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Redaptive Inc.

Digital Marketing Manager

Redaptive Inc., Denver, Colorado, United States, 80285

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**Key Responsibilities** Develop and execute data-driven digital marketing strategies across paid media, SEO, social, and email to drive engagement and lead conversion. Lead website enhancements, focusing on user experience (UX), conversion rate optimization (CRO), and SEO best practices to improve organic search rankings and lead generation. Track and report on digital marketing performance, providing insights and recommendations for continuous improvement. Work with content creators to develop account-specific landing pages, personalized email sequences, and targeted digital ads. **Required Skills & Qualifications** 5+ years of experience in digital marketing, with a strong focus on marketing operations, website management, and performance marketing. Hands-on experience managing paid media campaigns (Google Ads, LinkedIn Ads, retargeting, display). Strong knowledge of SEO, CRO, and website optimization best practices. Proficiency in ABM platforms (Demandbase, 6sense, ZoomInfo, Terminus) and marketing automation tools (HubSpot).Ability to analyze data, generate insights, and translate findings into actionable strategies. Strong project management skills and ability to work cross-functionally with sales and marketing teams. Experience with AI-powered marketing tools for campaign optimization is a plus. Experience with html is also a plus **Perks & Benefits** Comprehensive health, dental, and vision benefits. Redaptive helps large companies modernize their infrastructure with no upfront capital. We fund and execute energy and equipment upgrades across their real estate portfolios, then measure the results so they can reinvest savings into growth. We call it Infrastructure Monetization.

Our company culture is exciting, collaborative, and fast paced. We are passionate about changing the world and helping our customers become more environmentally sustainable and profitable. From decarbonizing facilities to modernizing critical infrastructure, our work delivers measurable impact for our customers, communities, and the planet. We are looking for team members who are driven, passionate, and want to take on a diverse set of challenges to help grow a great company.

Founded in 2015 and headquartered in Denver, Colorado, Redaptive is comprised of over 350 employees and operates across 12,000+ sites in over 10 countries. Redaptive, Inc. is an equal employment opportunity employer, and all qualified applicants will receive consideration for employment. For more information, visit www.redaptive.com. #J-18808-Ljbffr