Lees-McRae College
Summary/Objective
The Multimedia Producer, reporting to the Executive Director of Marketing and Communications, generates high-quality and creative videos and photos that resonate with all college constituents. The Multimedia Producer strategically develops content for the institution’s website, publications, and social media platforms through a storytelling and photojournalism lens, ensuring the presentation of a consistent, distinct, and positive image for the Lees‑Mccrae brand. They complete assigned photo and video projects with provided art direction as well as actively seek out new photo and video opportunities. The Multimedia Producer must be immersed in the college community and know how to capture the soul of the institution in an enticing way.
Essential Functions
Develops interesting ways to capture academics and life at the college with video and still photography for various coverage needs including but limited to news/editorial, promotional/advertising, athletics, and special events.
Catalogs digital assets into a tagged photo and video library and manages distribution to approved users.
Regularly analyzes photo and video library to identify gaps and needs.
Effectively post produces photography and videography to enhance visual storytelling and meet college visual standards.
Implements appropriate audio and music mixing in addition to color correction for all photo and video content.
Executes compression and encoding of video content for website and social media use.
Manages setup and execution of live streamed events.
Serve as administrator and content strategist for the college YouTube channel and assists with posting content to other social media platforms as needed.
Manages the institutional process for the collection of and appropriate use clearances of photo and video material from the college community.
Arranges outsourced photography and videography when needed.
Develops strong relationships with all departments across campus to carry out visual marketing projects.
Stays abreast of industry trends and best practices within the fields of marketing and communications and higher education.
Supports strategic institutional initiatives and goals through marketing and communications.
Exceptional photography and videography required.
Strong attention to detail required.
Social media preferred.
Graphic design (Adobe Creative Suite) preferred.
Supervisory Responsibility This position may supervise student workers and/or interns.
Work Environment Normal office environment where there is no physical discomfort due to temperature, dust, noise and the like.
Position Type/Expected Hours of Work This is a full‑time position. Days and hours of work are Monday through Friday, 8 a.m. to 5 p.m. Occasional evening and weekend work (or other times when the college is otherwise closed) may be required as job duties demand.
Travel Limited travel is expected for this position.
Benefits Lees‑McRae College offers a comprehensive benefits package that includes Highmark Blue Cross/Blue Shield medical plans with wellness incentives, Aetna dental coverage with orthodontia for children, and a voluntary vision plan for all employees. Life and long‑term disability insurance are employer‑paid, with optional voluntary life coverage available. Employees can take advantage of flexible spending accounts, a retirement plan with up to 5% employer match after one year, and generous paid time off including vacation, sick, personal, holiday, and college‑closed days. Tuition waiver benefits are available for employees and dependents, along with access to a national tuition exchange program. Additional perks include free monthly dining, discounted meal plans, and required direct deposit for payroll.
Required Qualifications
Bachelor’s degree (with coursework in photography, videography, art, broadcasting, project management, or equivalent).
Preferred Qualifications
Two or more years of photography and videography and/or project management experience.
Physical Demands The employee is occasionally required to sit, climb, balance, stoop, kneel, crouch or crawl. The employee must frequently lift or move up to 10 pounds and occasionally lift or move up to 40 pounds.
Assessment Questions
* How much experience do you have in photography?
Less than one year
1‑2 years
3‑5 years
6+
* How much experience do you have in videography?
Less than one year
1‑2 years
3‑5 years
6+
* Have you worked in Higher Education?
Yes
No
* How proficient are you with using the Adobe Creative Suite?
Little to no experience
Some experience
Extensive experience
I primarily work within the Adobe software.
* Do you have experience creating original graphics to include in media projects or incorporating existing artwork into media projects?
No experience
Yes, I have experience with creating original graphics.
Yes, I have experience using existing graphics.
* Original Work: upload or provide a link to a portfolio showcasing a collection of your original work. Please do not provide examples of work that you collaborated with others on. (Open Ended Question)
* Collaborative Work: upload or provide a link to a portfolio showcasing a specific example of collaborative work. Please provide a brief explanation of your specific role in this project. (Open Ended Question)
* What camera equipment are you most experienced with?
Canon
Nikon
Sony
Other
#J-18808-Ljbffr
Essential Functions
Develops interesting ways to capture academics and life at the college with video and still photography for various coverage needs including but limited to news/editorial, promotional/advertising, athletics, and special events.
Catalogs digital assets into a tagged photo and video library and manages distribution to approved users.
Regularly analyzes photo and video library to identify gaps and needs.
Effectively post produces photography and videography to enhance visual storytelling and meet college visual standards.
Implements appropriate audio and music mixing in addition to color correction for all photo and video content.
Executes compression and encoding of video content for website and social media use.
Manages setup and execution of live streamed events.
Serve as administrator and content strategist for the college YouTube channel and assists with posting content to other social media platforms as needed.
Manages the institutional process for the collection of and appropriate use clearances of photo and video material from the college community.
Arranges outsourced photography and videography when needed.
Develops strong relationships with all departments across campus to carry out visual marketing projects.
Stays abreast of industry trends and best practices within the fields of marketing and communications and higher education.
Supports strategic institutional initiatives and goals through marketing and communications.
Exceptional photography and videography required.
Strong attention to detail required.
Social media preferred.
Graphic design (Adobe Creative Suite) preferred.
Supervisory Responsibility This position may supervise student workers and/or interns.
Work Environment Normal office environment where there is no physical discomfort due to temperature, dust, noise and the like.
Position Type/Expected Hours of Work This is a full‑time position. Days and hours of work are Monday through Friday, 8 a.m. to 5 p.m. Occasional evening and weekend work (or other times when the college is otherwise closed) may be required as job duties demand.
Travel Limited travel is expected for this position.
Benefits Lees‑McRae College offers a comprehensive benefits package that includes Highmark Blue Cross/Blue Shield medical plans with wellness incentives, Aetna dental coverage with orthodontia for children, and a voluntary vision plan for all employees. Life and long‑term disability insurance are employer‑paid, with optional voluntary life coverage available. Employees can take advantage of flexible spending accounts, a retirement plan with up to 5% employer match after one year, and generous paid time off including vacation, sick, personal, holiday, and college‑closed days. Tuition waiver benefits are available for employees and dependents, along with access to a national tuition exchange program. Additional perks include free monthly dining, discounted meal plans, and required direct deposit for payroll.
Required Qualifications
Bachelor’s degree (with coursework in photography, videography, art, broadcasting, project management, or equivalent).
Preferred Qualifications
Two or more years of photography and videography and/or project management experience.
Physical Demands The employee is occasionally required to sit, climb, balance, stoop, kneel, crouch or crawl. The employee must frequently lift or move up to 10 pounds and occasionally lift or move up to 40 pounds.
Assessment Questions
* How much experience do you have in photography?
Less than one year
1‑2 years
3‑5 years
6+
* How much experience do you have in videography?
Less than one year
1‑2 years
3‑5 years
6+
* Have you worked in Higher Education?
Yes
No
* How proficient are you with using the Adobe Creative Suite?
Little to no experience
Some experience
Extensive experience
I primarily work within the Adobe software.
* Do you have experience creating original graphics to include in media projects or incorporating existing artwork into media projects?
No experience
Yes, I have experience with creating original graphics.
Yes, I have experience using existing graphics.
* Original Work: upload or provide a link to a portfolio showcasing a collection of your original work. Please do not provide examples of work that you collaborated with others on. (Open Ended Question)
* Collaborative Work: upload or provide a link to a portfolio showcasing a specific example of collaborative work. Please provide a brief explanation of your specific role in this project. (Open Ended Question)
* What camera equipment are you most experienced with?
Canon
Nikon
Sony
Other
#J-18808-Ljbffr