Expedia Group
Creative Content Manager – Expedia Group
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Creative Content Manager
role at
Expedia Group .
Base Pay Range $110,500.00/yr - $155,000.00/yr
Why Join Us? To shape the future of travel, people must come first. Guided by our values and leadership agreements, we foster an open culture where everyone belongs, differences are celebrated, and when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time‑off, parental leave, a flexible work model, and career development resources.
About the Role The TEaL Content Team delivers scalable, always‑on creative assets that enable best‑in‑class CRM and customer communications across the organization. As
Creative Content Manager , you will sit at the intersection of visual design, digital asset management, and campaign execution—ensuring our brands are visually compelling, modular, and always ready for market needs.
In this role, you will
Design, curate, and manage a scalable bank of creative assets including images, visual modules, and UI elements optimized for CRM/email environments
Collaborate with in‑house design and Product UX teams to ensure creative assets fit seamlessly into modular campaign structures and render correctly across formats, devices, and Salesforce templates
Maintain a visual asset library refreshed per season and per brand to keep campaigns brand‑right and up to date
Tag, categorize, and version all creative assets within the Content Library for easy search, retrieval, and reuse while supporting taxonomy and metadata standards aligned with strategic guidelines
Manage end‑to‑end creative production and intake workflow ensuring timely delivery of assets in sync with content and campaign calendars
Support handoffs, stakeholder reviews, and brand approvals following established SLAs and governance protocols
Partner with Content Strategy and Production teams to deliver creative solutions that are visually effective, brand‑compliant, and campaign‑ready
Engage with Product and UX to ensure assets align with customer journeys and technology requirements such as dynamic modules and interactive elements
Identify opportunities to leverage new creative approaches, formats, or tools including dynamic content, animation, and AI‑driven visuals for improved campaign performance
Own seasonal and quarterly reviews and refresh cycles of creative assets to ensure visual relevance and consistency across all brands and journeys
Lead or participate in regular content audits and implement feedback to optimize visual asset quality and usability
Experience And Qualifications
Minimum 7+ years’ experience in graphic design, digital asset management, or creative content production for marketing or CRM environments
Advanced skill in design tools such as Adobe Creative Suite and Figma plus working knowledge of asset management systems and content libraries
Excellent portfolio showcasing visually compelling, modular, and brand‑right digital assets for email, web, and mobile channels
Proven experience collaborating closely with design, UX, and cross‑functional marketing teams
Strong organizational skills including experience managing asset libraries, tagging systems, and version control
Detail‑oriented problem solver with strong multi‑project management abilities and agility to prioritize deliverables in a fast‑moving environment
Demonstrated ability to balance creative innovation with brand and compliance standards
Experience working with CRM platforms especially Salesforce Marketing Cloud is highly desirable
Excellent communication and stakeholder management skills comfortable presenting creative solutions and process improvements
Degree in Graphic Design, Visual Communications, or related field preferred
Benefits & Perks We offer a wide range of benefits including medical/dental/vision, paid time off, an Employee Assistance Program, wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent membership.
Accommodation Requests If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
EEO Statement Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
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Creative Content Manager
role at
Expedia Group .
Base Pay Range $110,500.00/yr - $155,000.00/yr
Why Join Us? To shape the future of travel, people must come first. Guided by our values and leadership agreements, we foster an open culture where everyone belongs, differences are celebrated, and when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time‑off, parental leave, a flexible work model, and career development resources.
About the Role The TEaL Content Team delivers scalable, always‑on creative assets that enable best‑in‑class CRM and customer communications across the organization. As
Creative Content Manager , you will sit at the intersection of visual design, digital asset management, and campaign execution—ensuring our brands are visually compelling, modular, and always ready for market needs.
In this role, you will
Design, curate, and manage a scalable bank of creative assets including images, visual modules, and UI elements optimized for CRM/email environments
Collaborate with in‑house design and Product UX teams to ensure creative assets fit seamlessly into modular campaign structures and render correctly across formats, devices, and Salesforce templates
Maintain a visual asset library refreshed per season and per brand to keep campaigns brand‑right and up to date
Tag, categorize, and version all creative assets within the Content Library for easy search, retrieval, and reuse while supporting taxonomy and metadata standards aligned with strategic guidelines
Manage end‑to‑end creative production and intake workflow ensuring timely delivery of assets in sync with content and campaign calendars
Support handoffs, stakeholder reviews, and brand approvals following established SLAs and governance protocols
Partner with Content Strategy and Production teams to deliver creative solutions that are visually effective, brand‑compliant, and campaign‑ready
Engage with Product and UX to ensure assets align with customer journeys and technology requirements such as dynamic modules and interactive elements
Identify opportunities to leverage new creative approaches, formats, or tools including dynamic content, animation, and AI‑driven visuals for improved campaign performance
Own seasonal and quarterly reviews and refresh cycles of creative assets to ensure visual relevance and consistency across all brands and journeys
Lead or participate in regular content audits and implement feedback to optimize visual asset quality and usability
Experience And Qualifications
Minimum 7+ years’ experience in graphic design, digital asset management, or creative content production for marketing or CRM environments
Advanced skill in design tools such as Adobe Creative Suite and Figma plus working knowledge of asset management systems and content libraries
Excellent portfolio showcasing visually compelling, modular, and brand‑right digital assets for email, web, and mobile channels
Proven experience collaborating closely with design, UX, and cross‑functional marketing teams
Strong organizational skills including experience managing asset libraries, tagging systems, and version control
Detail‑oriented problem solver with strong multi‑project management abilities and agility to prioritize deliverables in a fast‑moving environment
Demonstrated ability to balance creative innovation with brand and compliance standards
Experience working with CRM platforms especially Salesforce Marketing Cloud is highly desirable
Excellent communication and stakeholder management skills comfortable presenting creative solutions and process improvements
Degree in Graphic Design, Visual Communications, or related field preferred
Benefits & Perks We offer a wide range of benefits including medical/dental/vision, paid time off, an Employee Assistance Program, wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent membership.
Accommodation Requests If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
EEO Statement Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
#J-18808-Ljbffr