Logo
Amazon

Digital Marketing Associate

Amazon, Memphis, Tennessee, us, 37544

Save Job

Amazon Autos is seeking a skilled LEGO/Arborist/Content Symphony Specialist with the flexibility to manage changing priorities, the thoughtfulness to do what’s in the best interest of the business, and the desire to always keep the trains running smoothly. The ideal candidate would be highly motivated, self‑directed, enthusiastic, and able to work well under pressure in a deadline‑driven atmosphere. Creating quality traffic through well‑built, properly managed landing pages is at the heart of this role. This role requires you to quickly get to know our business well and manage multiple landing pages and campaigns at once. As a regional business, Amazon Autos needs to build out and manage dozens of regionalized landing pages that are optimized for a good customer experience and for building SEO equity in an AI‑driven search environment.

About the team: Amazon Autos is seeking a skilled performance marketing specialist with the flexibility to turn on your heels when priorities change, the thoughtfulness to do what’s in the best interest of the business, and the desire to always produce your best work. The ideal candidate would be highly motivated, self‑directed, enthusiastic, and able to thrive in a pressure‑filled, deadline‑driven environment. Driving quality traffic through paid search and social ads is at the heart of this role. This role requires you to quickly get to know our business well and build strategies that increase our online visibility as measured by traffic and high‑value actions on Amazon Autos. You will spearhead new campaigns, find growth opportunities through optimization, quantify data, and pull out insights to push your strategies forward in a fast‑paced environment.

Responsibilities

Deep knowledge and experience with LEGO, Arborist, and Content Symphony platforms and ability to implement landing page changes

Manage and maintain website content and optimize for an AI‑based search world

Manage and maintain landing pages; merchandising for promotional offers and continually optimizing for better click‑throughs, while reducing traffic attrition

Create and schedule standalone campaigns with a clear focus on devising strategies to optimize pass‑through traffic and drive engagement

Refine marketing attribution models and continually analyze marketing campaigns across various platforms—including social media, email, and search engines—to anticipate upcoming content/landing page needs

Stay up‑to‑date with the latest trends and technologies in content management and SEO

Manage day‑to‑day work allocation and perform quality audit on deliverables

Understand the metrics used to measure landing page effectiveness and SEO success

Operate in an ambiguous environment to define new business practices and standard operating procedures

Quickly understand SLA, metrics, deliverables and work toward achieving goals

Have attention to detail, good communication skills, and a professional demeanor

Collaborate with teams to gather learning on how internal marketing tools are managed, maintained, and continue to build use cases that build efficiencies in developing operational excellence

Basic Qualifications

2+ years of professional, non‑internship experience, plus a bachelor’s degree in computer science, project management, or marketing

Deep experience working with LEGO, Content Symphony and Arborist

Ability to work with minimal supervision

Comfort working in a fast‑paced, highly collaborative, dynamic work environment

Willingness to support several projects at one time, and to accept reprioritization as necessary

Excellent analytical, logical reasoning, verbal and written skills

Exceptional attention to detail in campaign management

Preferred Qualifications

Experience with Asana or other project management/ticketing platforms

Ability to meet deadlines in a fast‑paced work environment driven by complex software systems and processes

Self‑starter, good team player

Ability to deep dive and identify root causes of issues

Good at problem solving, data analysis and troubleshooting issues related to content editing

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

#J-18808-Ljbffr