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University of South Florida

Communications & Marketing Officer

University of South Florida, Tampa, Florida, us, 33646

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Job Description Communications & Marketing Officer

at

University of South Florida .

Location: Tampa, FL. Salary: $65,000.00 – $70,000.00 per year.

The Communications and Marketing Officer for the College of Engineering develops and coordinates a wide variety of communications programs and activities designed to promote and publicize the University of South Florida at the system, college, campus, department or program level. The position may serve as a media contact for an organizational unit and coordinate special events. The officer writes and edits marketing and promotional materials such as brochures, flyers, online and multimedia content. This position reports to the Director of Marketing and Communications at the College of Engineering. The role requires professional oral and written communication skills and may involve presentations to internal and external audiences.

Responsibilities

Designs, develops, writes, edits, publishes, maintains, coordinates, and oversees a variety of print and electronic news, feature, social, marketing, promotional, recruitment, and educational pieces for internal, community, university-wide, public, and media dissemination, including press releases, news stories, social media posts, magazine articles, web copy, speeches, spotlight articles, letters, etc.

Responds to requests for information from the media and public; distributes promotional materials, including flyers, brochures and press kits; prepares and presents information to internal and external sources.

Plans or assists with planning and coordinating special events such as open houses, outreach and community events, tours, press conferences, exhibits, product or service fairs, and athletic events.

Makes presentations to promote the unit, and develops speeches and presentation graphics and charts for delivery by others in the unit.

Develops, manages, coordinates, and/or makes recommendations for the development of marketing, communications, and advertising plans and strategies to market, promote, and provide information about programs, events, services, projects and publications of the unit.

Works with deans, faculty, staff, and students to identify, develop, and market stories that promote and publicize the College’s research projects, programs, events, student activities, community outreach efforts, and faculty, staff, and student achievements.

Maintains and/or collaborates on the maintenance of web pages, posting messages, news releases, articles, photos, templates, and other information; may make web corrections.

Oversees the production and distribution of routine promotional materials including branded merchandise, print or multimedia formats; works with vendors to produce materials, track orders, and manage invoices for the marketing department.

Performs other administrative and support duties as required in support of the mission and communication strategy of the unit.

Performs other duties as assigned.

Minimum Qualifications This position requires a Bachelor’s degree in communication, marketing, journalism, public relations, technical writing, digital media, or related field, with two years of experience in related positions; or a Master’s degree in the fields listed above. Appropriate college coursework or vocational/technical training may substitute at an equivalent rate for the required experience.

Senate Bill 1310- The Florida Senate ([link](https://www.flsenate.gov/Session/Bill/2023/1310)) is conditional upon meeting all employment eligibility requirements in the U.S.

SB 1310: Substitution of Work Experience for Postsecondary Education Requirements.

A public employer may include a postsecondary degree as a baseline requirement only as an alternative to the number of years of direct experience required, not to exceed:

(a) Two years of direct experience for an associate degree;

(b) Four years of direct experience for a bachelor’s degree;

(c) Six years of direct experience for a master’s degree;

(d) Seven years of direct experience for a professional degree; or

(e) Nine years of direct experience for a doctoral degree.

Related work experience may not substitute for any required licensure, certification, or registration required for the position of employment as established by the public employer and indicated in the advertised description of the position of employment.

Minimum qualifications that require a high school diploma are exempt from SB 1310.

Preferred Qualifications Bachelor's Degree and 2 years of experience in a communications and marketing position.

Article writing in AP style

Social media content and audience management

Content management systems (CMS)

Newsletter marketing

Adobe Photoshop or similar program

Adobe Premiere or similar program

Knowledge, Skills & Abilities Attention to detail, excellent organizational skills.

Knowledge of AP style

Experience with online project management systems such as Asana or Monday

Proficient in Adobe Express or Canva

Experience working in a deadline-driven environment.

Must submit links to online writing samples/portfolio in resume or cover letter.

About Us Working at USF – With approximately 16,000 employees, the University of South Florida is one of the largest employers in the Tampa Bay area. We are dedicated to cultivating a talented, engaged and driven workforce that strives to be bold. Employees excel in USF‘s rich academic environment, which fosters their development and advancement. In 2025, Forbes recognized USF as one of Florida’s best large employers, ranked No. 1 among the state’s 12 public universities. Our first‑class benefits package includes medical, dental and life insurance plans, retirement plan options, employee and dependent tuition programs, generous leave, and hundreds of employee perks and discounts.

About USF The University of South Florida is a top‑ranked research university serving approximately 50,000 students from across the globe at campuses in Tampa, St. Petersburg, Sarasota‑Manatee and USF Health. USF is recognized by U.S. News & World Report as a top 50 public university and the best value in Florida. U.S. News also ranks the USF Health Morsani College of Medicine as the No. 1 medical school in Florida and in the highest tier nationwide. USF is a member of the Association of American Universities (AAU), a group that includes only the top 3 % of universities in the U.S. With an all‑time high of $738 million in research funding in 2024 and as a top 20 public university for producing U.S. patents, USF uses innovation to transform lives and shape a better future. The university generates an annual economic impact of more than $6 billion. USF’s Division I athletics teams compete in the American Athletic Conference. Learn more at

www.usf.edu .

Compliance and Federal Notices This position may be subject to a Level 1 or Level 2 criminal background check.

Applicants have rights under Federal Employment Laws. The University of South Florida is an equal opportunity employer that does not discriminate against any employee or applicant for employment based on any characteristic protected by law. The University maintains programs for protected veterans and individuals with disabilities in accordance with all applicable federal and state laws.

Equal Employment Opportunity The University of South Florida is an equal opportunity employer that does not discriminate against any employee or applicant for employment based on any characteristic protected by law. The University maintains affirmative action programs for protected veterans and individuals with disabilities in accordance with all applicable federal and state laws. This job description does not constitute an employment contract.

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