Contentful
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Senior Content Marketing Manager
role at
Contentful .
About the Opportunity We’re seeking a Senior Content Marketing Manager to specialize in top‑of‑funnel (TOFU) content — to build awareness, spark curiosity, and create emotional connection with our audiences. This role is for a boundary‑pushing creative strategist who can translate big ideas into standout stories across channels. You’ll combine sharp strategic instincts with a love of bold creative execution — from unforgettable campaigns to scroll‑stopping ads, thought‑provoking reports, and cinematic explainer videos.
What you’ll do
Bold brand and awareness campaigns that challenge convention and start conversations
Explainer and campaign videos that make complex ideas feel bold and human
Thought leadership reports, data stories, and trend pieces that position Contentful at the forefront of digital experience innovation
Social storytelling and short‑form content that builds brand relevance and reach
Promotional copy and campaign assets that ensure every idea is amplified across channels
You’ll also
Partner with Creative and Design teams to develop big, creative ads, emails, and landing pages that cut through the noise and bring our brand to life
Consult with Events teams to bring event digital experiences to life — reviewing event pages, emails, and promotional touchpoints to inspire engagement and convert
Translate strategic insights into creative briefs and narratives that inspire designers, writers, and producers
Measure and optimize content for reach, engagement, and brand lift — not just clicks
Repurpose and remix top‑performing content across formats to maximize impact and longevity
Qualifications
8+ years of content and creative marketing experience with a strong portfolio of storytelling, campaigns, and thought leadership
Proven ability to create provocative, insight‑driven narratives that elevate brand perception
Deep understanding of creative strategy, messaging, and emotional storytelling in B2B SaaS (ideally DXP or similar category)
Demonstrated success in collaborating across brand, design, comms, and events to deliver integrated awareness campaigns
Comfort working at both conceptual and executional levels — from ideation to scripting, writing, and production
Strong creative instincts and editorial judgment; able to identify what’s genuinely fresh, resonant, and newsworthy
Passion for experimentation — unafraid to test formats, styles, and creative risk‑taking to break through the noise
Highly collaborative, self‑driven, and confident presenting ideas to senior stakeholders
Exceptionally clear point of view – bring it to every project, every meeting. Even when you have gaps in information, have a rationale and ideas on how to move forward.
Benefits
Join an ambitious tech company reshaping the way people build digital experiences
Full‑time employees receive Stock Options for the opportunity to share in the success of our company
Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for dependents
Fertility and family‑building benefits, including a lifetime reimbursable wallet to support your growing family
Work‑Life balance and generous paid time off (vacation days, sick days, compassion days, education days, volunteer days)
Company‑paid parental leave to care for and focus on your growing family
Personal annual education budget to improve your skills and grow in your career
Full range of virtual and in‑person events, including workshops, guest speakers, and team activities supporting learning and networking
An annual wellbeing stipend and a monthly communication stipend with phone hardware upgrade reimbursement
New hire office equipment stipend for hybrid or distributed employees
Salary Salary Statement: The salary range displayed is specifically for those potential hires who will work or reside in the state of New York if selected for the role. Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant’s skills and prior relevant experience, certain degrees and certifications (e.g. JD/technology), for example.
Salary Range: $123,000 - $167,000. [This position is eligible for equity awards in accordance with the terms of Contentful’s equity plans.]
Who are we? Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native AI capabilities, Contentful enables dynamic personalization, automated content delivery, and real‑time experimentation, powering next‑generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.
Equal Opportunity and Inclusive Culture Everyone is welcome here! At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal‑opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed. We invite you to apply and join us!
If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know.
Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc., through social media or chat‑based apps, nor do we request or send money for the purchase of business equipment. If you suspect fraud, please report it to your local authorities, as well as reach out to us at security-esk@contentful.com with any information you may have.
By clicking “Apply for this job,” I acknowledge that I have read the “Contentful’s Candidate Privacy Notice” and hereby consent to the collection, processing, use, and storage of my personal information as described therein.
#J-18808-Ljbffr
Senior Content Marketing Manager
role at
Contentful .
About the Opportunity We’re seeking a Senior Content Marketing Manager to specialize in top‑of‑funnel (TOFU) content — to build awareness, spark curiosity, and create emotional connection with our audiences. This role is for a boundary‑pushing creative strategist who can translate big ideas into standout stories across channels. You’ll combine sharp strategic instincts with a love of bold creative execution — from unforgettable campaigns to scroll‑stopping ads, thought‑provoking reports, and cinematic explainer videos.
What you’ll do
Bold brand and awareness campaigns that challenge convention and start conversations
Explainer and campaign videos that make complex ideas feel bold and human
Thought leadership reports, data stories, and trend pieces that position Contentful at the forefront of digital experience innovation
Social storytelling and short‑form content that builds brand relevance and reach
Promotional copy and campaign assets that ensure every idea is amplified across channels
You’ll also
Partner with Creative and Design teams to develop big, creative ads, emails, and landing pages that cut through the noise and bring our brand to life
Consult with Events teams to bring event digital experiences to life — reviewing event pages, emails, and promotional touchpoints to inspire engagement and convert
Translate strategic insights into creative briefs and narratives that inspire designers, writers, and producers
Measure and optimize content for reach, engagement, and brand lift — not just clicks
Repurpose and remix top‑performing content across formats to maximize impact and longevity
Qualifications
8+ years of content and creative marketing experience with a strong portfolio of storytelling, campaigns, and thought leadership
Proven ability to create provocative, insight‑driven narratives that elevate brand perception
Deep understanding of creative strategy, messaging, and emotional storytelling in B2B SaaS (ideally DXP or similar category)
Demonstrated success in collaborating across brand, design, comms, and events to deliver integrated awareness campaigns
Comfort working at both conceptual and executional levels — from ideation to scripting, writing, and production
Strong creative instincts and editorial judgment; able to identify what’s genuinely fresh, resonant, and newsworthy
Passion for experimentation — unafraid to test formats, styles, and creative risk‑taking to break through the noise
Highly collaborative, self‑driven, and confident presenting ideas to senior stakeholders
Exceptionally clear point of view – bring it to every project, every meeting. Even when you have gaps in information, have a rationale and ideas on how to move forward.
Benefits
Join an ambitious tech company reshaping the way people build digital experiences
Full‑time employees receive Stock Options for the opportunity to share in the success of our company
Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for dependents
Fertility and family‑building benefits, including a lifetime reimbursable wallet to support your growing family
Work‑Life balance and generous paid time off (vacation days, sick days, compassion days, education days, volunteer days)
Company‑paid parental leave to care for and focus on your growing family
Personal annual education budget to improve your skills and grow in your career
Full range of virtual and in‑person events, including workshops, guest speakers, and team activities supporting learning and networking
An annual wellbeing stipend and a monthly communication stipend with phone hardware upgrade reimbursement
New hire office equipment stipend for hybrid or distributed employees
Salary Salary Statement: The salary range displayed is specifically for those potential hires who will work or reside in the state of New York if selected for the role. Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant’s skills and prior relevant experience, certain degrees and certifications (e.g. JD/technology), for example.
Salary Range: $123,000 - $167,000. [This position is eligible for equity awards in accordance with the terms of Contentful’s equity plans.]
Who are we? Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native AI capabilities, Contentful enables dynamic personalization, automated content delivery, and real‑time experimentation, powering next‑generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.
Equal Opportunity and Inclusive Culture Everyone is welcome here! At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal‑opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed. We invite you to apply and join us!
If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know.
Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc., through social media or chat‑based apps, nor do we request or send money for the purchase of business equipment. If you suspect fraud, please report it to your local authorities, as well as reach out to us at security-esk@contentful.com with any information you may have.
By clicking “Apply for this job,” I acknowledge that I have read the “Contentful’s Candidate Privacy Notice” and hereby consent to the collection, processing, use, and storage of my personal information as described therein.
#J-18808-Ljbffr