Senior Public Relations Manager Job at Institute of Electrical and Electronics E

Job Summary

The Senior Public Relations Manager is focused on developing and executing strategic public relations and communications programs to enhance IEEE's brand and reputation. The role involves a mix of hands-on media relations, strategic planning, team leadership, and crisis management.

The Senior Public Relations Manager is a strategic, experienced, and highly visible communications practitioner. This role is responsible for overseeing the public-facing messaging and media presence of an organization. The role builds and maintains strong relationships with media and key stakeholders, develops and implements impactful PR campaigns, and advises leadership on communication strategy and crisis management. This is a result-oriented position that requires a dynamic leader who can work effectively in a fast-paced environment. This person needs to create a strategic Public Relations and message plan that guides public relations activity. This person needs to support and guide operating units and their public relations, social and media relations needs.

Key Responsibilities

• Strategic planning and execution: Develop and implement proactive public relations and communications strategies that align with business objectives.
• Media relations: Proactively pitch stories and content to top-tier media outlets, build and maintain relationships with journalists, and manage all incoming media inquiries.
• Content creation: Oversee the development and production of high-impact communications content, including press releases, media kits, briefing materials, thought leadership articles, and presentations.
• Executive communications: Advise and train senior leadership on messaging, public speaking opportunities, and media interviews to elevate their visibility and enhance corporate reputation.
• Cross-functional collaboration: Partner with other teams, including marketing, product, and sales, to ensure consistent messaging and to integrate communications into broader campaigns.
• Social media strategy: Guide and support social media strategy, particularly for amplifying earned media and thought leadership content.
• Reporting and analytics: Monitor media coverage and analyze key performance indicators (KPIs) to measure the effectiveness of PR efforts and inform future strategy.

Travel Information

• Travel will be required Domestic and International