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Abbott

Social Media Design Specialist, Adult Nutrition - Columbus, OH

Abbott, Columbus, Ohio, United States, 43224

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Social Media Design Specialist, Adult Nutrition Location:

Columbus, OH

Department:

Nutrition Division

About Abbott:

Abbott is a global healthcare leader offering a range of products in diagnostics, medical devices, nutritionals, and branded generic medicines with 114,000 colleagues worldwide.

Overview The Social Media Design–Content Creator role is part of the Strategic Services Team within Creative + Digital Services in the Nutrition Division. The position will plan and produce high‑quality content across social media platforms to drive business objectives and engage target audiences.

Responsibilities

Develop and execute creative content strategies for multiple social media platforms (Instagram, Facebook, TikTok, Reddit, etc.).

Conceptualize, shoot, design, write, and edit engaging social media content, iterating quickly.

Collaborate with the social media experience team to align content with overall marketing strategies and campaigns.

Monitor social media trends, competitive activities, tools and applications, applying best practices to enhance performance and drive efficiencies.

Adjust content strategies based on performance metrics to improve engagement and reach.

Qualifications

Bachelor's degree in Graphic Design, Marketing, Communications, or a related field.

Proven experience as a Social Media Content Creator or similar role.

Proficiency with social content creation tools and software, including native in‑app tools and Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, Firefly).

Strong portfolio showcasing creative and engaging social media content.

Excellent visual design skills and keen eye for aesthetics relevant to social media.

Experience with video production and editing for social media.

Strong copywriting and storytelling abilities.

Excellent presentation, interpersonal, communication, and collaboration skills.

Strong organizational and time‑management skills to handle multiple projects simultaneously.

Proactive and creative mindset with a passion for social media and digital marketing.

Knowledge of social media platforms, algorithms, and best practices.

Benefits

Career development with an international company.

Free medical coverage in Health Investment Plan (HIP) PPO medical plan.

High‑contribution retirement savings plan.

Tuition reimbursement, Freedom 2 Save student debt program, and FreeU education benefit.

Company recognized as a great workplace for diversity and inclusion.

Compensation Base pay range: $75,300.00 – $150,700.00, location may vary.

Employment Type Full‑time.

Seniority Level Entry level.

EEO Statement Abbott is an Equal Opportunity Employer committed to employee diversity.

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