, developing tools for streamlined analysis, and creating reports that succinctly summarize complex concepts.
Communicates all analytical findings, conclusions, and recommendations to relevant business, operating, and marketing constituents in the enterprise.
Actively assists in the implementation of accepted recommendations.
Maintains professional demeanor with business partners and maintains productive relationships with co-workers.
Communicates effectively with all levels of management.
Exhibits conduct in accordance with all Gaming Commission Regulations and Seminole Tribe of Florida departmental policies and procedures.
#J-18808-Ljbffr